SERIN ANNA BABU S2 MBA MAR ATHANASIOS COLLEGE FOR ADVANCED STUDIES , THIRUVALLA (MACFAST) KERALA, INDIA www.macfast.org

1. BRANDS OF PROCTER
AND GAMBLE IN
INDIA AND
ITS PRODUCT MIXPRESENTED BY,
SERIN ANNA

2. Procter and gamble
 American global corporation based in Cincinnati,
Ohio.
 Worlds largest and fastest growing consumer
goods company
 Procter and Gamble ranked no.42 on 2018
Fortune 500 list of the largest United States
corporation by total revenue
 P&G INDIA was established in 1964 and
currently operates under three entities in India

3. PRODUCTS
Procter and Gamble has its product categorization in
different sectors:
 Beauty segment
 Grooming segment
 Health care segment
 Snacks and pet care segment
 Fabric care and homecare segment
 Baby care and family home care segment

4. BEAUTY SEGMENT:
 HEAD AND SHOULDERS
 OLAY
 PANTENE
 WELLA

5. Grooming segment:
 GILLETTE
 OLD SPICE

6. HEALTHCARE SEGMENT
 ORAL-B
 CREST
 VICKS
 CLEARASIL

7. SNACKS AND PETCARE SEGMENT:
 PRINGLES
 FOOD FOR DOGS AND CATS

8. FABRICCARE ANDHOME CARE:
 ARIEL
 TIDE
 DAWN?FAIRY
 CAMAY
 MR.CLEAN
 DURACELL

9. BABY CARE AND FAMILY CARE:
 PAMPERS

11. PRODUCT MIX