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Top tips from the experts
HOW TO
SUCCEEDOn SlideShare
10 MILLIONuploads on SlideShare
There are more than:
DID YOU KNOW
2800
Everyday...
That number increases by
Seriously.. How will you
STAND OUT?
FROM THE PROS
We learn
Emiland
De Cubber
Presentation
Designer
@EmilandDC
emiland.me
Visakan
Veerasamy
Blog & Social Media
Manager @ ReferralCandy
@Visakanv
referralcandy.com
Ross
Simmonds
Digital Strategist,
Blogger
@TheCoolestCool
rosssimmonds.com
Frederik
Vincx
Founder,
Prezly
@fritsbits
prezly.com
Mark
Schaefer
Author of
“The Content Code”
@markwschaefer
businessesGROW.com
Sarah
Mason
Founder,
Uncommonly Social
@sarahsmason
uncommonlysocial.com
Valuable
Content
Stunning
Visuals
Marketing
Strategy1 2 3
3 MAIN COMPONENTS
Every successful SlideShare has
#1
valuable
content
Visakan
Veerasamy
“It’s not about what you
want to share, but what
your audience wants to
hear.”
Create something
people want
Ross
Simmonds
0028930
“It is crucial to identify
a story that is Relevant,
Timely and Valuable.”
Make it
Relevant
like the !liforni! roll!
Rehash Someone
Else’s Content
“We look for quality content and see if we
can improve on it by rearranging it and
adding more value to it.”
Visakan Veerasamy
“I wanted to find ways to give new
life to some of my best writing and
by turning original ideas into
SlideShare decks we can reach a
new audience and extend the life
of valuable content.”
Repurpose Your
Own Content
Mark Schaefer
Emiland De
Cubber
CLICK
“I have seen countless great
presentations which forget to
ask for the next step. If you
want people to do something
after reading your presentation,
tell them clearly.”
End with a
Call-to-action
#2
STUNNING
VISUALS
Sarah Mason
READ ME
“It's the difference between
people reading and not
reading your deck. Make sure
it's readable at thumbnail size
and that your big idea is in a
big font that grabs the
reader's attention.”
Focus on the
Cover Design
“A lot of people think that they can hack their way
through the design process but the ability to make
a beautiful deck is one thing that often
differentiates the best content from the rest.”
Make it Beautiful
Ross Simmonds
“A lot of us fall into the trap of
thinking everything has to be
composed the same way. Same
font size, same colors, same
number of words per slide, that
sort of thing. That lulls people to
sleep. Change things up!”
Out-of-the-box
Compositions
Visakan
Veerasamy
#3
MARKETING
STRATEGY
“I try to link the content of my
SlideShare to the news. This
helps me to be relevant and to
be noticed by the SlideShare
editorial team, blogs, media
outlets, etc.”
NEWS
News Jack!
Emiland De
Cubber
“SlideShare is a traffic driver to
other content on my own
website. To invite people to go
to my website I leave them
wanting more in the slide deck.”
Frederik Vincx
Leave Them
Wanting More
“I contact presentation experts
to gather feedback on my
work. If they liked my work,
they were also pleased to
share it to their audience.”
Get Shares
from Experts
Emiland De
Cubber
“Try to make the slide deck itself
shareable. On many slides, I invite
people to share the deck if
they liked it. A service like click-to-
tweet is handy to make custom
tweets to share separate slides.”
BLOGS
Make Sharing
Effortless
Frederik Vincx
RECAP
3 MAIN COMPONENTS
Every successful SlideShare has
MARKETING
STRATEGYSTUNNING
VISUALS
valuable
content
Get full, in-depth
advice from the pros.
Want more?
Top tips from the experts
HOW TO SUCCEED
ON SLIDESHARE
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