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Tuesday, May 20, 14
Why?
Why do some insurance agents get rich and
build mega agencies...
while others are barely surviving from one
month to the next?
Tuesday, May 20, 14
outside factors
Rates
Amount of time in business
capital investment
Tuesday, May 20, 14
4 reasons
but some just have great strategy!
Here are 4 reasons why the agent across
town is growing faster than you
Tuesday, May 20, 14
#1 leads
they have created a steady stream of low
cost leads
referrals, in house telemarketing, and
other consistent marketing strategies
Note: this doesn’t mean they don’t spend
money. it’s just strategic.
Tuesday, May 20, 14
#2 manage the money
They closely manage their overhead and
expenses
They know what is working (and do more of
it)
They keep overhead as low as possible while
keeping a professional appearance
Tuesday, May 20, 14
3. A+ Staff
They consider staff an investment in their
growth
They hire the best they can afford
their staff deliver results (or they let
them go!)
Tuesday, May 20, 14
#4 The Formula
They clearly understand that multi-lining
and Retaining are “Mission Critical”
All the sales in the world won’t build a
high profit agency without account
rounding and keeping them long term!
They use systems to keep these things in
growth mode
Tuesday, May 20, 14
good news?
All of these items are in your control right
now!
Challenge: Pick one to address in your
agency this week
Tuesday, May 20, 14

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Why some insurance agents get rich and others don't

  • 2. Why? Why do some insurance agents get rich and build mega agencies... while others are barely surviving from one month to the next? Tuesday, May 20, 14
  • 3. outside factors Rates Amount of time in business capital investment Tuesday, May 20, 14
  • 4. 4 reasons but some just have great strategy! Here are 4 reasons why the agent across town is growing faster than you Tuesday, May 20, 14
  • 5. #1 leads they have created a steady stream of low cost leads referrals, in house telemarketing, and other consistent marketing strategies Note: this doesn’t mean they don’t spend money. it’s just strategic. Tuesday, May 20, 14
  • 6. #2 manage the money They closely manage their overhead and expenses They know what is working (and do more of it) They keep overhead as low as possible while keeping a professional appearance Tuesday, May 20, 14
  • 7. 3. A+ Staff They consider staff an investment in their growth They hire the best they can afford their staff deliver results (or they let them go!) Tuesday, May 20, 14
  • 8. #4 The Formula They clearly understand that multi-lining and Retaining are “Mission Critical” All the sales in the world won’t build a high profit agency without account rounding and keeping them long term! They use systems to keep these things in growth mode Tuesday, May 20, 14
  • 9. good news? All of these items are in your control right now! Challenge: Pick one to address in your agency this week Tuesday, May 20, 14