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Why are we here?  Philippe Baumard, Ph.D. Associate Researcher, UC Berkeley Institute of Business & Economic Research (I.B.E.R) [email_address] Visiting Professor, Stanford University School of Engineeing Dept of Aeronautics and Astronautics  [email_address] Copenhagen Business School Executive MBA San Francisco Retreat 2008 Friday, November 14th 2008
This is what I could try to address today…  The so-called « Chasm »
The chasm = A magma of failing ideas « How do we make sure that this  relentless bubble  of  repetitive failures  keep its existence and momentum »
A few scientific findings about innovation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],1 + 2 Let’s create a place where a lot of talented people can repeatedly fail at being creative again …
Part I Why the Bay Area?
Simply put: ,[object Object]
What is  so  specific about the Silicon Valley? ,[object Object],[object Object],[object Object],[object Object]
Inventors  are crucial to IP licensing and valorization in the Silicon Valley (1) Jensen, R. and M. Thursby (2001) “Proofs and Prototypes for Sale: The Tale of University Licensing”  American Economic Review (2) Lowe, R. (2003) “Entrepreneurship and Information Asymmetry: Theory and Evidence from the University of California” Carnegie Mellon Working Paper 2003-09 (3) Jansen, C and H. Dillon “Where do the Leads for Licenses Come From?”  AUTM Journal  Lead sources of licensed technologies 3 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The IP dynamic in California: From Universities to Business ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What are the core advantages of the Silicon Valley  in terms of IP development? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Part II Lessons learned about innovating while in the Bay Drawing from K. Von Braun, aged 16
1  –  Changing the way we do « innovation » ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],L ab   Work – Idea generation PhD Seminars Working Paper      Submission Conferences Publication IP Prototype Market 6 months to 2 years (depending on domains) 1 year (depending on performance) 1,5 year (depending on support) PhD student Researchers PhD Advisor Researchers Labs Libraries Journal Editors Conference Reviewers Lab Open Research Seminars Databases Universities IP Offices IP licensing professionals
2  –  Even the most innovative have inertia ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3 - As much as you can, trash these: Problem solving Deduction Induction Imitation Formal Heuristics Technological trajectories
4 - As much as you can, promote these: Csíkszentmihályi, Mihaly (1996).  Creativity : Flow and the Psychology of Discovery and Invention. New York: Harper Perennial Anomalies Constraint learning Creativity is “something between discovering and witnessing”. R. Moog “ Engineering is always improvisation”  R. Moog evolutionary, incremental and accidental “ It’s impossible to have a disembodied intelligence” Rodney Brooks  F ast, C heap  A nd out of control
5 – Step back, and nurture “cold cases” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
6 - The best innovation is probably not yours, but your ecosystem is…. ,[object Object],[object Object],[object Object],[object Object]
Synthesis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Food for thought
Sutton –  Weird Ideas that Work ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sutton, Robert I. 2002.  Weird Ideas that Work: 11-1/2 Practices for Promoting, Managing, and Sustaining Innovation . New York: Free Press.

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Copenhagen Mba On Innovation Short

  • 1. Why are we here? Philippe Baumard, Ph.D. Associate Researcher, UC Berkeley Institute of Business & Economic Research (I.B.E.R) [email_address] Visiting Professor, Stanford University School of Engineeing Dept of Aeronautics and Astronautics [email_address] Copenhagen Business School Executive MBA San Francisco Retreat 2008 Friday, November 14th 2008
  • 2. This is what I could try to address today… The so-called « Chasm »
  • 3. The chasm = A magma of failing ideas « How do we make sure that this relentless bubble of repetitive failures keep its existence and momentum »
  • 4.
  • 5.
  • 6. Part I Why the Bay Area?
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. Part II Lessons learned about innovating while in the Bay Drawing from K. Von Braun, aged 16
  • 13.
  • 14.
  • 15. 3 - As much as you can, trash these: Problem solving Deduction Induction Imitation Formal Heuristics Technological trajectories
  • 16. 4 - As much as you can, promote these: Csíkszentmihályi, Mihaly (1996). Creativity : Flow and the Psychology of Discovery and Invention. New York: Harper Perennial Anomalies Constraint learning Creativity is “something between discovering and witnessing”. R. Moog “ Engineering is always improvisation” R. Moog evolutionary, incremental and accidental “ It’s impossible to have a disembodied intelligence” Rodney Brooks F ast, C heap A nd out of control
  • 17.
  • 18.
  • 19.
  • 21.

Notes de l'éditeur

  1. This is the schmooze factor, the result of social capital that Robert Putnam has linked to economic growth. It’s not just Putnam who has recognized the value. Some economists have given it a name--untraded transactions. Others call it knowledge spillover. Simply, its the informal grapevines though which information, ideas, innovations travel. The coffee shops are crucial to innovation and growth on Silicon Valley, Bangladore, or Carrboro, NC. But you’re also at a major disadvantage if you’re out of the loop. Important to socially excluded populations because most employment is based on these grapevines.