This document is a case study analysis of Starbucks Corporation that discusses the company's emphasis on motivation and teamwork. It outlines Starbucks' history and growth to over 4000 branches worldwide. Key points made in the document include that Starbucks thinks of employees as people rather than machines, promotes teamwork in all aspects of operations, and has achieved success through quality products, atmosphere, and effective teamwork. The relationship between Starbucks and its customers and employees is cited as a major factor in the company's success.
1. Starbucks Corporation: Case
Study in Motivation and
Teamwork
Group No. – 05
Member’s Name
Name Enrollement No.
Pritesh Mahyavanshi 201404100710129
Pinaz Mogal
201404100710131
Devanshi Bhavsar 201404100710132
Kajal Patel 201404100710133
Gaurang Patel 201404100710134
Simpal Deshmukh 201404100710135
2. History Of
Starbucks
Corporation
Jerry Baldwin,
Zev Siegl and
Gordon Bowker
Now a Day
4000
Branches in
the whole
world
3. Summary of case:
Motivation: Starbucks thinks that labourers are not
machines.
Teamwork: Starbucks do all work in team, they
work effective and efficient.
Starbucks corporation the most famous chain of
retail coffee shop in the world.
The Starbucks Corporation achieve success not
only provide quality product they supply but the
atmosphere of corporation and their effective
teamwork.
We learn from Starbucks that a good relationship
among the organization & their customers and the
great lead to success.
4. Starbucks’ employees can be seen as a
formal team as opposed to an informal
team
Formal Team is those groups which is established
by the organization to perform organizational work.
The formal group is the formal organizational
structure of the company which involves the
structure involving the board of directors,
managers and the staff.
Informal Team have no structure and they do not
focus on specialty. There is no manager/leader;
team members are completely equal in informal
teams.
The Starbucks Company Use Informal team to
5. Differentiate Between ‘Formal’ and
‘Informal’ Team
1. Origin
2. Purpose
3. Size
4. Authority
5. Behavior
6. Communication
6. A. Three Issues that need to be addressed in the
planning process:
i. Equal Treatment
ii. Listen to the Employees
iii. Good Welfare Measure
B. Three things that Starbucks can do continually to
ensure goals accomplishment are:
i. Motivate Employees
ii. Continue teamwork and communicate properly
iii. Maintain excellent relationship
7. Starbucks manage to keep good
relationships between their managers and
employees:
Promote Understanding of Shared Goals
Promote Understanding of Task Relevance
Managers & employees both has access in giving
opinion
Equal Treatment
Flexible Working Hours
Good Welfaare Measure
Treat as important Asset
8. Management needs to commit to certain
aspects in order to empower employees,
there are 4 aspects
1. Giving Reward
2. Developing Competency
3. Delegating Tasks
4. Sharing Information
9. Conclusion
Starbucks changes the behaviors and viewpoints
of global consumers of coffee, and this successful
example has caught global attention.
Nowadays it is not only one of the fastest growing
corporation but also an outstanding business
model with low employee turnover rate & high profit
performance.
The motivation and the teamwork is the key factor
of a company policy, opposite to the principles of
classical management which is only concerned
about production and ignores worker’s idea.