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Rapid Prototyping
   Your Startup
     Rob Fan @ fbFund
        07.15.2009
2 hours of rapid
prototyping creates a
  funded company
“Rapid prototyping” at
    Sharethrough




   Problem    Solution
              *Image borrowed from Eric Ries @ http://startuplessonslearned.blogspot.com
“Rapid prototyping” at
    Sharethrough

 Does this solve the pain?
 Do customer want to pay for this?
 Etc.




Scaling
 Product
                                           Build first worry about scaling later
 Team                                                       or
                                           Refactor extensively and heavily for
 Company                                              features in use



               Problem               Solution
                                     *Image borrowed from Eric Ries @ http://startuplessonslearned.blogspot.com
Don’t use nails to hold
together something that only
needs to be held together by
            tape
Product development effort
should be proportional to the
customer development effort
Hierarchical company &
   product planning
Hierarchical company &
   product planning
Hierarchical company &
   product planning
•   Company Vision
•   Company Roadmap
•   Product Vision
•   Product Roadmap
•   Release Planning
•   Sprint Planning
•   Daily Scrum
Release on regular
intervals with built-in
   feedback loops
Release on regular intervals
with built-in feedback loops
 • 2 week build cycles
 • feedback loops
 •   retrospective/5 why’s to improve process
 •   demo to customer dev for product
     feedback
 •   daily scrum for feed on day-to-day
     operations
Use customer
development to organize
  and formalize inputs
Identify early-evangelists
     to start getting
   customer feedback
Cheat Sheet
Cheat Sheet
• Do not be afraid to fail or make mistakes
Cheat Sheet
• Do not be afraid to fail or make mistakes
• Fail fast, learn, and move on
Cheat Sheet
• Do not be afraid to fail or make mistakes
• Fail fast, learn, and move on
• Create lots of feedback loops
Cheat Sheet
• Do not be afraid to fail or make mistakes
• Fail fast, learn, and move on
• Create lots of feedback loops
• Talk to and listen to your customers
Cheat Sheet
• Do not be afraid to fail or make mistakes
• Fail fast, learn, and move on
• Create lots of feedback loops
• Talk to and listen to your customers
• Learn in intervals, NOT in a constant stream
Cheat Sheet
• Do not be afraid to fail or make mistakes
• Fail fast, learn, and move on
• Create lots of feedback loops
• Talk to and listen to your customers
• Learn in intervals, NOT in a constant stream
• Learn as much as you can from peers and
  advisors
Thanks!

Contact: rob@sharethrough.com
       http://robfan.com

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Rapid Prototyping A Startup

  • 1. Rapid Prototyping Your Startup Rob Fan @ fbFund 07.15.2009
  • 2. 2 hours of rapid prototyping creates a funded company
  • 3. “Rapid prototyping” at Sharethrough Problem Solution *Image borrowed from Eric Ries @ http://startuplessonslearned.blogspot.com
  • 4. “Rapid prototyping” at Sharethrough Does this solve the pain? Do customer want to pay for this? Etc. Scaling Product Build first worry about scaling later Team or Refactor extensively and heavily for Company features in use Problem Solution *Image borrowed from Eric Ries @ http://startuplessonslearned.blogspot.com
  • 5. Don’t use nails to hold together something that only needs to be held together by tape
  • 6. Product development effort should be proportional to the customer development effort
  • 7. Hierarchical company & product planning
  • 8. Hierarchical company & product planning
  • 9. Hierarchical company & product planning • Company Vision • Company Roadmap • Product Vision • Product Roadmap • Release Planning • Sprint Planning • Daily Scrum
  • 10. Release on regular intervals with built-in feedback loops
  • 11. Release on regular intervals with built-in feedback loops • 2 week build cycles • feedback loops • retrospective/5 why’s to improve process • demo to customer dev for product feedback • daily scrum for feed on day-to-day operations
  • 12. Use customer development to organize and formalize inputs
  • 13. Identify early-evangelists to start getting customer feedback
  • 15. Cheat Sheet • Do not be afraid to fail or make mistakes
  • 16. Cheat Sheet • Do not be afraid to fail or make mistakes • Fail fast, learn, and move on
  • 17. Cheat Sheet • Do not be afraid to fail or make mistakes • Fail fast, learn, and move on • Create lots of feedback loops
  • 18. Cheat Sheet • Do not be afraid to fail or make mistakes • Fail fast, learn, and move on • Create lots of feedback loops • Talk to and listen to your customers
  • 19. Cheat Sheet • Do not be afraid to fail or make mistakes • Fail fast, learn, and move on • Create lots of feedback loops • Talk to and listen to your customers • Learn in intervals, NOT in a constant stream
  • 20. Cheat Sheet • Do not be afraid to fail or make mistakes • Fail fast, learn, and move on • Create lots of feedback loops • Talk to and listen to your customers • Learn in intervals, NOT in a constant stream • Learn as much as you can from peers and advisors