A select compilation of our work in the Indian Environmental Graphics and Wayfinding space. The projects showcase our brand-centric approach to environmental graphics, wayfinding and signage design, as we create custom graphics, product design and space design for clients, best suited to their brand language.

1. Environmental Graphics,
Signage & Wayfinding
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2. In this deck
• Rezonant
• Capabilities in Environmental
Graphics, Signage and
Wayfinding
• Approach to projects
• Graphics portfolio
• Infrastructure
• Corporate offices
• Corporate cafes
• Real Estate
• Retail
• Healthcare
• Education
• Hospitality
• Signage & Wayfinding
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3. Rezonant
• Award-winning Brand consulting
and design firm
• Five areas of operation
• Brand consulting, strategy and corporate
identity programs
• Environmental graphics, signage and way
finding
• Digital programs
• Advertising
• Print & Packaging
• Clients across 9 industries
• IT - Wipro, Accenture, Intuit, SuperValu,
Flipkart, Amadeus, Cisco, CGI, Eka, Aditi
• Consulting - EY, KPMG, PWC, BCG
• Pharma - Eisai Japan
• Hospitality - Hotels, Resorts and pubs in India
• Real Estate - Mantri group, Divyasree, Patel
Realty
• Infrastructure - Bengaluru Airport
• Manufacturing - Siemens, GE
• Healthcare
• BFSI - American Express, ICICI Lombard
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4. Capabilities:
Environments
• Environmental graphic design
(Public places, Corporate
interiors, Campuses, Airports,
Hospitals, Schools, Retail)
• Signage planning and design
• Wayfinding planning and design
• Digital signage
• Installations
• Employee engagement
conceptualisation
• Product design
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5. Approach
• Partner: Align to principal
consultant (architect / planner) or
client team
• Positioning: Deliver a strategy that
is in line with your employer
branding / user engagement goals
• Content: Intense focus on creating
high-quality visual and textual
content. Experienced in-house
content team
• Design: High-calibre design team
with in-house capabilities in
illustration, visual art, art direction,
photography
• Execution planning: Vendor
selection, finishes selection, Bill of
quantities, GFC drawings, project
planning, quality monitoring, audit
and handover signoff
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6. In this portfolio
(click on links to view project)
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Infrastructure
1. Bengaluru International Airport
Corporate campuses
1. Cisco
2. Flipkart
3. Eisai Pharma
4. KPMG
5. Ernst & Young
6. American Express
7. Eka Software
8. SuperValu
9. Aurigo
10.Intuit
11.ICICI Lombard
Corporate Cafes
1. Cisco street cafe
2. Cisco art cafe
3. Cisco pottery cafe
4. Cisco Chennai cafe
5. KPMG music cafe
6. KPMG books cafe
7. Eisai art cafe
8. EY cartoon cafe
9. American Express cyclist cafe
Real Estate
1. DivyaSree
2. CommonWealth
Retail
1. Angadi Silks
Healthcare
1. Sankara Eye
Education
1. Pupil Tree
Hospitality
1. Blimey
2. Stomp
Signage & Wayfinding
1. Cisco campus
2. ICICI Lombard
3. EY
4. KPMG
5. Eisai
6. Kempegowda Airport
7. Eka
8. Exxon
9. Patel Realty

7. Case studies:
Infrastructure
A select collection of a few environmental graphics
case studies:
• Bengaluru International Airport
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8. 01/ Bengaluru International Airport
• Scope: Terminal temporary graphics, signage and information maps
• Process: Research -> Design -> Content -> Detailing -> Illustration -> Graphic
Design -> Production
• Result: Widely-appreciated for the Karnataka connect to the graphics. Each
graphic has been hand-drawn in traditional Karnataka art style
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A select collection of a few environmental graphics
case studies:
1. Cisco - 2 million SFT
2. Flipkart - 4 lakh SFT
3. Eisai Pharma - 50 acre campus
4. KPMG - 1.5 million SFT
5. Ernst & Young - 4 lakh SFT
6. American Express - 1.5 lakh SFT
7. Eka Software - 40,000 SFT
8. SuperValu - 2 lakh SFT
9. Aurigo - 10000 SFT
10.Intuit - 1.5 lakh SFT
11.ICICI Lombard - 2 lakh SFT
Case studies:
Corporate campuses
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13. 01/ Cisco campuses across India
• Size: 6 buildings for Cisco across India totalling 2 million SFT
• Scope: Master planning of graphics and signage, brand library creation, premium
photography, illustration, content
• Process: Research, brand team interaction, employee brand creation,
presentations to client, approvals, high-res graphic artwork, bill of quantities,
signage book, interview vendors, help in selection, mockup, final installation.
• Result: A consistent look for Cisco buildings across India
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15. 02/ Flipkart campuses in Bangalore
• Size: 4 lakh SFT
• Scope: Employer brand creation, master planning of graphics and signage, brand
library creation, illustration, content
• Process: Research, brand team interaction, employee brand creation,
presentations to client, approvals, high-res graphic artwork, bill of quantities,
signage book, interview vendors, help in selection, mockup, final installation.
• Result: A colorful graphics scheme in the office that celebrates the ‘superstars’
of Flipkart with colourful, custom-made illustrations
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17. 03/ Eisai Pharma campus in Vizag
• Size: 50 acres
• Scope: Master planning of graphics and signage, illustration, content
• Process: Research, brand team interaction, presentations to client, approvals,
high-res graphic artwork, bill of quantities, signage book, interview vendors, help
in selection, mockup, final installation.
• Result: The management team (Indian & Japanese) at Eisai appreciated the
attention to detail
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19. 04/ KPMG campuses in India
• Size: 4 buildings for KPMG across India totalling 1 million SFT
• Scope: Master planning of graphics and signage, brand library creation, premium
photography, illustration, content
• Process: Research, brand team interaction, employee brand creation,
presentations to client, approvals, high-res graphic artwork, bill of quantities,
signage book, interview vendors, help in selection, mockup, final installation.
• Result: Stakeholders like the installations; we have been working with them for
over 5 years now and currently engaged in delivering the next few buildings.
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22. 05/ Ernst & Young campuses in India
• Size: 3 buildings for EY across India totalling 4 lakh SFT
• Scope: Master planning of graphics and signage, brand library creation, premium
photography, illustration, content
• Process: Research, brand team interaction, employee brand creation,
presentations to client, approvals, high-res graphic artwork, bill of quantities,
signage book, interview vendors, help in selection, mockup, final installation.
• Result: A custom-created set of material for EY that is consistent with their global
brand guidelines
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24. 06/ American Express
• Size: 1.5 Lakh SFT
• Scope: Master planning of graphics and signage, brand library creation, premium
photography, illustration, content, Wayfinding
• Process: Research, brand team interaction, employee brand creation,
presentations to client, approvals, high-res graphic artwork, bill of quantities,
signage book, interview vendors, help in selection, mockup, final installation.
• Result: The employer brand positioning ‘extraordinary at work’ has been
appreciated by end-users and so have the graphics
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27. 07/ Eka Software
• Size: 40,000 SFT
• Scope: Theme, brand library creation, premium photography, illustration, content
• Process: Research, employee brand creation, presentations to client, approvals,
high-res graphic artwork, bill of quantities, signage book, interview vendors, help
in selection, mockup, final installation.
• Result: A unique black&white themed office in line with the architectural scheme.
Employer branding and creation of the values - Eka Senses
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28. 08/ SuperValu
• Size: 2 Lakh SFT
• Scope: Master planning of graphics and signage, brand library creation, premium
photography, illustration, content
• Process: Research, brand team interaction, employee brand creation,
presentations to client, approvals, high-res graphic artwork, bill of quantities,
signage book, interview vendors, help in selection, mockup, final installation.
• Result: A packaging themed graphic scheme that had large sized infographics
created for the walls
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30. 09/ Aurigo
• Size: 10,000 SFT
• Scope: lllustration, content, design
• Process: Research, design, approvals, high-res graphic artwork, bill of quantities,
signage book, interview vendors, help in selection, mockup, final installation.
• Result: A vibrant red-themed small office
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32. 10/ Intuit
• Size: 3 facilities totalling 1.5 lakh SFT
• Scope: Planning of graphics and signage, brand library creation, graphics,
illustration, content
• Process: Research, brand team interaction, employee brand creation,
presentations to client, approvals, high-res graphic artwork, bill of quantities,
signage book, interview vendors, help in selection, mockup, final installation.
• Result: Several unique spaces like history walls, product walls, war rooms got
created
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34. 11/ ICICI Lombard
• Size: 2 Lakh SFT
• Scope: Scheme of graphics and signage, illustration, content
• Process: Research, case study making, employee brand creation, presentations
to client, approvals, high-res graphic artwork, bill of quantities, signage book,
interview vendors, help in selection, mockup, final installation.
• Result: A unique illustrated look for the corporate office that was appreciated by
the chairperson of ICICI group, Chanda Kochhar
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36. Case studies:
Corporate cafes
A select collection of a few environmental graphics
case studies:
1. Cisco street cafe
2. Cisco art cafe
3. Cisco pottery cafe
4. KPMG music cafe
5. KPMG books cafe
6. Eisai art cafe
7. EY cartoon cafe
8. American Express cyclist cafe
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37. 01/ Cisco Street Food Cafe, Bangalore
• Scope: Theme, content and design
• Process: Theme -> Design -> Detailing -> Illustration -> Graphic Design ->
Photography -> Production
• Result: Cisco’s street food theme created multiple conversation starters for its
global workforce who spend a lot of time discussing ideas in their cafes.
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38. 02/ Cisco Bazaar Cafe, Bangalore
• Scope: Theme, content and design
• Process: Theme -> Design -> Detailing -> Illustration -> Graphic Design ->
Photography -> Production
• Result: Cisco’s bazaar cafe became a colourful canvas for showcasing vivid
street art and bazaar styles of India
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39. 03/ Cisco Clay Cafe, Bangalore
• Scope: Theme, content and design
• Process: Theme -> Design -> Detailing -> Illustration -> Graphic Design ->
Photography -> Production
• Result: Cisco’s clay-based idea theme brought about an elegant themed cafe
that people like to spend time in.
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40. 04/ Cisco Chennai Culture Cafe, Bangalore
• Scope: Theme, content and design
• Process: Theme -> Design -> Detailing -> Illustration -> Graphic Design ->
Illustration -> Production
• Result: Chennai got celebrated as illustrations in this cafe
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41. 05/ KPMG Music Cafe, Gurgaon
• Scope: Theme, content and design
• Process: Theme -> Design -> Detailing -> Illustration -> Graphic Design ->
Illustration -> Production
• Result: This cafe has been widely appreciated by the young crowd of KPMG with
specific attention on the custom-drawn illustrations with typography.
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42. 06/ KPMG Magazine Cafe, Bangalore
• Scope: Theme, content and design
• Process: Theme -> Design -> Detailing -> Illustration -> Graphic Design ->
Photography -> Production
• Result: The young folks at KPMG liked this.
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43. 06/ Eisai Art Cafe, Vizag
• Scope: Theme, content and design
• Process: Theme -> Design -> Detailing -> Illustration -> Graphic Design ->
Photography -> Production
• Result: A cafe that combined serious + fun elements.
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44. 07/ EY Cartoon cafes, Mumbai & Hyderabad
• Scope: Theme, content and design
• Process: Theme -> Design -> Detailing -> Illustration -> Graphic Design ->
Photography -> Production
• Result: People loved the Mumbai illustrations. Senior partners in EY requested us
for framed versions of the illustrations to display in their private cabins.
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45. 08 / American Express cyclist cafe
• Scope: Theme, content and design
• Process: Theme -> Design -> Detailing -> Illustration -> Graphic Design ->
Photography -> Production
• Result: The people of American Express connected with the health-theme of
the cafe
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46. Case studies:
Real Estate
A select collection of a few environmental graphics
case studies:
1. DivyaSree
2. CommonWealth
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47. 01 / DivyaSree
• Scope: History wall, customer experience centre design
• Process: Design -> Content -> Detailing -> Production
• Result: A unique history wall created for DivyaSree for the very first time
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48. 03/ CommonWealth
• Scope: Exhibition design, experience centre design
• Process: Design -> Content -> Detailing -> Production
• Result: An illustrated scheme of graphics and creatives
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49. Case studies:
Retail
A select collection of a few environmental graphics
case studies:
• Angadi Silks
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50. 01/ Angadi Silks
• Scope: History wall, store graphic design, signage, way finding
• Process: Design -> Content -> Detailing -> Illustration -> Photography ->
Production
• Result: A set of culturally relevant graphics and signage systems
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51. Case studies:
Healthcare
A select collection of a few environmental graphics
case studies:
• Sankara Eye
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52. 01/ Sankara Eye
• Scope: Graphics across a hospital
• Process: Research -> Design -> Content -> Detailing -> Illustration -> Graphic
Design -> Production
• Result: An eye-sight themed graphics installation that continues to be relevant to
the daily-shifting crowd of patients
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53. Case studies:
Education
A select collection of a few environmental graphics
case studies:
• Pupil Tree
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54. 01/ Pupil Tree
• Scope: Graphics across a chain of pre-school centres
• Process: Research -> Design -> Content -> Detailing -> Illustration -> Graphic
Design -> Production
• Result: A mascot-driven set of graphics and way finding
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56. Case studies:
Hospitality
A select collection of a few environmental graphics
case studies:
• Blimey
• Stomp
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57. 01/ Blimey
• Scope: Naming, Brand Identity, Pub graphics and signage design
• Process: Research -> Design -> Content -> Detailing -> Illustration -> Graphic
Design -> Production
• Result: An Irish-themed pub with over 150 unique pieces of graphics and signage
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59. 02/ Stomp
• Scope: Naming, Brand Identity, Pub graphics and signage design
• Process: Research -> Design -> Content -> Detailing -> Illustration -> Graphic
Design -> Production
• Result: A rock-themed pub with graphics designed on ‘dark’ lines featuring
several heavy metal bands
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61. Case studies:
Signage & Wayfinding
A select collection of a few signage and way finding
case studies:
1. Cisco campus
2. ICICI Lombard
3. EY
4. KPMG
5. Eisai
6. Kempegowda Airport
7. Durga projects
8. Eka
9. Exxon
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62. 01/ Cisco campuses, India
• Scope: Custom designed themed signage and way finding
• Scope: Theme -> Product design -> Detail -> Mockup -> Production
• Result: A well-organised signage library that can scale quickly to any project. We
helped define processes for Cisco signage implementation across any facility, that
aligns with their global brand standards.
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65. 02/ ICICI Lombard corporate headquarters, Mumbai
• Scope: Custom designed themed signage and way finding
• Scope: Theme -> Product design -> Detail -> Mockup -> Production
• Result: A unique signage system that uses illustration
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66. 03/ EY Corporate headquarters, Mumbai
• Scope: Custom designed themed signage and way finding
• Scope: Theme -> Product design -> Detail -> Mockup -> Production
• Result: A signage library created for the first time for their campuses in India that
aligns with their global standards and extends it
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68. 04/ KPMG campuses, India
• Scope: Custom designed themed signage and way finding
• Scope: Theme -> Product design -> Detail -> Mockup -> Production
• Result: A signage and way finding library created for the first time for their
campuses in India. This is now being used as the standard across KPMG offices
in India. Way finding design used for the first time in any KPMG office in India.
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69. 06/ Eisai campus, Vizag
• Scope: Custom designed themed signage and way finding
• Scope: Theme -> Product design -> Detail -> Mockup -> Production
• Result: A unique wayfinding system made in Aluminium that communicates the
brand philosophy
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71. 06/ Bengaluru International Airport
• Scope: Custom designed themed temporary instructional signage. Informational
maps
• Scope: Theme -> Graphic design -> Detail -> Mockup -> Production
• Result: A temporary signage system that helps passengers locate amenities.
Informational maps deployed for the first time for passenger convenience.
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73. 07/ Eka software office, Bangalore
• Scope: Custom designed themed signage and way finding
• Scope: Theme -> Product design -> Detail -> Mockup -> Production
• Result: A graphic-design led, illustrated signage system
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74. 08/ Exxon Chemical, Bangalore
• Scope: Custom designed themed signage and way finding
• Scope: Theme -> Product design -> Detail -> Mockup -> Production
• Result: We designed a custom molecule mascot for the signage system. The set
resulted in witty signage pieces that told a certain instructional story
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76. 09 / Patel Realty
• Scope: Custom designed themed signage and way finding
• Scope: Theme -> Product design -> Detail -> Mockup -> Production
• Result: A maintenance proof signage system that helps residents find places
within the project easily.
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77. Thank you
Please visit www.rezonant.net to view the latest set of
projects. Write to us at mphariharan@rezonant.net
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