For a complete podcast interview on this topic with Jim Kean, visit: http://rebootedbody.com/006/ Check out wellnessFX: http://rebootedbody.com/wellness/ And find more information on sustainable health, nutrition, fitness, and psychology at http://rebootedbody.com

1. Empowering data driven health.
Discovering & Optimizing
Your Personal System Biology

2. E(exposures)
N(nutrition)
L(lifestyle)
RESPONSE
M(metabolic response)
SYSTEM
G(genetics)
fG(E,N,L)= M
INPUTS
21st Century = System Biology

3. 120
60
30 40 50
Rectangularize Your Aging Curve
age
health
0 60 120
Shifting Lanes
Which lane are you in? The
earlier you start, the more
choice of lanes you have.
Age and health are different
measurements!

4. *CrossFit Training Guide, pg19
• Blood pressure
• Body Fat
• Bone Density
• Triglycerides
“Fitness”
“Wellness”
“Sickness”
• Good & Bad Cholesterol
• Flexibility
• Muscle Mass
• Etc.
Based on measurements of
Our assumption is that if everything we can measure about health will conform to
this continuum then it seems that sickness, wellness, and fitness are different
measurements of a single quality: health.
The Health Continuum*

5. As time goes by…
The quantity of diagnostic data
increases exponentially, while
the cost to deliver diagnostics
decreases
The Golden Age of Measurement

6. 1990 2000 2010
Total Cholesterol
A single number
HDL / LDL
Measurements of both good
and bad cholesterol levels
AdvancedFractions
Detailed numbers on types
of fat, proteins and forms
of cholesterol
of data needed for accurate diagnosis and health
management is contained in blood chemistry70%
Due to huge scientific advances in diagnostics over the past 25 years, we now have
unprecedented abilities to predict and manage an individual’s risk of a wide range of
lifestyle and other diseases
Deeply Predictive Diagnostics

7. Blood Chemistry
Incredible Information, Currently Inaccessible
Blood chemistry data is extremely
valuable for wellness and
prevention, not just treating disease.
Over 75% of US adults have low levels
of Vitamin D, associated with
increased risk of cardiovascular
disease, cancer and infection
Arch Intern Med. 2009;169(6):626-632
50% of heart attack patients admitted
to the hospital have normal HDL and
LDL levels
Am Heart J. 2009 Jan;157(1):111-11
Morethan1in10Americanshaveundiagnosedthyroid
disease,commonlycausingfatigueandweightgain
Murdoc Khaleghi, MD
30-45% of female endurance athletes
are iron deficient, which can
negatively affect performance
Med Sci Sports Exerc 1998, 20:116-121 and 1998, 30:S70
However, it is extremely difficult for
consumers to access and act upon this
valuable information

8. Dynamically Changing Environment
Over the next 24 months, 10’s of Millions people will participate
in the individual health services marketplace
Carriers must insure by
law and people must be
insured by law
Prevention oriented services a
key component of ACA
Mandated federally or at state
level like in MA, depending on
political landscape
Organizations adapting
the way they provide
health services, defined
contributions
Private and Government
sponsored exchanges
More and more people
buying health services
directly
Affordable Care Act and Consumer Health Landscape