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VISION, MISSION AND
    CORE VALUES

     Pat Ray M. Dagapioso
       Xavier University
         August 2, 2012
VISION
VISION
• A vision statement outlines what an
  organization wants to be, or how it wants
  the world in which it operates to be.
• The vision sets out what the organization
  wants to accomplish.
• Vision’s task is to inspire members, staff
  and supporters.
• Vision answers the question: What do we
  want?
WHAT IS A GOOD VISION?
GOOD VISION
• These are some tips on having a good vision:
  – A. Must be aspirational.
  – B. Must establish what the organization will
    contribute uniquely to the society.
  – C. Must be specific.
  – D. Must be achievable.
  – E. Must be motivating.
  – F. Must become the guideline for daily decisions.
  – G. Must shape the organization’s culture.
To be the most successful premium
   manufacturer in the industry.
To bring inspiration and innovation to every
athlete in the world. If you have a body, you
               are an athelete.
To inspire and nurture the human spirit – one
 person, one cup, and one neighborhood at a
                    time.
To have the world look for Sony for
  comprehensive entertainment.
MISSION
Mission
• A mission statement is a brief description
  of the higher goals of an organization.
• It’s purpose is to improve the cohesion
  and coherence of an organization.
• The mission typically describes what the
  organization does to achieve its vision.
• Missions help clarify the practical aspects
  of what the organization will actually do.
Mission
• Most missions emphasize action, and
  contains words (but not limited to):
  – support, involve, assist, contribute, provide, p
    romote.
• Mission answers the question: Why do we
  exist?
WHAT IS A GOOD MISSION?
Good Mission
•   Must be short.
•   Must be catchy.
•   Must be inspiring.
•   Must be ambitious.
•   Must be realistic and measurable.
•   Must be differentiating from competition.
•   Must be precise.
•   Must include the organization’s stakeholders
    and how the organization will serve them.
To provide quality basic education that
  is equitably accessible to all and lay the
foundation for life-long learning and service
           for the common good
We at the Department of Energy, in partnership with our
stakeholders, shall improve the quality of life of the Filipino
by formulating and implementing policies and programs to
 ensure sustainable, stable, secure, sufficient, accessible and
                 reasonably-priced energy.
The Department shall promote peace and
   order, ensure public safety, strengthen
capability of local government units through
      active people participation and a
   professionalized corps of civil servants.
Ensuring that its homebuyers enjoy the
  best value for their investment with an
upscale lifestyle, generous amenities, and a
 safe, secure, and friendly neighborhood
CORE VALUES
Core Values
• The core values are the principles and
  standards at the very center of people’s
  character.
• Core values tend to be stable, and will
  only change very slowly in long periods of
  time.
• Core values form the basis for our beliefs
  about life, ourselves, and the human
  potential of ourselves and others.
Core Values
• Our values form our attitudes an guide our
  behavior.
• Statement of core values influence everything
  an organization does, as well as its
  relationships with stakeholders and its
  reputation.
• Values are expressed as
  beliefs, guidelines, and may be set out in a
  code of conduct.
• Core values answer the question: Who are
  we?
TOP 20 CORE VALUES
Top 20 Core Values
•   1. Accountability.
•   2. Balance.
•   3. Collaboration.
•   4. Commitment.
•   5. Community.
•   6. Consistency.
•   7. Diversity.
•   8. Efficiency.
•   9. Empowerment.
•   10. Fun.
Top 20 Core Values
•   11. Innovation.
•   12. Integrity.
•   13. Leadership.
•   14. Ownership.
•   15. Passion.
•   16. Quality.
•   17. Respect.
•   18. Risk-taking.
•   19. Safety.
•   20. Service Excellence.
Hbo
Google’s Core Values
•   Focus on the user and all else will follow.
•   It’s best to do one thing really, really well.
•   Fast is better than slow.
•   Democracy on the web works.
•   You don’t need to be at your desk to need an
    answer.
•   You can make money without doing evil.
•   There’s always more information out there.
•   The need for information crosses all borders.
•   You can be serious without a suit.
•   Great just isn’t good enough.
Hbo
Apple’s Core Values
• We believe that we’re on the face of the
  Earth to make great products.
• We believe in the simple, not the complex.
• We believe that we need to own and
  control the primary technologies behind
  the products we make.
• We participate only in markets where we
  can make a significant contribution.
Apple’s Core Values
• We believe in saying no to thousands of
  projects so that we can really focus on the
  few that are truly important and meaningful
  to us.
• We believe in deep collaboration and cross-
  pollination of our groups, which allow us to
  innovate in a way that others cannot.
• We don’t settle for anything less than
  excellence in every group in the
  company, and we have the self-honesty to
  admit when we’re wrong and the courage to
  change.
Hbo
Yahoo’s Core Values
•   Excellence
•   Teamwork
•   Innovation
•   Customer Fixation
•   Community
•   Fun
The End.

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Hbo

  • 1. VISION, MISSION AND CORE VALUES Pat Ray M. Dagapioso Xavier University August 2, 2012
  • 3. VISION • A vision statement outlines what an organization wants to be, or how it wants the world in which it operates to be. • The vision sets out what the organization wants to accomplish. • Vision’s task is to inspire members, staff and supporters. • Vision answers the question: What do we want?
  • 4. WHAT IS A GOOD VISION?
  • 5. GOOD VISION • These are some tips on having a good vision: – A. Must be aspirational. – B. Must establish what the organization will contribute uniquely to the society. – C. Must be specific. – D. Must be achievable. – E. Must be motivating. – F. Must become the guideline for daily decisions. – G. Must shape the organization’s culture.
  • 6. To be the most successful premium manufacturer in the industry.
  • 7. To bring inspiration and innovation to every athlete in the world. If you have a body, you are an athelete.
  • 8. To inspire and nurture the human spirit – one person, one cup, and one neighborhood at a time.
  • 9. To have the world look for Sony for comprehensive entertainment.
  • 11. Mission • A mission statement is a brief description of the higher goals of an organization. • It’s purpose is to improve the cohesion and coherence of an organization. • The mission typically describes what the organization does to achieve its vision. • Missions help clarify the practical aspects of what the organization will actually do.
  • 12. Mission • Most missions emphasize action, and contains words (but not limited to): – support, involve, assist, contribute, provide, p romote. • Mission answers the question: Why do we exist?
  • 13. WHAT IS A GOOD MISSION?
  • 14. Good Mission • Must be short. • Must be catchy. • Must be inspiring. • Must be ambitious. • Must be realistic and measurable. • Must be differentiating from competition. • Must be precise. • Must include the organization’s stakeholders and how the organization will serve them.
  • 15. To provide quality basic education that is equitably accessible to all and lay the foundation for life-long learning and service for the common good
  • 16. We at the Department of Energy, in partnership with our stakeholders, shall improve the quality of life of the Filipino by formulating and implementing policies and programs to ensure sustainable, stable, secure, sufficient, accessible and reasonably-priced energy.
  • 17. The Department shall promote peace and order, ensure public safety, strengthen capability of local government units through active people participation and a professionalized corps of civil servants.
  • 18. Ensuring that its homebuyers enjoy the best value for their investment with an upscale lifestyle, generous amenities, and a safe, secure, and friendly neighborhood
  • 20. Core Values • The core values are the principles and standards at the very center of people’s character. • Core values tend to be stable, and will only change very slowly in long periods of time. • Core values form the basis for our beliefs about life, ourselves, and the human potential of ourselves and others.
  • 21. Core Values • Our values form our attitudes an guide our behavior. • Statement of core values influence everything an organization does, as well as its relationships with stakeholders and its reputation. • Values are expressed as beliefs, guidelines, and may be set out in a code of conduct. • Core values answer the question: Who are we?
  • 22. TOP 20 CORE VALUES
  • 23. Top 20 Core Values • 1. Accountability. • 2. Balance. • 3. Collaboration. • 4. Commitment. • 5. Community. • 6. Consistency. • 7. Diversity. • 8. Efficiency. • 9. Empowerment. • 10. Fun.
  • 24. Top 20 Core Values • 11. Innovation. • 12. Integrity. • 13. Leadership. • 14. Ownership. • 15. Passion. • 16. Quality. • 17. Respect. • 18. Risk-taking. • 19. Safety. • 20. Service Excellence.
  • 26. Google’s Core Values • Focus on the user and all else will follow. • It’s best to do one thing really, really well. • Fast is better than slow. • Democracy on the web works. • You don’t need to be at your desk to need an answer. • You can make money without doing evil. • There’s always more information out there. • The need for information crosses all borders. • You can be serious without a suit. • Great just isn’t good enough.
  • 28. Apple’s Core Values • We believe that we’re on the face of the Earth to make great products. • We believe in the simple, not the complex. • We believe that we need to own and control the primary technologies behind the products we make. • We participate only in markets where we can make a significant contribution.
  • 29. Apple’s Core Values • We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us. • We believe in deep collaboration and cross- pollination of our groups, which allow us to innovate in a way that others cannot. • We don’t settle for anything less than excellence in every group in the company, and we have the self-honesty to admit when we’re wrong and the courage to change.
  • 31. Yahoo’s Core Values • Excellence • Teamwork • Innovation • Customer Fixation • Community • Fun