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STUDENT ORGANIZATION FAIR
• Wednesday, Jan. 15
• 11 a.m. to 2 p.m. on Greene Street
ABOUT ME
• Scott Lindenberg
• Scott, Mr. Scott, Mr. L, Professor, Professor L
• Please not “Hey”
• Day job – office is in the Russell House
• No set hours - flexibility
• Responsive to email and phone
ABOUT YOU
• Email address in Blackboard
• Class before?
• Class after?
• Start time
• End time
COURSE DESCRIPTION
• Writing skills laboratory
• Work on news releases, fact
sheets, PSAs, letters to the editor, social media
• Utilize strategy and theory in writing
• Working knowledge of AP style
PREREQUISITES

Journalism 328
Journalism 202
REQUIRED MATERIALS

• Public Relations Writing Worktext, Third Editi
(Zappala)
• Associated Press Stylebook
(2012 or 2013)
• Flash drive
POLICIES
• Do your own work.
• If you are copying anything from the web, you
are cheating.
• If you are using a classmate’s work as a
model, you are cheating.
• If you are using a previous student’s work from
a fraternity or sorority file, you are cheating.
• Skills lab - repetition
ATTENDANCE
• Take two (email, phone numbers)
• Attendance policy
• Responsible for classwork – not here, 0 for
assignment
• Responsible for homework – get assignment from
buddy

• Class participation is 10 percent of grade
GRADING
• Style, grammar, spelling, punctuation, inverted pyramid
• Rewrite opportunities

Your work will be marked on a 0-4 scale –
with a 4 corresponding to an “A’ and a 0 to a “F” similar to
your GPA.
4 The work is of professional quality, acceptable in a
professional
setting
3 The work is good but needs editing
2 Quality of work is weak and needs major editing
1 Work fails to meet requirements and needs a complete
rewrite
0 Unacceptable
GRADING
Final grades will be based on the following scale:
A 93-100
B 86-92
C 78-85
D 70-77
F 69 or below
GRADING
Your final grade will be based on the following
percentages:

Class and homework assignments: 30%
Project:
30%
Tests and quizzes:
30%
Attendance and participation:
10%
EXTRA CREDIT
• Final page of syllabus
• Up to five points added to your final grade
• MUST submit a proposal by Thursday, Feb. 27
TODAY’S ASSIGNMENTS
Biographical sketch
Blackboard/Jour436/Web links/Biographical
sketch
Upload a headshot
Blackboard/Jour 436/Assignments/Upload your
picture
HOMEWORK DUE ON THURSDAY
Speak to (at least) three organizations at
tomorrow’s Student Organizations Fair (11 a.m.
to 2 p.m.)

1. Write down
• The name of the person that you spoke with
• His/her position with the organization
• Interest meeting dates and times

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Syllabus - Jour 436 (Spring 2014)

  • 1.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6. STUDENT ORGANIZATION FAIR • Wednesday, Jan. 15 • 11 a.m. to 2 p.m. on Greene Street
  • 7. ABOUT ME • Scott Lindenberg • Scott, Mr. Scott, Mr. L, Professor, Professor L • Please not “Hey” • Day job – office is in the Russell House • No set hours - flexibility • Responsive to email and phone
  • 8. ABOUT YOU • Email address in Blackboard • Class before? • Class after? • Start time • End time
  • 9. COURSE DESCRIPTION • Writing skills laboratory • Work on news releases, fact sheets, PSAs, letters to the editor, social media • Utilize strategy and theory in writing • Working knowledge of AP style
  • 11. REQUIRED MATERIALS • Public Relations Writing Worktext, Third Editi (Zappala) • Associated Press Stylebook (2012 or 2013) • Flash drive
  • 12. POLICIES • Do your own work. • If you are copying anything from the web, you are cheating. • If you are using a classmate’s work as a model, you are cheating. • If you are using a previous student’s work from a fraternity or sorority file, you are cheating. • Skills lab - repetition
  • 13. ATTENDANCE • Take two (email, phone numbers) • Attendance policy • Responsible for classwork – not here, 0 for assignment • Responsible for homework – get assignment from buddy • Class participation is 10 percent of grade
  • 14. GRADING • Style, grammar, spelling, punctuation, inverted pyramid • Rewrite opportunities Your work will be marked on a 0-4 scale – with a 4 corresponding to an “A’ and a 0 to a “F” similar to your GPA. 4 The work is of professional quality, acceptable in a professional setting 3 The work is good but needs editing 2 Quality of work is weak and needs major editing 1 Work fails to meet requirements and needs a complete rewrite 0 Unacceptable
  • 15. GRADING Final grades will be based on the following scale: A 93-100 B 86-92 C 78-85 D 70-77 F 69 or below
  • 16. GRADING Your final grade will be based on the following percentages: Class and homework assignments: 30% Project: 30% Tests and quizzes: 30% Attendance and participation: 10%
  • 17. EXTRA CREDIT • Final page of syllabus • Up to five points added to your final grade • MUST submit a proposal by Thursday, Feb. 27
  • 18. TODAY’S ASSIGNMENTS Biographical sketch Blackboard/Jour436/Web links/Biographical sketch Upload a headshot Blackboard/Jour 436/Assignments/Upload your picture
  • 19. HOMEWORK DUE ON THURSDAY Speak to (at least) three organizations at tomorrow’s Student Organizations Fair (11 a.m. to 2 p.m.) 1. Write down • The name of the person that you spoke with • His/her position with the organization • Interest meeting dates and times