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Christian   Romain
VANIZETTE    RAGUIN
a viable and
 sustainable
solution does
     exist
The “Social Business”
The “Social Business”
Events
  Network      Venture-capital


                                 Media
            Incubator


Academics                Consulting
                                         Groups
             Start-up
But....

Social businesses
are exceptions in
the business world

      How to make innovative approach of
      social business become a common
      practice in the business world ?
iMakeSense   weMakeSense   $MakeSense
iMakeSense   weMakeSense   $MakeSense
a Web-app
a Web-app
8
Challenges
Social Innovation Challenges            Social Investment Challenges

Statement :
               Social Business Innovation
                                                      Social Business investment as
                challenges as a powerfull
                                                         a long term economically
                 tool to innovate through
                                                      viable and socially responsible
                        constraints.
 MakeSense role :

              Driving the challenge process           Driving the challenge process

  Tools :
                Web-app datas & ressources             Web-app datas & ressources
                Christian expertise                    Romain expertise ( Finance &
                Design thinking methodologies          methodologies )
                Designer (looking for an associate)    ISR methodologies
                Geek (looking for an associate)        Geek (looking for an associate)
                Collaborative tools (wave)             Collaborative tools (wave)
                Euromed Business Labs ( with all       Euromed Business Labs
                the physical tools needed).            ( Business model research center).
11
Business model ?
Business Model formula :




                                                              BM


                           Connect with Social Entrepreneurs & People




                  Give companies & investors a reason to buy our challenges
Social Innovation Challenges      Social Investment Challenges


 Target           Reason/Needs
                                  Target         Reason/Needs


 Groups           Talent
managers                         Business        Relevant
                 motivation                    information
                                  Angels

 CEO of                                         Diversifica
                    Image          SRI
  SME                                              tion
                                 capital-
                                 riskers
CEO Back-           Open                           SRI
   up            Innovation                     credibility
 startup
                                                 14
Big Picture




              15
MakeSense
MakeSense




Social
 biz
MakeSense




Social
 biz nities
            rtu
     p   po
    O
MakeSense




 Investnt


Social
 biz nities
             rtu
      p   po
     O
MakeSense




          Investnt


         Social
Kno
    w
  -how    biz nities
                      rtu
               p   po
              O
MakeSense




          Investnt


         Social
Kno
    w
  -how    biz nities
                      rtu
               p   po
              O

                            Corporation
                            Talents motivation
                             Open innovation
                                  Image
MakeSense




          Investnt


         Social
Kno
    w
  -how    biz nities
               p   po
                      rtu   Corporation
              O             Talents motivation
                             Open innovation
                                  Image
MakeSense
    Investors
 New investment
   channels




          Investnt


         Social
Kno
    w
  -how    biz nities
               p   po
                      rtu   Corporation
              O             Talents motivation
                             Open innovation
                                  Image
MakeSense




         Investors
    New investment
      channels
          Investnt


         Social
Kno
    w
  -how    biz nities
               p   po
                      rtu   Corporation
              O             Talents motivation
                             Open innovation
                                  Image
MakeSense




                                  Investors
                             New investment
                               channels
                                   Investnt


                                  Social
                         Kno
                             w
                           -how    biz nities
Communities                                    rtu   Corporation
  New experiences                       p   po
New type of involvment
                                       O             Talents motivation
                                                      Open innovation
                                                           Image
MakeSense




                                Investors
                          New investment
                            channels
                                 Investnt


                                Social
                    Kno
Communities             w-how    biz nities
  New experiences
                                      p   po
                                             rtu   Corporation
New type of involvment               O             Talents motivation
                                                    Open innovation
                                                         Image
MakeSense




                                Investors
                          New investment
                            channels
                                 Investnt


                                Social
                     Kno
Communities              w
                         -how    biz nities
  New experiences
                                      p   po
                                             rtu   Corporation
New type of involvment               O             Talents motivation
                                                    Open innovation
                                                         Image




                   University
               Consultancy Agency
                Journalist agency
                    Editors...
MakeSense

                                                                    Our job
                                                                Link the actors
                                Investors                    when their differents
                          New investment                     needs can converge
                            channels                           in a limited time.
                                 Investnt


                                Social
                     Kno
Communities              w
                         -how    biz nities
  New experiences
                                      p   po
                                             rtu   Corporation
New type of involvment               O             Talents motivation
                                                    Open innovation
                                                         Image




                   University
               Consultancy Agency
                Journalist agency
                    Editors...
How to begin ?


Bootstrap roadmap
  Kick off 2010




                    17
Bootstrap :                                                     MakeSense

January - June
    2010
                                Investors
                                MakeSense
                                  (investors)




                                   Social
                                  Projects

             iMakeSense                         weMakeSense
                 (comunities)                     (corporation)
Bootstrap :                                                      MakeSense

January - June
    2010
                                Investors
                                MakeSense
                                   (investors)




                                    cia ts
                                  So jec
                                       l
                                     o
                                   Pr
             iMakeSense                          weMakeSense
                 (comunities)                      (corporation)
Bootstrap :                                                     MakeSense

January - June
    2010
                                Investors
                                MakeSense
                                  (investors)




                                  Project
                                    Social
             iMakeSense                   s     weMakeSense
                 (comunities)                     (corporation)
Bootstrap :                                                     MakeSense

January - June
    2010
                                Investors
                                MakeSense
                                  (investors)




                                   Social
                                  Projects

             iMakeSense                         weMakeSense
                 (comunities)                     (corporation)
Bootstrap :                                                        MakeSense

January - June
    2010
                                  Investors
                                  MakeSense
                                     (investors)




                                Asie Roadshow
                                     Social
                                    Projects

             iMakeSense                            weMakeSense
                 (comunities)                        (corporation)
Bootstrap :                                                        MakeSense

January - June
    2010
                                  Investors
                                  MakeSense
                                     (investors)




                                Asie Roadshow
                                     Social
                                    Projects

             iMakeSense                            weMakeSense
                 (comunities)                        (corporation)

              Launch
           makesense.org
Bootstrap :                                                         MakeSense

January - June
    2010
                                  Investors
                                  MakeSense
                                     (investors)




                                Asie Roadshow
                                     Social
                                    Projects

             iMakeSense                            weMakeSense
                 (comunities)                         (corporation)

              Launch
           makesense.org                            First story
                                                     Gemalto.
Bootstrap :                                                         MakeSense

January - June                    first story
    2010                          ethomed
                                  Investors
                                  MakeSense
                                     (investors)




                                Asie Roadshow
                                     Social
                                    Projects

             iMakeSense                            weMakeSense
                 (comunities)                         (corporation)

              Launch
           makesense.org                            First story
                                                     Gemalto.
Make Sense Pitchenglis

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Make Sense Pitchenglis

  • 1. Christian Romain VANIZETTE RAGUIN
  • 2. a viable and sustainable solution does exist
  • 5. Events Network Venture-capital Media Incubator Academics Consulting Groups Start-up
  • 6. But.... Social businesses are exceptions in the business world How to make innovative approach of social business become a common practice in the business world ?
  • 7. iMakeSense weMakeSense $MakeSense
  • 8. iMakeSense weMakeSense $MakeSense
  • 11. 8
  • 13. Social Innovation Challenges Social Investment Challenges Statement : Social Business Innovation Social Business investment as challenges as a powerfull a long term economically tool to innovate through viable and socially responsible constraints. MakeSense role : Driving the challenge process Driving the challenge process Tools : Web-app datas & ressources Web-app datas & ressources Christian expertise Romain expertise ( Finance & Design thinking methodologies methodologies ) Designer (looking for an associate) ISR methodologies Geek (looking for an associate) Geek (looking for an associate) Collaborative tools (wave) Collaborative tools (wave) Euromed Business Labs ( with all Euromed Business Labs the physical tools needed). ( Business model research center).
  • 14. 11
  • 16. Business Model formula : BM Connect with Social Entrepreneurs & People Give companies & investors a reason to buy our challenges
  • 17. Social Innovation Challenges Social Investment Challenges Target Reason/Needs Target Reason/Needs Groups Talent managers Business Relevant motivation information Angels CEO of Diversifica Image SRI SME tion capital- riskers CEO Back- Open SRI up Innovation credibility startup 14
  • 22. MakeSense Investnt Social biz nities rtu p po O
  • 23. MakeSense Investnt Social Kno w -how biz nities rtu p po O
  • 24. MakeSense Investnt Social Kno w -how biz nities rtu p po O Corporation Talents motivation Open innovation Image
  • 25. MakeSense Investnt Social Kno w -how biz nities p po rtu Corporation O Talents motivation Open innovation Image
  • 26. MakeSense Investors New investment channels Investnt Social Kno w -how biz nities p po rtu Corporation O Talents motivation Open innovation Image
  • 27. MakeSense Investors New investment channels Investnt Social Kno w -how biz nities p po rtu Corporation O Talents motivation Open innovation Image
  • 28. MakeSense Investors New investment channels Investnt Social Kno w -how biz nities Communities rtu Corporation New experiences p po New type of involvment O Talents motivation Open innovation Image
  • 29. MakeSense Investors New investment channels Investnt Social Kno Communities w-how biz nities New experiences p po rtu Corporation New type of involvment O Talents motivation Open innovation Image
  • 30. MakeSense Investors New investment channels Investnt Social Kno Communities w -how biz nities New experiences p po rtu Corporation New type of involvment O Talents motivation Open innovation Image University Consultancy Agency Journalist agency Editors...
  • 31. MakeSense Our job Link the actors Investors when their differents New investment needs can converge channels in a limited time. Investnt Social Kno Communities w -how biz nities New experiences p po rtu Corporation New type of involvment O Talents motivation Open innovation Image University Consultancy Agency Journalist agency Editors...
  • 32. How to begin ? Bootstrap roadmap Kick off 2010 17
  • 33. Bootstrap : MakeSense January - June 2010 Investors MakeSense (investors) Social Projects iMakeSense weMakeSense (comunities) (corporation)
  • 34. Bootstrap : MakeSense January - June 2010 Investors MakeSense (investors) cia ts So jec l o Pr iMakeSense weMakeSense (comunities) (corporation)
  • 35. Bootstrap : MakeSense January - June 2010 Investors MakeSense (investors) Project Social iMakeSense s weMakeSense (comunities) (corporation)
  • 36. Bootstrap : MakeSense January - June 2010 Investors MakeSense (investors) Social Projects iMakeSense weMakeSense (comunities) (corporation)
  • 37. Bootstrap : MakeSense January - June 2010 Investors MakeSense (investors) Asie Roadshow Social Projects iMakeSense weMakeSense (comunities) (corporation)
  • 38. Bootstrap : MakeSense January - June 2010 Investors MakeSense (investors) Asie Roadshow Social Projects iMakeSense weMakeSense (comunities) (corporation) Launch makesense.org
  • 39. Bootstrap : MakeSense January - June 2010 Investors MakeSense (investors) Asie Roadshow Social Projects iMakeSense weMakeSense (comunities) (corporation) Launch makesense.org First story Gemalto.
  • 40. Bootstrap : MakeSense January - June first story 2010 ethomed Investors MakeSense (investors) Asie Roadshow Social Projects iMakeSense weMakeSense (comunities) (corporation) Launch makesense.org First story Gemalto.