This presentation provides a comprehensive business case study of Mahesh Tutorials, a leading player in the education sector. It covers various aspects of the company including its services, business model, market presence, financial performance, challenges and opportunities, and future outlook. The presentation also includes a case study highlighting the success stories of students and the impact of Mahesh Tutorials on their academic performance. This analysis offers valuable insights into the strategies and practices that have contributed to the success of Mahesh Tutorials in the competitive education sector. It is a useful resource for anyone interested in understanding the dynamics of the education industry and the role of innovation and adaptation in achieving success.

3. I n t r o d u c t i o n
t o M a h e s h
T u t o r i a l s
1. Founded by Mahesh Shetty, MT Educare
started as a humble setup and has grown into
a Corporate Education Conglomerate.
2. Transitioned to a corporate entity in 2007
with Helix Investments as a partner.
3. Provides education support and coaching
services under the Mahesh Tutorials brand.
4. Offers courses for competitive exams (Science
and Math Olympiads, NTSE, KVPY, IIT
JEE, NEET, AIIMS, CA & MBA Entrance)
and board exams (ICSE, CBSE & State
Board).
5. Known for its innovative teaching methods,
technology-enabled processes, digital content
delivery, and 24x7 online support.

4. 1. Market Competition: The education
sector in India is highly competitive
with numerous players like BYJU’S,
Unacademy, etc.
2. Changing Education Trends: Rapid
changes in education with the
emergence of blended learning,
online classes, AI, remote and digital
learning, AR and VR.
3. Customer Expectations: Increased
customer service standards and high
expectations for quality education
services.

5. 1.Courses: Offers a variety of courses
for different boards and competitive
exams.
2.Methodologies: Uses a unique,
student-centric approach with a mix
of lectures, interactive sessions, and
assessments.
3.Technology: Embraces technology
with digital learning solutions
complementing traditional teaching.
Mahesh Tutorials continues to innovate,
ensuring the best learning experience for
students.

6. 1. Standardization: Implemented a
standardized teaching process
across all centers for a consistent
learning experience.
2. Digital Transition: Transitioned
from a traditional classroom
model to a digital model,
integrating digital learning
solutions into their teaching
process.
This model has enabled Mahesh Tutorials to maintain a strong
presence in the education sector.

7. 1. Market Capitalization: Tied to
parent company, Zee Learn Ltd.
2. Key Investors: Primarily through
Zee Learn Ltd, including
institutional and retail investors.
3. Brand Reputation: Known for
innovative teaching
methodologies and
comprehensive courses, trusted
among students and parents.
Mahesh Tutorials is a leading player
in the education sector.

8. Mahesh Tutorials
Market Presence of
1.Revenue and Net Profit: The company
has seen a fluctuating financial performance
over the years. For FY2013, the company
had a turnover of Rs 154 crore with a net
profit of Rs 18 crore1. However, in recent
years, the company has delivered a poor
sales growth of -23.5% over the past five
years2.
2.Stock Performance: The company was
listed in April 2012 at Rs 90 against an issue
price of Rs 80, allowing its private equity
partner to sell 25 percent of its stake for a
2.5x return. Currently, the stock trades at Rs
102 per share.. However, the share is
underperforming the markets by around
seven percent1.

9. 1. Overcoming Constraints:
Transitioned from a traditional
model to a digital one,
expanding reach and enhancing
student experience.
2. Scaling Up: Successfully
scaled up by standardizing
teaching processes and
leveraging technology,
maintaining quality while
reaching a larger student base.

10. 1. Digital Expansion:
Plans to continue digital
expansion, enhancing
student experience and
expanding reach.
2. Growth Trajectory:
Significant growth over
the years, with plans to
continue this trajectory
in the future.

11. 1. Success Stories:
Numerous testimonials
from students who have
excelled after studying at
Mahesh Tutorials.
2. Impact on Performance:
Innovative teaching
methodologies have led
to improved academic
performance and results
for students.

12. Mahesh Tutorials, a leading
player in the education
sector, has shown
significant growth through
innovative teaching
methodologies and digital
expansion. The company’s
positive impact on students’
academic performance,
coupled with its promising
future outlook, exemplifies
success in the competitive
education sector.

17. If you have
any questions,
keep them to
yourself, I'm
not google.
Don't eat my
head.