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Clark kents lunchbox press kit 2013
1. Clark Kent’s Lunchbox is a leading “daddy blog” created by former sales and marketing
VP-turned author and social media professional, Ron Mattocks. Since the site’s
inception in 2008, Mattocks has earned mentions in Reuters News, The Globe and Mail,
The Seattle Post Intelligencer, and Working Mother Magazine among others.
Mattocks has participated in social media campaigns involving major brands, and his
writing has been featured in various publications, such as The Huffington Post. In
addition, he has made numerous radio and television appearances and regularly speaks
at social media conferences. During this time Mattocks also released his book, Sugar
Milk: What One Dad Drinks When He Can’t Afford Vodka.
Aside from his writing, Mattocks uses his corporate-level experience together with
his social media knowledge in offering consulting services and engaging content to
prospective clients.
Current Numbers: 2013
3,967 Audience (Feedblitz)
3,222 Twitter Followers
963 Google+ Followers
685 Pinterest Followers
512 Facebook Page Fans
298 Instagram Followers
56 Klout Score
-Babble’s Top 50 Dad Blogger ‘11, ‘12
-Cision PR Top Dad Blogger
-Top Dad Blogger with Klout
-Top Rank #15 Dad Blogger
-Listed among AllTop’s top Dad Blogs
Rates
Content By Project
Promotions $1000.00
Campaigns $1500.00
Sponsored Posts $250.00+
Consulting $55.00/hr.
I accept check & PayPal Other
compensation considered on
a case-by-case basis.
Look! Up in the Sky! It’s a Bird! It’s a Plane! It’s a …Lunchbox?
Brands I’ve Worked With
Demographics*
64% Female
28% 25-34 years old
51% More than 1 Child
$100-$150K HH Income
69% College Degree or Higher
* Quantcast
Accolades & Recognition
Contact Information
Email: rmattocks@yahoo.com
“Mattocks is the family man's version of
David Sedaris—achingly funny in small
moments and large.”
–Craig Heimbuch, author of
And Now We Shall Do Manly Things