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How To Know What Technology Is Best For You July 28 th  2010
Key points ,[object Object],[object Object],[object Object],[object Object]
How Businesses use Social Networking Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Audience Discovery
Google Alerts
LinkedIn Answers
Twitter Advanced Search
BackType
Forrester Groundswell : Consumer Profile Tool  http:// forrester.com/groundswell/profile_tool.html
Publishing Tools
Amplify.com
Posterous
Communicating Tools
Twitter Tools ,[object Object],[object Object],[object Object],[object Object]
Hy.ly: Monitoring , Twitter Customer Care & SCRM
Digsby
Measurement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Mention
Klout
Radian 6
TweetReach
WTHashtag
Mobile Tools
nsMobilePay  . nsMobile™Pay, anticipated to launch in Fall 2010
DomainStorm iPhone App
Final Thoughts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.flickr.com/photos/fwp-dawson/2821182851/
Network Solutions  ,[object Object],[object Object],[object Object]
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Notes de l'éditeur

  1. Social media is about conversations and relationships Customers are in control, but not total control because you CAN participate People do not want to me marketed to; they want to be heard and can relate more to another human than a banner ad It’s not just about great content, it’s about relationships Chances are there is a conversation going on online about your products or services, or even the business itself. Are you going to participate, or let someone else?