A Lean Case Study

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5 likes•1,642 views

Arash Milani

A Lean Case Study in the second Tehran Lean Startup Machine

Business

VESPA
BUYERS
CRAIGSLIS
T
RELYING
ON OIL
CARE
ABOUT
ENVIRON-
MENT

VESPA
BUYERS
CRAIGSLIS
T
RELYING
ON OIL
CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20

CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20

CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20
0/20
INVALID
PIVOT!

CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20
0/20
INVALID
PIVOT!
SKINNY
TIE
BUYING
LIFESTYLE

VESPA
BUYERS
CRAIGSLIS
T
RELYING
ON OIL
CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20
DIFFICULT
COMMUTE

VESPA
BUYERS
CRAIGSLIS
T
RELYING
ON OIL
CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20
DIFFICULT
COMMUTE
SEEING
BENEFIT &
SAFETY

VESPA
BUYERS
CRAIGSLIS
T
RELYING
ON OIL
CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20
DIFFICULT
COMMUTE
SEEING
BENEFIT &
SAFETY
NO VESPA
FRIENDS

VESPA
BUYERS
CRAIGSLIS
T
RELYING
ON OIL
CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20
DIFFICULT
COMMUTE
SEEING
BENEFIT &
SAFETY
NO VESPA
FRIENDS
INTERVIE
W
8 / 10

CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20
0/20
INVALID
PIVOT!
SKINNY
TIE
BUYING
LIFESTYLE
NO VESPA
FRIENDS
INTERVIE
W
8 / 10

CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20
0/20
INVALID
PIVOT!
SKINNY
TIE
BUYING
LIFESTYLE
NO VESPA
FRIENDS
INTERVIE
W
8 / 10
5/10
INVALID
PIVOT!

CARE
ABOUT
ENVIRON-
MENT
INTERVIE
W
5 / 20
0/20
INVALID
PIVOT!
SKINNY
TIE
BUYING
LIFESTYLE
NO VESPA
FRIENDS
INTERVIE
W
8 / 10
5/10
INVALID
PIVOT!
“SCOOTER
PERSON”
LIFESTYLE
RISK

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A Lean Case Study

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18. VESPA BUYERS CRAIGSLIS T

19. VESPA BUYERS CRAIGSLIS T RELYING ON OIL

20. VESPA BUYERS CRAIGSLIS T RELYING ON OIL

21. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT

22. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20

23.

24.

25. CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20

26. CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 0/20 INVALID PIVOT!

27. CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 0/20 INVALID PIVOT! SKINNY TIE BUYING LIFESTYLE

28. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20

29. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE

30. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE SEEING BENEFIT & SAFETY

31. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE SEEING BENEFIT & SAFETY

32. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE SEEING BENEFIT & SAFETY NO VESPA FRIENDS

33. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE SEEING BENEFIT & SAFETY NO VESPA FRIENDS INTERVIE W 8 / 10

34.

35. CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 0/20 INVALID PIVOT! SKINNY TIE BUYING LIFESTYLE NO VESPA FRIENDS INTERVIE W 8 / 10

36. CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 0/20 INVALID PIVOT! SKINNY TIE BUYING LIFESTYLE NO VESPA FRIENDS INTERVIE W 8 / 10 5/10 INVALID PIVOT!

37. CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 0/20 INVALID PIVOT! SKINNY TIE BUYING LIFESTYLE NO VESPA FRIENDS INTERVIE W 8 / 10 5/10 INVALID PIVOT! “SCOOTER PERSON” LIFESTYLE RISK

38. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE SEEING BENEFIT & SAFETY NO VESPA FRIENDS INTERVIE W 8 / 10

39. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE SEEING BENEFIT & SAFETY NO VESPA FRIENDS INTERVIE W 8 / 10 DIFFICULT COMMUTE

40. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE SEEING BENEFIT & SAFETY NO VESPA FRIENDS INTERVIE W 8 / 10 DIFFICULT COMMUTE TOO EXPENSIV E IDENTITY RISK

41. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE SEEING BENEFIT & SAFETY NO VESPA FRIENDS INTERVIE W 8 / 10 DIFFICULT COMMUTE TOO EXPENSIV E IDENTITY RISK RENT VESPA BEFORE BUY

42. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE SEEING BENEFIT & SAFETY NO VESPA FRIENDS INTERVIE W 8 / 10 DIFFICULT COMMUTE TOO EXPENSIV E IDENTITY RISK PAY $250 / MONTH RENT VESPA BEFORE BUY

43. VESPA BUYERS CRAIGSLIS T RELYING ON OIL CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 DIFFICULT COMMUTE SEEING BENEFIT & SAFETY NO VESPA FRIENDS INTERVIE W 8 / 10 DIFFICULT COMMUTE TOO EXPENSIV E IDENTITY RISK PAY $250 / MONTH SELL 15 EMAILS 2 HOURS RENT VESPA BEFORE BUY

44.

45. CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 0/20 INVALID PIVOT! SKINNY TIE BUYING LIFESTYLE NO VESPA FRIENDS INTERVIE W 8 / 10 5/10 INVALID PIVOT! “SCOOTER PERSON” LIFESTYLE RISK PAY $250 / MONTH SELL 15 EMAILS 2 HOURS

46. CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 0/20 INVALID PIVOT! SKINNY TIE BUYING LIFESTYLE NO VESPA FRIENDS INTERVIE W 8 / 10 5/10 INVALID PIVOT! “SCOOTER PERSON” LIFESTYLE RISK PAY $250 / MONTH SELL 15 EMAILS 2 HOURS 50 VALID PERSEVER E!

47. CARE ABOUT ENVIRON- MENT INTERVIE W 5 / 20 0/20 INVALID PIVOT! SKINNY TIE BUYING LIFESTYLE NO VESPA FRIENDS INTERVIE W 8 / 10 5/10 INVALID PIVOT! “SCOOTER PERSON” LIFESTYLE RISK PAY $250 / MONTH SELL 15 EMAILS 2 HOURS 50 VALID PERSEVER E! ALL CAPS JUMPING SEAT

A Lean Case Study

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