1. GOVERNMENT ARTS AND SCIENCE
(AUTONOMOUS) COLLEGE KARWAR
DEPARTMENT OF BBA
TOPIC : AMAZON
PRESENTED TO :
MAHAMMAD FAYAZ
SIR
PRESENTED BY- PRADNYA AND
SNEHA
2. d
. Amazon begins in 1994 when
Jeff Bezos founded the company
in Seattle, Washington.
.Originally it started as an online
bookstore, but Bezos had a vision
to create an “everything store”.
Amazon quickly expanded its
product offerings and beyond
books to include electronics,
clothing, and more.
.Throughout the late 1990s and
early 2000s Amazon focused on
rapid expansion, adding new
product categories and services
3. Like Amazon prime, which offered free two-day shipping for a
yearly fee.
. In the mid-2000s, Amazon introduced Amazon web series
(AWS), which provided cloud computing services to business,
becoming a significant player in the tech industry.
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4. H
. Over the years, Amazon continued to
innovate and diversify, acquiring
companies like Zappos, audible and
whole foods market.
. It also expanded into new ventures
such as streaming services (Amazon
prime video), Hardware (kindle e-
readers, echo smart speakers), and
even originally content production
. By the 2010s, Amazon had become one of the world’s largest
e-commerce and technology companies, with a vast global
reach and a wide range of products and services.
5. hh
INTERTNATIONAL GROWTH
According to amazon.com without opening
web sites and distribution centers abroad,
amazon.com had consistently served a global
audience. In July 1995, the customers of the
company came from 45 different countries.
Currently the company sells to over 150
countries.
6. 0
. Amazon has successfully grown from a small
web based book seller to a hugely successfully
company selling everything from books to
clothing to music . Amazon has positioned
itself as a low cost alternative to brick and
mortar companies which sell the same
products.
. It will need to continue to refine it’s
competitive offerings in order to provide the
best customer experience possible.
this is what customer has in
mind about the product or
service