Mike Anthony

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A pioneer in shopper marketing, Mike is a passionate practitioner, speaker and trainer who has helped countless businesses discover new opportunities and achieve better brand returns, integrated marketing, shopper marketing and customer management activities. After a consumer goods career spanning 17 years over three continents, Mike founded engage, a global management consultancy that leverages a unique vision of shopper marketing and customer management to transform the performance of marketing, trade marketing and customer management teams. As engage’s CEO, Mike has worked with the world’s leading consumer goods companies, such as Nestle, GlaxoSmithKline ,Kimberly Clark, Electrolux

shopper marketing retail shopper insights path to purchase consumer brand cosmetics customer management retail trade marketing consumer goods and services marketing and advertising fmcg toby desforges engage consultants walmart brands

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Mike Anthony

Présentations

Strategies To Enhance Shopper Marketing Impact

Decoding The Path To Purchase

Channel Strategy - Deliver More From Stores

Whats Changing In The World Of Consumer Goods

Marketing to shoppers - Revolutionizing The Way Brands Are Marketed

In-Cosmetics 2013 - Bangkok, Thailand