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EPM has had no dearth of technology and buzzwords
Excel HyperionMonte Carlo Simulation
Sensitivity & Scenario Analysis
BI Tool Predictive modelling
Cognos SAP
Oracle
Data Marts
Zero-based budgeting
Yet EPM maturity today is underwhelming
Management reports are manually collated in Excel60%
Time is spent on data gathering Vs. analysis50%
Organizations carry out ad-hoc, manual data testing61%
DRIVING ACTION FROM INSIGHTS
Too late
Too little
More information, fewer insights
More past than future
More internal than external
Will it be different with digital?
Internet of Things
Machine Learning
NLG
Big Data
Integrated Business PlanningCognitive
NLP
Hadoop
Social, Mobile, Analytics, Cloud (SMAC)
Yes, if we can reimagine 5 cornerstones for EPM transformation
Standardization with
mass customization
Operating model for
specialization
Literacy and numeracy
Experience drives
effectiveness
Agility >= accuracy
1 2
3
4
5
Standardization with mass customization - e-commerce gets it
400+ flights, 257,000 Properties, dozens of rental car companies
Our Common Database
140+ different front ends
Experience drives effectiveness - the secret behind successful digital
assets
Bloomberg
Professional
Bloomberg TV + Bloomberg
Business
Bloomberg
Business for
Apple Watch
Bloomberg
Radio+
Bloomberg
Businessweek+
Mass customization and experience enhancement can overcome
fundamental EPM challenges
Business unit performance
Sales Department
Marketing Department
Regional performance
Sales Department
Marketing Department
Sales performance
Sales Department
Marketing Department
Production performance
Sales Department
Marketing Department
COGS spend
Sales Department
Marketing Department
A&SP spend
Sales Department
Marketing Department
© 2015 Copyright . All Rights Reserved.© 2015 Copyright . All Rights Reserved.
TYPICAL SITUATION
Extraction Transformation Load
Source level data governance
Data transformation leads to
opaque data lineage
Visualization
Application
Modelling
Reporting
DATA
SOURCES
Define data sources and
governance
Consistent Operational
model
INTERNAL EXTERNAL BOTH STRUCTURED UNSTRUCTURED
Multiple information supply
chains
Embedded governance in information
supply
Digital advancement allows flexibility in data and computation models
Our experience with clients validates the hypothesis
Agility >= accuracy
200m
400m
700m
Low Fuel
Unfortunately most EPM efforts are skewed towards the past
 Poor data quality
 Legacy technology
 Driving the last point of accuracy
 Bottom-up forecasting
 Rolling forecasts
 Driver-based forecasting
 80:20 rule
 Digital leverage
80%
20%
50%
50%
Past
Forward
looking
Past
Forward
looking
Example : SKU-level prices impact forecasting for CPG companies based
on real-time input price variation
Structured
Data
Unstructured
Data
Procurement plans
Operating plans
Materials movements
Competitors plans
Commodity exchange
Weather forecasts
Political movements
Customers preferences
Machine learning
(NLP/NLG)
Cognitive
SKU linked
profitability report
Price and scheme
optimizer for each
SKU
Scenario analysis at
SKU level
Literacy and numeracy: it's no longer enough to only deal with numbers
Effective EPM combines the qualitative and quantitative
Past performance
News feed Industry prospects
Financial score
Market & business
insights
Structured &
unstructured
internal data
Example: fundamentally changing the planning and forecasting cycle
Forecast Strategic
Plan
Annual
Contract
Action
Time
Integrated Business
Planning
Operating models for specialization
Data
Curation
Data
Governance
Analysis
Reports
We expect EPM practitioners to be superhuman
10-15%
Analytics Data Collection
25-35% 55-65%
Business
Partnering
Not surprisingly, the process is frustrating and longer
Book Closure Done
I don't get reports on
time. They lead to so
much rework
Yes you are right, I also
have too many data
sources to work on. It
takes time and I cannot
do more analytics .
Day 1 to 3
In-country and regional report preparation
focuses on data gathering, reconciliation,
cross checking and formatting
Not surprisingly, the process is frustrating and longer
Day 4 to 6
Region 1
Region 2
Region 3
Region 5
Region 4
Reconcile
Cross check
Ensure accuracy
Report preparation in a region focuses on
data gathering from countries, reconciling,
and cross checking rather than qualitative
analysis
Let me know
why the cost of
production has
gone up.
Why have
sales dropped
in your
country?
Not surprisingly, the process is frustrating and longer
Day 7
That’s what I do too, reformat
reports in the common chart
of accounts.
I do not get reports on
time from the regions,
they do not include
competitive analysis, and I
have to rewrite the
commentaries.
Mgmt. Team
The reports received from various regions are collated, reconciled
and qualitative inputs are used to create the final report
Operating model redesign to a competency-based organization is
imperative
Transactional
Complexity
Dimension
Processing
Action
Dimension
The new operating model
Country Region Headquarters
Trend discussion with sales team
Strategy discussion with
business leaders
Corporate strategy discussion
Global centralized hub
Empowered dashboard
Data scientist Reporting COE Analytics COE
EPM transformed
Standardization with
mass customization
Experience drives
effectiveness
Agility >= accuracy
Literacy and numeracy
Operating model for
specialization
Driving action from insights!
DESIGN • TRANSFORM • RUN 24© 2015 Copyright Genpact. All Rights Reserved.
About Genpact
Genpact (NYSE: G) stands for “generating business impact.” We architect the Lean DigitalSM enterprise through a unique approach
based on our patented Smart Enterprise Processes (SEPSM) framework that reimagines our clients’ middle and back offices to generate
growth, cost efficiency, and business agility. Our hundreds of long-term clients include more than one-fourth of the Fortune Global 500. We
have grown to over 70,000 people in 25 countries, with key management and a corporate office in New York City. We believe we are able to
generate impact quickly and power Intelligent OperationsSM for our clients because of our business domain expertise and experience running
complex operations, driving our unbiased focus on what works and making technology-enabled transformation sustainable. Behind our
passion for technology, process, and operational excellence is the heritage of a former General Electric division that has served GE
businesses since 1998. For additional information, visit www.genpact.com. Follow Genpact on Twitter, Facebook, LinkedIn, and YouTube.
Follow Genpact on Twitter, Facebook, LinkedIn, and YouTube.
© 2015 Copyright Genpact. All Rights Reserved.
Genpact Research Institute
The Genpact Research Institute is a
specialized think tank harnessing the
collective intelligence of Genpact – as
the leading business process service
provider worldwide - its ecosystem of
clients and partners, and thousands of
process operations experts. Its
mission is to advance the “art of the
possible” in our clients’ journey of
business transformation and adoption
of advanced operating models.
www.genpact.com/research-institute
Digital will drive the next wave of EMP transformation

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Digital will drive the next wave of EMP transformation

  • 1.
  • 2. EPM has had no dearth of technology and buzzwords Excel HyperionMonte Carlo Simulation Sensitivity & Scenario Analysis BI Tool Predictive modelling Cognos SAP Oracle Data Marts Zero-based budgeting
  • 3. Yet EPM maturity today is underwhelming Management reports are manually collated in Excel60% Time is spent on data gathering Vs. analysis50% Organizations carry out ad-hoc, manual data testing61% DRIVING ACTION FROM INSIGHTS Too late Too little More information, fewer insights More past than future More internal than external
  • 4. Will it be different with digital? Internet of Things Machine Learning NLG Big Data Integrated Business PlanningCognitive NLP Hadoop Social, Mobile, Analytics, Cloud (SMAC)
  • 5. Yes, if we can reimagine 5 cornerstones for EPM transformation Standardization with mass customization Operating model for specialization Literacy and numeracy Experience drives effectiveness Agility >= accuracy 1 2 3 4 5
  • 6. Standardization with mass customization - e-commerce gets it 400+ flights, 257,000 Properties, dozens of rental car companies Our Common Database 140+ different front ends
  • 7. Experience drives effectiveness - the secret behind successful digital assets Bloomberg Professional Bloomberg TV + Bloomberg Business Bloomberg Business for Apple Watch Bloomberg Radio+ Bloomberg Businessweek+
  • 8. Mass customization and experience enhancement can overcome fundamental EPM challenges Business unit performance Sales Department Marketing Department Regional performance Sales Department Marketing Department Sales performance Sales Department Marketing Department Production performance Sales Department Marketing Department COGS spend Sales Department Marketing Department A&SP spend Sales Department Marketing Department
  • 9. © 2015 Copyright . All Rights Reserved.© 2015 Copyright . All Rights Reserved. TYPICAL SITUATION Extraction Transformation Load Source level data governance Data transformation leads to opaque data lineage Visualization Application Modelling Reporting DATA SOURCES Define data sources and governance Consistent Operational model INTERNAL EXTERNAL BOTH STRUCTURED UNSTRUCTURED Multiple information supply chains Embedded governance in information supply Digital advancement allows flexibility in data and computation models
  • 10. Our experience with clients validates the hypothesis
  • 12. Unfortunately most EPM efforts are skewed towards the past  Poor data quality  Legacy technology  Driving the last point of accuracy  Bottom-up forecasting  Rolling forecasts  Driver-based forecasting  80:20 rule  Digital leverage 80% 20% 50% 50% Past Forward looking Past Forward looking
  • 13. Example : SKU-level prices impact forecasting for CPG companies based on real-time input price variation Structured Data Unstructured Data Procurement plans Operating plans Materials movements Competitors plans Commodity exchange Weather forecasts Political movements Customers preferences Machine learning (NLP/NLG) Cognitive SKU linked profitability report Price and scheme optimizer for each SKU Scenario analysis at SKU level
  • 14. Literacy and numeracy: it's no longer enough to only deal with numbers
  • 15. Effective EPM combines the qualitative and quantitative Past performance News feed Industry prospects Financial score Market & business insights Structured & unstructured internal data
  • 16. Example: fundamentally changing the planning and forecasting cycle Forecast Strategic Plan Annual Contract Action Time Integrated Business Planning
  • 17. Operating models for specialization Data Curation Data Governance Analysis Reports We expect EPM practitioners to be superhuman 10-15% Analytics Data Collection 25-35% 55-65% Business Partnering
  • 18. Not surprisingly, the process is frustrating and longer Book Closure Done I don't get reports on time. They lead to so much rework Yes you are right, I also have too many data sources to work on. It takes time and I cannot do more analytics . Day 1 to 3 In-country and regional report preparation focuses on data gathering, reconciliation, cross checking and formatting
  • 19. Not surprisingly, the process is frustrating and longer Day 4 to 6 Region 1 Region 2 Region 3 Region 5 Region 4 Reconcile Cross check Ensure accuracy Report preparation in a region focuses on data gathering from countries, reconciling, and cross checking rather than qualitative analysis Let me know why the cost of production has gone up. Why have sales dropped in your country?
  • 20. Not surprisingly, the process is frustrating and longer Day 7 That’s what I do too, reformat reports in the common chart of accounts. I do not get reports on time from the regions, they do not include competitive analysis, and I have to rewrite the commentaries. Mgmt. Team The reports received from various regions are collated, reconciled and qualitative inputs are used to create the final report
  • 21. Operating model redesign to a competency-based organization is imperative Transactional Complexity Dimension Processing Action Dimension
  • 22. The new operating model Country Region Headquarters Trend discussion with sales team Strategy discussion with business leaders Corporate strategy discussion Global centralized hub Empowered dashboard Data scientist Reporting COE Analytics COE
  • 23. EPM transformed Standardization with mass customization Experience drives effectiveness Agility >= accuracy Literacy and numeracy Operating model for specialization Driving action from insights!
  • 24. DESIGN • TRANSFORM • RUN 24© 2015 Copyright Genpact. All Rights Reserved. About Genpact Genpact (NYSE: G) stands for “generating business impact.” We architect the Lean DigitalSM enterprise through a unique approach based on our patented Smart Enterprise Processes (SEPSM) framework that reimagines our clients’ middle and back offices to generate growth, cost efficiency, and business agility. Our hundreds of long-term clients include more than one-fourth of the Fortune Global 500. We have grown to over 70,000 people in 25 countries, with key management and a corporate office in New York City. We believe we are able to generate impact quickly and power Intelligent OperationsSM for our clients because of our business domain expertise and experience running complex operations, driving our unbiased focus on what works and making technology-enabled transformation sustainable. Behind our passion for technology, process, and operational excellence is the heritage of a former General Electric division that has served GE businesses since 1998. For additional information, visit www.genpact.com. Follow Genpact on Twitter, Facebook, LinkedIn, and YouTube. Follow Genpact on Twitter, Facebook, LinkedIn, and YouTube. © 2015 Copyright Genpact. All Rights Reserved. Genpact Research Institute The Genpact Research Institute is a specialized think tank harnessing the collective intelligence of Genpact – as the leading business process service provider worldwide - its ecosystem of clients and partners, and thousands of process operations experts. Its mission is to advance the “art of the possible” in our clients’ journey of business transformation and adoption of advanced operating models. www.genpact.com/research-institute