SNA‘AT Marketing Strategy The Not—So—Perfect
But Real Content in the Context ‘

Why should marketers duce Snapchat
in their

63 . . 3,796 1ooM
daily photos daily video views Shared/ S€C0"d active users

U 30°/ o of media
planners include Snapchat in Super Bowl campaigns

"[Snapchat] offers something unique in
the world of mostly-broadcast, feed-centric social media—intimacy at scale. " Victor Pineiro, ILQL 3

SNAPCHAT
Visual Marketing Strategy

Give Your Brand A New
Touch 1

consumers consumers expect to increase
will back up the amount of a brand after goods and interacting services they buy with them on from socially- social media responsible brands

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Elimlll. .. @ @ si. A%t'HAi_ kg é I/ l l success P Q l WAY TO L 649: ‘e l NO UNIVERSAL F A O l THERE IS

EXPERIMENT
8 TEST.

Communicate with your EARLY CUSTOMERS
3

By 2018, Millennials will have
THE MOST SPENDING POWER of any generation

The today millennials are THE
TOMORROW CUSTOMER V ‘I. ’ ‘ V’ E I b 19

Today's TV in your pocket
G“, N

Vertical Video
Rising in
Popularity

24H DEDICATED NEWS for the
community

Create Content To Build A
Context For Your Brand @garyvee

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Rate‘ www. robertkatai. com Visual
Marketer Brand Evangelist Bannersnack @katairobi