Google Ppt

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Google Strategy ,[object Object],[object Object],[object Object]

QUESTION? ,[object Object],[object Object]

Country Analysis Country Users (Mn) Usage Growth (2000-2007) US 210.00 120.80% China 162.00 620.00% Japan 86.30 83.30% India 42.00 740.00% Brazil 39.15 682.8% World 1173.00 225.00%

Google Products (>60) Standalone Applications AdWords Editor Gmail Notifier Hello Pack Photo Screensaver Picasa Secure Access GTalk SketchUp Desktop Extension Blogger Web Comments Browser Sync Dashboard Widgets Send to Phone Toolbar Communication & publishing 3D Warehouse Blogger Calendar, Docs& Spreadsheets Dodgeball FeedBurner Gmail, Orkut YouTube Reader Mobile Products Blogger Mobile Calendar Gmail News iGoogle Reader Maps Mobile Web Search Maps Ride Finder Analytics Directory Google Mini SMS Search Mash Advertising AdSense AdWords Audio Ads Click-to-Call Grants TV Ads

Core Products & Revenue Model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Internet Advertising - 2007 ,[object Object],[object Object],[object Object],[object Object],[object Object]

Internet Advertising Trend and Predictions ,[object Object]

Internet Advertising Trend and Predictions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Global Market Share in Search ,[object Object],[object Object]

Porter’s Five Forces Model for Google Search ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Leadership ,[object Object],[object Object],[object Object],[object Object]

Philosophy of Google ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Google’s Culture ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Google’s Global Presence ,[object Object]

Uniqueness about Google ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Uniqueness about Google ,[object Object],[object Object],[object Object],[object Object],[object Object]

Biz Model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Dynamic View Resource Endowments Resource Commitment Activities Buying many sites, Opening offices in many Countries, Huge investment in R&D, Continuous investment in increasing Database Searching for various avenues, Continuous innovation, Developing people, learning new technologies

Competitive Landscape ,[object Object]

Direct Competitors OR Complementors? ,[object Object],[object Object],[object Object],[object Object]

Indirect Competition Or Complementors? ,[object Object],[object Object]

Google Identifies Top 2 ,[object Object],[object Object],[object Object],[object Object],[object Object]

Strengths Analysis Weaknesses Analysis

Threats Analysis Common Opportunities ,[object Object],[object Object],[object Object],[object Object],[object Object],Pay Per Use office Internet Ads Other Software Apps. Traditional ad domain Office Suites Microsoft Yahoo Google

Competitor Analysis ,[object Object]

Inorganic Growth - List of Google acquisitions 2004 2005 2006 2007 2008 Xunlei Adscape – Video Game advertising Trendalyzer Tonic Systems Marratech GreenBorder Panoramio FeedBurner PeakStream Zenter Grand Central – VOIP dMarc Broadcasting – Radio Advertising Measure Map Upstartle @Last Software Orion Neven Vision JotSpot YouTube- Video Sharing Endoxon 2Web Technologies Phatbits Urchin S/W Inc. Dodgeball Reqwireless Current Comm. Group Android Skia Akwan InfoTech AOL (5% stake) -Internet

5 year Performance ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Recommendations ,[object Object],Country Revenue % US 61% UK 14% Rest Of World 25%

Recommendation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Recommendations ,[object Object],[object Object],[object Object],[object Object]

Recommendations ,[object Object]

Have we left any QUESTIONS unanswered? ,[object Object]

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