SlideShare a Scribd company logo
1 of 9
Download to read offline
ATR Consulting Limited




   Stakeholder Mapping & Communication Policy



   Tahir Rafiq




 Dec 2009


 Applying automotive best practice in the Banking Industry.....
Author : Tahir Rafiq
Project Start Date:




atr
Stakeholder Management Theory



                                                        The objective is to bring
      Attitude      Sleeping Giant   Champion           Stakeholders to supportive
                                                        positions



                                                        The stakeholders
                                                        management acts primarily
                                                        on Attitude.

                     Time bomb       Saboteur

                                                        and may act on Interest.




                                                Power



  Interest


atr                                  1                                             1
Stakeholder Management Theory



                                                                              The objective is to bring
      Attitude                 Sleeping Giant              Champion           Stakeholders to supportive
                                                                              positions



                                                                              The stakeholders
                 Acquaintance                   Friend
                                                                              management acts primarily
                                                                              on Attitude.

                                Time bomb                  Saboteur

                                                                              and may act on Interest.



                   Trip Wire                    Irritant


                                                                      Power



  Interest


atr                                                        2                                             2
Stakeholder Management Theory



                                                                        The objective is to bring
      Attitude             Sleeping Giant            Champion           Stakeholders to supportive
                                                                        positions



                                                                        The stakeholders
                 Acquaintance               Friend
                                                                        management acts primarily
                                                                        on Attitude.


                                                                        and may act on Interest.




                                                                Power



  Interest


atr                                                  3                                             3
Stakeholder Management Theory



                                                             The objective is to bring
      Attitude                            Champion           Stakeholders to supportive
                                                             positions



                                                             The stakeholders
                                 Friend
                                                             management acts primarily
                                                             on Attitude.


                                                             and may act on Interest.




                                                     Power



  Interest


atr                                       4                                             4
Stakeholder Identification


      Use this template to assess each Stakeholder

        Stakeholder    Their role in Procurement   Level of Interest            Level of Power                 Current              Desired behaviour
                                Activity               H/M/L                        H/M/L                     Behaviour




                                                             What we need to know about stakeholders:

                                                                 What financial or emotional interest do they have in the project or its outcome?
                                                                 Is it positive or negative ?
                                                                 What motivates them most of all?
                                                                 What information do they want from you?
                                                                 What is the best way of communicating with them?
                                                                 What is their current opinion of your work? Is it based on accurate information?
                                                                 Who else might be influenced by their opinions and…
                                                                 Do these people become stakeholders in their own right?
                                                                 If they are not likely to be positive what would win them round?
                                                                 If you can’t win them round, how will you manage their opposition?




atr                                                                     5                                                                               5
Planning Communication



       High power, less
       interested people                                                  High power, interested
       do enough to keep                                                  people
       them satisfied , but not                                           are those we must fully
       so much that they                                                  engage and make the
       become turned off.                                                 greatest effort to satisfy.
                                  Keep Satisfied          Fully Engage




                    Power


                                  Minimal Effort          Keep Informed
      Low power, less
      interested people
      monitor them but avoid
      boring them with
      excessive
      communication

                                               Interest


atr                                                  6                                                  6
Planning Communication




                                                      What type of communication will               How often?
              What do you need from them?
                                                             be most effective?



       Stakeholder            Key objectives and        Persuading             Method of       Frequency         Procurement
          Name                    Concerns              Arguments            communication                           Lead




  What issues or situations
   might get in the way                      What are the best ways to
                                             overcome resistance / gain                      Who is the most appropriate
                                                    support?                                 or best equipped individual
                                                                                              in the team to handle this
                                                                                                     stakeholder?




atr                                                                  7                                                         7
End of presentation




Tahir Rafiq
Feedback would be greatly received and appreciated




atr                                                  8   8

More Related Content

Viewers also liked

Responsible Corporate Engagement on Climate Change Policy
Responsible Corporate Engagement on Climate Change PolicyResponsible Corporate Engagement on Climate Change Policy
Responsible Corporate Engagement on Climate Change PolicySustainable Brands
 
Thailand’s ‘emergency’ communication policy
Thailand’s ‘emergency’ communication policyThailand’s ‘emergency’ communication policy
Thailand’s ‘emergency’ communication policyaudgustin
 
Considerations in policy formulation - corporate management - Manu Melwin Joy
Considerations in policy formulation -  corporate management - Manu Melwin JoyConsiderations in policy formulation -  corporate management - Manu Melwin Joy
Considerations in policy formulation - corporate management - Manu Melwin Joymanumelwin
 
World Bank Communication policy and development
World Bank Communication policy and developmentWorld Bank Communication policy and development
World Bank Communication policy and developmentShehab Zahda
 
Communication policy and ethical dimension
Communication policy and ethical dimensionCommunication policy and ethical dimension
Communication policy and ethical dimensionMilan Verma
 
UMS 2011 Mapping the Field
UMS 2011 Mapping the FieldUMS 2011 Mapping the Field
UMS 2011 Mapping the FieldShannon Mattern
 
Corporate policy - corporate management - Manu Melwin Joy
Corporate policy -  corporate management - Manu Melwin JoyCorporate policy -  corporate management - Manu Melwin Joy
Corporate policy - corporate management - Manu Melwin Joymanumelwin
 
Social Learning and Knowledge Sharing Technologies Lecture Slides Lecture Lea...
Social Learning and Knowledge Sharing Technologies Lecture Slides Lecture Lea...Social Learning and Knowledge Sharing Technologies Lecture Slides Lecture Lea...
Social Learning and Knowledge Sharing Technologies Lecture Slides Lecture Lea...Multimedia Communications Lab
 
Theory Mapping
Theory MappingTheory Mapping
Theory MappingAlvin Tse
 
Process of policy formulation - corporate management - Manu Melwin Joy
Process of policy formulation  - corporate management - Manu Melwin JoyProcess of policy formulation  - corporate management - Manu Melwin Joy
Process of policy formulation - corporate management - Manu Melwin Joymanumelwin
 
Genre theory as tool for communication analysis and requirements mapping 
Genre theory as tool for communication analysis and requirements mapping Genre theory as tool for communication analysis and requirements mapping 
Genre theory as tool for communication analysis and requirements mapping Marius Rohde Johannessen
 
Mapping the territory of Communication Theory
Mapping the territory of Communication TheoryMapping the territory of Communication Theory
Mapping the territory of Communication TheoryJimi Kayode
 
Information Flow based Ontology Mapping - 2002
Information Flow based Ontology Mapping - 2002Information Flow based Ontology Mapping - 2002
Information Flow based Ontology Mapping - 2002Yannis Kalfoglou
 
Perspektif ilmu komunikasi
Perspektif ilmu komunikasiPerspektif ilmu komunikasi
Perspektif ilmu komunikasiera_nt
 
Sejarah Perkembangan Komunikasi
Sejarah Perkembangan KomunikasiSejarah Perkembangan Komunikasi
Sejarah Perkembangan KomunikasiMarwah Rahmatina
 
Mapping Experiences with Actor Network Theory
Mapping Experiences with Actor Network TheoryMapping Experiences with Actor Network Theory
Mapping Experiences with Actor Network TheoryLiza Potts
 
Corporate communication
Corporate communicationCorporate communication
Corporate communicationManish Parihar
 

Viewers also liked (20)

Responsible Corporate Engagement on Climate Change Policy
Responsible Corporate Engagement on Climate Change PolicyResponsible Corporate Engagement on Climate Change Policy
Responsible Corporate Engagement on Climate Change Policy
 
Thailand’s ‘emergency’ communication policy
Thailand’s ‘emergency’ communication policyThailand’s ‘emergency’ communication policy
Thailand’s ‘emergency’ communication policy
 
Considerations in policy formulation - corporate management - Manu Melwin Joy
Considerations in policy formulation -  corporate management - Manu Melwin JoyConsiderations in policy formulation -  corporate management - Manu Melwin Joy
Considerations in policy formulation - corporate management - Manu Melwin Joy
 
KM self-assessment with CPMs, TA, policy analysts, communication and finance ...
KM self-assessment with CPMs, TA, policy analysts, communication and finance ...KM self-assessment with CPMs, TA, policy analysts, communication and finance ...
KM self-assessment with CPMs, TA, policy analysts, communication and finance ...
 
World Bank Communication policy and development
World Bank Communication policy and developmentWorld Bank Communication policy and development
World Bank Communication policy and development
 
Policy communication
Policy communication Policy communication
Policy communication
 
Communication policy and ethical dimension
Communication policy and ethical dimensionCommunication policy and ethical dimension
Communication policy and ethical dimension
 
UMS 2011 Mapping the Field
UMS 2011 Mapping the FieldUMS 2011 Mapping the Field
UMS 2011 Mapping the Field
 
Corporate policy - corporate management - Manu Melwin Joy
Corporate policy -  corporate management - Manu Melwin JoyCorporate policy -  corporate management - Manu Melwin Joy
Corporate policy - corporate management - Manu Melwin Joy
 
Social Learning and Knowledge Sharing Technologies Lecture Slides Lecture Lea...
Social Learning and Knowledge Sharing Technologies Lecture Slides Lecture Lea...Social Learning and Knowledge Sharing Technologies Lecture Slides Lecture Lea...
Social Learning and Knowledge Sharing Technologies Lecture Slides Lecture Lea...
 
Theory Mapping
Theory MappingTheory Mapping
Theory Mapping
 
Process of policy formulation - corporate management - Manu Melwin Joy
Process of policy formulation  - corporate management - Manu Melwin JoyProcess of policy formulation  - corporate management - Manu Melwin Joy
Process of policy formulation - corporate management - Manu Melwin Joy
 
Genre theory as tool for communication analysis and requirements mapping 
Genre theory as tool for communication analysis and requirements mapping Genre theory as tool for communication analysis and requirements mapping 
Genre theory as tool for communication analysis and requirements mapping 
 
Mapping the territory of Communication Theory
Mapping the territory of Communication TheoryMapping the territory of Communication Theory
Mapping the territory of Communication Theory
 
Information Flow based Ontology Mapping - 2002
Information Flow based Ontology Mapping - 2002Information Flow based Ontology Mapping - 2002
Information Flow based Ontology Mapping - 2002
 
Perspektif ilmu komunikasi
Perspektif ilmu komunikasiPerspektif ilmu komunikasi
Perspektif ilmu komunikasi
 
Sejarah Perkembangan Komunikasi
Sejarah Perkembangan KomunikasiSejarah Perkembangan Komunikasi
Sejarah Perkembangan Komunikasi
 
OECD Guidelines on Corporate Governance of State-Owned Enterprises
OECD Guidelines on Corporate Governance of State-Owned EnterprisesOECD Guidelines on Corporate Governance of State-Owned Enterprises
OECD Guidelines on Corporate Governance of State-Owned Enterprises
 
Mapping Experiences with Actor Network Theory
Mapping Experiences with Actor Network TheoryMapping Experiences with Actor Network Theory
Mapping Experiences with Actor Network Theory
 
Corporate communication
Corporate communicationCorporate communication
Corporate communication
 

Similar to Stakeholder mapping & communication policy dec 2010

The Stakeholder Engagement Imperative. Seminar Paper: Oxford University Cent...
The Stakeholder Engagement Imperative. Seminar Paper:  Oxford University Cent...The Stakeholder Engagement Imperative. Seminar Paper:  Oxford University Cent...
The Stakeholder Engagement Imperative. Seminar Paper: Oxford University Cent...Terence Lyons
 
Sell Xl @ A Glance
Sell Xl @ A GlanceSell Xl @ A Glance
Sell Xl @ A GlanceMCG1102
 
130305 nk imett presentation
130305 nk imett presentation130305 nk imett presentation
130305 nk imett presentationNoke Kiroyan
 
ARC MGMT 374 Week 1 Presentation
ARC MGMT 374 Week 1 PresentationARC MGMT 374 Week 1 Presentation
ARC MGMT 374 Week 1 PresentationMichael Hill
 
Why Being Clever Isnt Everything
Why Being Clever Isnt EverythingWhy Being Clever Isnt Everything
Why Being Clever Isnt EverythingTJBannister
 
Why Being Clever Isnt Everything
Why Being Clever Isnt EverythingWhy Being Clever Isnt Everything
Why Being Clever Isnt Everythingosheacurran
 
130319 nk pit 2 port-ibc asia-final
130319 nk pit 2 port-ibc asia-final130319 nk pit 2 port-ibc asia-final
130319 nk pit 2 port-ibc asia-finalNoke Kiroyan
 
Understanding the sphere of integrated marketing
Understanding the sphere of integrated marketingUnderstanding the sphere of integrated marketing
Understanding the sphere of integrated marketingEddie Choi
 
Building organisational reputation through responsible corporate social inves...
Building organisational reputation through responsible corporate social inves...Building organisational reputation through responsible corporate social inves...
Building organisational reputation through responsible corporate social inves...Bolaji Okusaga
 
Family Business Consulting 5 09
Family Business Consulting 5 09Family Business Consulting 5 09
Family Business Consulting 5 09mammcelmurray
 
Leading with Flexible Targets: How to Create the Performance Revolution - Key...
Leading with Flexible Targets: How to Create the Performance Revolution - Key...Leading with Flexible Targets: How to Create the Performance Revolution - Key...
Leading with Flexible Targets: How to Create the Performance Revolution - Key...Niels Pflaeging
 
ARC MGMT 374 Week 2 Presentation
ARC MGMT 374 Week 2 PresentationARC MGMT 374 Week 2 Presentation
ARC MGMT 374 Week 2 PresentationMichael Hill
 
Praktijkdag iChange - 07-02-2013 - Thought Leadership; Leiding geven aan vera...
Praktijkdag iChange - 07-02-2013 - Thought Leadership; Leiding geven aan vera...Praktijkdag iChange - 07-02-2013 - Thought Leadership; Leiding geven aan vera...
Praktijkdag iChange - 07-02-2013 - Thought Leadership; Leiding geven aan vera...Adformatie Groep
 
Actiance bdi 7.12
Actiance bdi 7.12Actiance bdi 7.12
Actiance bdi 7.12Belbey
 
9 revenue related reasons to try content marketing
9 revenue related reasons to try content marketing9 revenue related reasons to try content marketing
9 revenue related reasons to try content marketingCameron Kahler
 

Similar to Stakeholder mapping & communication policy dec 2010 (19)

The Stakeholder Engagement Imperative. Seminar Paper: Oxford University Cent...
The Stakeholder Engagement Imperative. Seminar Paper:  Oxford University Cent...The Stakeholder Engagement Imperative. Seminar Paper:  Oxford University Cent...
The Stakeholder Engagement Imperative. Seminar Paper: Oxford University Cent...
 
Sell Xl @ A Glance
Sell Xl @ A GlanceSell Xl @ A Glance
Sell Xl @ A Glance
 
130305 nk imett presentation
130305 nk imett presentation130305 nk imett presentation
130305 nk imett presentation
 
Getting SCR right
Getting  SCR rightGetting  SCR right
Getting SCR right
 
ARC MGMT 374 Week 1 Presentation
ARC MGMT 374 Week 1 PresentationARC MGMT 374 Week 1 Presentation
ARC MGMT 374 Week 1 Presentation
 
Iss 04
Iss 04Iss 04
Iss 04
 
Why Being Clever Isnt Everything
Why Being Clever Isnt EverythingWhy Being Clever Isnt Everything
Why Being Clever Isnt Everything
 
Why Being Clever Isnt Everything
Why Being Clever Isnt EverythingWhy Being Clever Isnt Everything
Why Being Clever Isnt Everything
 
130319 nk pit 2 port-ibc asia-final
130319 nk pit 2 port-ibc asia-final130319 nk pit 2 port-ibc asia-final
130319 nk pit 2 port-ibc asia-final
 
Understanding the sphere of integrated marketing
Understanding the sphere of integrated marketingUnderstanding the sphere of integrated marketing
Understanding the sphere of integrated marketing
 
Building organisational reputation through responsible corporate social inves...
Building organisational reputation through responsible corporate social inves...Building organisational reputation through responsible corporate social inves...
Building organisational reputation through responsible corporate social inves...
 
Family Business Consulting 5 09
Family Business Consulting 5 09Family Business Consulting 5 09
Family Business Consulting 5 09
 
Leading with Flexible Targets: How to Create the Performance Revolution - Key...
Leading with Flexible Targets: How to Create the Performance Revolution - Key...Leading with Flexible Targets: How to Create the Performance Revolution - Key...
Leading with Flexible Targets: How to Create the Performance Revolution - Key...
 
How do ceo emotions matter
How do ceo emotions matterHow do ceo emotions matter
How do ceo emotions matter
 
ARC MGMT 374 Week 2 Presentation
ARC MGMT 374 Week 2 PresentationARC MGMT 374 Week 2 Presentation
ARC MGMT 374 Week 2 Presentation
 
Commerce bank st louis solutions series april 2012
Commerce bank st louis solutions series  april 2012Commerce bank st louis solutions series  april 2012
Commerce bank st louis solutions series april 2012
 
Praktijkdag iChange - 07-02-2013 - Thought Leadership; Leiding geven aan vera...
Praktijkdag iChange - 07-02-2013 - Thought Leadership; Leiding geven aan vera...Praktijkdag iChange - 07-02-2013 - Thought Leadership; Leiding geven aan vera...
Praktijkdag iChange - 07-02-2013 - Thought Leadership; Leiding geven aan vera...
 
Actiance bdi 7.12
Actiance bdi 7.12Actiance bdi 7.12
Actiance bdi 7.12
 
9 revenue related reasons to try content marketing
9 revenue related reasons to try content marketing9 revenue related reasons to try content marketing
9 revenue related reasons to try content marketing
 

More from FGB

Certificate - PRINCE 2
Certificate - PRINCE 2Certificate - PRINCE 2
Certificate - PRINCE 2FGB
 
Certificate - Master of Business Administration (MBA)
Certificate - Master of Business Administration (MBA)Certificate - Master of Business Administration (MBA)
Certificate - Master of Business Administration (MBA)FGB
 
Order to Cash (Time To Invoice) Libya
Order to Cash (Time To Invoice) LibyaOrder to Cash (Time To Invoice) Libya
Order to Cash (Time To Invoice) LibyaFGB
 
Supplier award program june 2014
Supplier award program june 2014Supplier award program june 2014
Supplier award program june 2014FGB
 
Category strategy development & implementation
Category strategy development & implementationCategory strategy development & implementation
Category strategy development & implementationFGB
 
Save definitions & benefits tracking 2012
Save definitions & benefits tracking 2012Save definitions & benefits tracking 2012
Save definitions & benefits tracking 2012FGB
 
Procurement & supply chain kpi benchmark 2010
Procurement & supply chain kpi benchmark 2010Procurement & supply chain kpi benchmark 2010
Procurement & supply chain kpi benchmark 2010FGB
 
P2P lean management transformation 2012
P2P lean management transformation 2012P2P lean management transformation 2012
P2P lean management transformation 2012FGB
 

More from FGB (8)

Certificate - PRINCE 2
Certificate - PRINCE 2Certificate - PRINCE 2
Certificate - PRINCE 2
 
Certificate - Master of Business Administration (MBA)
Certificate - Master of Business Administration (MBA)Certificate - Master of Business Administration (MBA)
Certificate - Master of Business Administration (MBA)
 
Order to Cash (Time To Invoice) Libya
Order to Cash (Time To Invoice) LibyaOrder to Cash (Time To Invoice) Libya
Order to Cash (Time To Invoice) Libya
 
Supplier award program june 2014
Supplier award program june 2014Supplier award program june 2014
Supplier award program june 2014
 
Category strategy development & implementation
Category strategy development & implementationCategory strategy development & implementation
Category strategy development & implementation
 
Save definitions & benefits tracking 2012
Save definitions & benefits tracking 2012Save definitions & benefits tracking 2012
Save definitions & benefits tracking 2012
 
Procurement & supply chain kpi benchmark 2010
Procurement & supply chain kpi benchmark 2010Procurement & supply chain kpi benchmark 2010
Procurement & supply chain kpi benchmark 2010
 
P2P lean management transformation 2012
P2P lean management transformation 2012P2P lean management transformation 2012
P2P lean management transformation 2012
 

Recently uploaded

HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHelene Heckrotte
 
Slicing Work on Business Agility Meetup Berlin
Slicing Work on Business Agility Meetup BerlinSlicing Work on Business Agility Meetup Berlin
Slicing Work on Business Agility Meetup BerlinAnton Skornyakov
 
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...Khaled Al Awadi
 
Introduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxIntroduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxJemalSeid25
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access
 
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdf
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdfChicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdf
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdfSourav Sikder
 
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfTalent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfCharles Cotter, PhD
 
Developing Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursDeveloping Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursKaiNexus
 
To Create Your Own Wig Online To Create Your Own Wig Online
To Create Your Own Wig Online  To Create Your Own Wig OnlineTo Create Your Own Wig Online  To Create Your Own Wig Online
To Create Your Own Wig Online To Create Your Own Wig Onlinelng ths
 
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfGraham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfAnhNguyen97152
 
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...TalentView
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Winbusinessin
 
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...AustraliaChapterIIBA
 
Tata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerakTata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerakEditores1
 
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBBPMedia1
 
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfPDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfHajeJanKamps
 
Intellectual Property Licensing Examples
Intellectual Property Licensing ExamplesIntellectual Property Licensing Examples
Intellectual Property Licensing Examplesamberjiles31
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023Steve Rader
 
Live-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarLive-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarNathanielSchmuck
 

Recently uploaded (20)

HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
 
Slicing Work on Business Agility Meetup Berlin
Slicing Work on Business Agility Meetup BerlinSlicing Work on Business Agility Meetup Berlin
Slicing Work on Business Agility Meetup Berlin
 
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
 
Introduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxIntroduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptx
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024
 
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdf
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdfChicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdf
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdf
 
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfTalent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
 
Developing Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursDeveloping Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, Ours
 
To Create Your Own Wig Online To Create Your Own Wig Online
To Create Your Own Wig Online  To Create Your Own Wig OnlineTo Create Your Own Wig Online  To Create Your Own Wig Online
To Create Your Own Wig Online To Create Your Own Wig Online
 
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfGraham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
 
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024
 
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
 
Tata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerakTata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerak
 
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
 
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfPDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
 
Investment Opportunity for Thailand's Automotive & EV Industries
Investment Opportunity for Thailand's Automotive & EV IndustriesInvestment Opportunity for Thailand's Automotive & EV Industries
Investment Opportunity for Thailand's Automotive & EV Industries
 
Intellectual Property Licensing Examples
Intellectual Property Licensing ExamplesIntellectual Property Licensing Examples
Intellectual Property Licensing Examples
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023
 
Live-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarLive-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry Webinar
 

Stakeholder mapping & communication policy dec 2010

  • 1. ATR Consulting Limited Stakeholder Mapping & Communication Policy Tahir Rafiq Dec 2009 Applying automotive best practice in the Banking Industry..... Author : Tahir Rafiq Project Start Date: atr
  • 2. Stakeholder Management Theory The objective is to bring Attitude Sleeping Giant Champion Stakeholders to supportive positions The stakeholders management acts primarily on Attitude. Time bomb Saboteur and may act on Interest. Power Interest atr 1 1
  • 3. Stakeholder Management Theory The objective is to bring Attitude Sleeping Giant Champion Stakeholders to supportive positions The stakeholders Acquaintance Friend management acts primarily on Attitude. Time bomb Saboteur and may act on Interest. Trip Wire Irritant Power Interest atr 2 2
  • 4. Stakeholder Management Theory The objective is to bring Attitude Sleeping Giant Champion Stakeholders to supportive positions The stakeholders Acquaintance Friend management acts primarily on Attitude. and may act on Interest. Power Interest atr 3 3
  • 5. Stakeholder Management Theory The objective is to bring Attitude Champion Stakeholders to supportive positions The stakeholders Friend management acts primarily on Attitude. and may act on Interest. Power Interest atr 4 4
  • 6. Stakeholder Identification Use this template to assess each Stakeholder Stakeholder Their role in Procurement Level of Interest Level of Power Current Desired behaviour Activity H/M/L H/M/L Behaviour What we need to know about stakeholders:  What financial or emotional interest do they have in the project or its outcome?  Is it positive or negative ?  What motivates them most of all?  What information do they want from you?  What is the best way of communicating with them?  What is their current opinion of your work? Is it based on accurate information?  Who else might be influenced by their opinions and…  Do these people become stakeholders in their own right?  If they are not likely to be positive what would win them round?  If you can’t win them round, how will you manage their opposition? atr 5 5
  • 7. Planning Communication High power, less interested people High power, interested do enough to keep people them satisfied , but not are those we must fully so much that they engage and make the become turned off. greatest effort to satisfy. Keep Satisfied Fully Engage Power Minimal Effort Keep Informed Low power, less interested people monitor them but avoid boring them with excessive communication Interest atr 6 6
  • 8. Planning Communication What type of communication will How often? What do you need from them? be most effective? Stakeholder Key objectives and Persuading Method of Frequency Procurement Name Concerns Arguments communication Lead What issues or situations might get in the way What are the best ways to overcome resistance / gain Who is the most appropriate support? or best equipped individual in the team to handle this stakeholder? atr 7 7
  • 9. End of presentation Tahir Rafiq Feedback would be greatly received and appreciated atr 8 8