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Introduction to
Media Studies
Communication
Communication is simply the act of transferring
information from one place, person or group to another.
Mass
A large amount or number, such as a great body of
people. Can be said to be the main part or majority of all
ages.
Mediums
Forms of
Communication
(Verbal + Non-
Verbal)
Verbal
Communication
 Verbal communication is the use of words to convey a
message. Some forms of verbal communication are written
and oral communication.
 Examples of Written Communication:
o Letters
o Texting
o Emails
o Books
 Examples of Oral Communication:
o Face-to-face conversations
o Speech
o Host on a Radio
o Interviews
Non-verbal Communication
Non-verbal communication is the use of body language to convey a message. Examples of Body
Language Communication:
Waving (An
indication of "Hello"
or "Goodbye" in
some cultures)
Head nod (An
indication of
agreement)
Finger tapping
(Impatient or tired of
waiting)
Arms crossed over
chest (A gesture
indicating
defensiveness or
stress)
Making eye contact
(An indication you're
paying attention)
Handshakes Hugs Smile
Sign languages
VERBAL COMMUNICATION NONVERBAL COMMUNICATION
Medium of communication
Verbal communication uses language, words, sentences, and
voice as the medium of communication. Nonverbal communication uses body language, facial expressions,
tone, and pauses in speech as the medium of communication.
Channels of communication
Verbal communication uses a single channel of communication,
the human voice, which speaks a single word at a time.
Nonverbal communication uses multiple channels of
communication including your entire body, facial expressions,
and tone of voice.
Examples of communication
Verbal communication can take place over a phone call, in a face-
to-face conversation, over loudspeakers, through audio
recordings, and so on.
Nonverbal communication can only occur when all the parties in
the conversation can see each other. This helps them properly
understand what they are communicating nonverbally.
Mode of communication
Verbal communication is linear and voluntary. You set out to say
something, gather your thoughts, form your sentences, and then
start delivering your message. It is a well-thought-out process in
which the speaker focuses on communicating their message
effectively.
Nonverbal communication is a continuous process. It is not well-
thought-out and is largely involuntary, although you can train
yourself to use it more purposefully. Unlike verbal communication,
nonverbal communication is not linear. It depends more on how
one uses their body language and other cues to respond to
external stimuli.
Consciousness
in communication
Verbal communication is a conscious process. It involves thinking,
thinking, processing, and articulating.
Nonverbal communication happens on an unconscious level. One
doesn’t really think about it actively
Decoding the
communication
Verbal communication is fairly easy to decode if you understand
the language and the words being used. When you pay close
attention to the person who is speaking, you will understand
what they are saying.
Nonverbal communication is a little harder to decode than verbal
communication. You have to pay attention to many factors
including the speaker’s body language, facial expressions, and
tone to decode what the other person is trying to convey.
Which type of communication are
these?
Emoji Painting Letter
Facial
expression
Song Acting Conference Hand signs
Clothing
Instrumental
music
Speech
Answer
 Emoji - Non-Verbal communication
 Painting - Non-Verbal communication
 Letter - Verbal communication
 Facial expression - Non-Verbal communication
 Song- Verbal communication
 Acting - Verbal communication/Non-Verbal communication
 Conference- Verbal communication/Non-Verbal communication
 Hand signs - Non-Verbal communication
 Clothing - Non-Verbal communication
 Instrumental music - Non-Verbal communication
 Speech - Verbal communication
Significance of
Mass
Communication
Inform us
Build
Public
Opinion
Circulate
Government
Policies
Disseminate
Health and
Education
Programs
Provide Pleasure
and
Entertainment
Establish
Social
Contact and
Linkage.
Help in Facing
Disaster And
Calamity.
Highlight the
Diplomatic
Role.
It helps us
to
promote
ourselves
Educate
us
Questions and Answers

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Week1-Introduction-to-Media-Studies-13032022-065627pm-20022024-012154am.pptx

  • 2. Communication Communication is simply the act of transferring information from one place, person or group to another.
  • 3. Mass A large amount or number, such as a great body of people. Can be said to be the main part or majority of all ages.
  • 5.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. Verbal Communication  Verbal communication is the use of words to convey a message. Some forms of verbal communication are written and oral communication.  Examples of Written Communication: o Letters o Texting o Emails o Books  Examples of Oral Communication: o Face-to-face conversations o Speech o Host on a Radio o Interviews
  • 13. Non-verbal Communication Non-verbal communication is the use of body language to convey a message. Examples of Body Language Communication: Waving (An indication of "Hello" or "Goodbye" in some cultures) Head nod (An indication of agreement) Finger tapping (Impatient or tired of waiting) Arms crossed over chest (A gesture indicating defensiveness or stress) Making eye contact (An indication you're paying attention) Handshakes Hugs Smile Sign languages
  • 14. VERBAL COMMUNICATION NONVERBAL COMMUNICATION Medium of communication Verbal communication uses language, words, sentences, and voice as the medium of communication. Nonverbal communication uses body language, facial expressions, tone, and pauses in speech as the medium of communication. Channels of communication Verbal communication uses a single channel of communication, the human voice, which speaks a single word at a time. Nonverbal communication uses multiple channels of communication including your entire body, facial expressions, and tone of voice. Examples of communication Verbal communication can take place over a phone call, in a face- to-face conversation, over loudspeakers, through audio recordings, and so on. Nonverbal communication can only occur when all the parties in the conversation can see each other. This helps them properly understand what they are communicating nonverbally. Mode of communication Verbal communication is linear and voluntary. You set out to say something, gather your thoughts, form your sentences, and then start delivering your message. It is a well-thought-out process in which the speaker focuses on communicating their message effectively. Nonverbal communication is a continuous process. It is not well- thought-out and is largely involuntary, although you can train yourself to use it more purposefully. Unlike verbal communication, nonverbal communication is not linear. It depends more on how one uses their body language and other cues to respond to external stimuli. Consciousness in communication Verbal communication is a conscious process. It involves thinking, thinking, processing, and articulating. Nonverbal communication happens on an unconscious level. One doesn’t really think about it actively Decoding the communication Verbal communication is fairly easy to decode if you understand the language and the words being used. When you pay close attention to the person who is speaking, you will understand what they are saying. Nonverbal communication is a little harder to decode than verbal communication. You have to pay attention to many factors including the speaker’s body language, facial expressions, and tone to decode what the other person is trying to convey.
  • 15. Which type of communication are these? Emoji Painting Letter Facial expression Song Acting Conference Hand signs Clothing Instrumental music Speech
  • 16. Answer  Emoji - Non-Verbal communication  Painting - Non-Verbal communication  Letter - Verbal communication  Facial expression - Non-Verbal communication  Song- Verbal communication  Acting - Verbal communication/Non-Verbal communication  Conference- Verbal communication/Non-Verbal communication  Hand signs - Non-Verbal communication  Clothing - Non-Verbal communication  Instrumental music - Non-Verbal communication  Speech - Verbal communication
  • 24. Help in Facing Disaster And Calamity.