In the future, media will be personalized to individual tastes. A different product for every person, in digital or print form. The Internet has brought about this shift in the content and advertising space, and is going to disrupt the tangible medium as well. Print is not dead - it is evolving. Entrepreneurs are at the vanguard of this revolution, fusing knowledge gained from what were once diametrically opposing fields to bring innovative solutions to market that are reforming an industry. Personalization is the key trend that will drive several new types of online and print media applications in the future.