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#CMWorld 2015.
10 things that caught our attention -
Sept 8 & 9
@halvorson
"Strategy is a decision to
take a path."
@MuraExpPlatform
http://bcove.me/63fsqmdt
Content Marketing
Documentary
@bernieborges
"People don’t want to
consume content that’s
delivered via a logo. They
want it to come from an
actual person.”
@davidbeebe
"People don’t like people
who talk about themselves.
Why should brands be any
different?
@martinlieberman
" Content strategy always
starts with why. Always.
Why are you doing this?"
@thewarfortalent
@leeodden
" Tips, quotes and stats are
best modular content for
repurposing."
@halvorson
" Guess who cares about
how many followers you
have? Nobody. Your
customers care about being
prioritized over metrics."
@JohnCleese
"Avoid ‘fuck all’ at all
costs."
Thank You!

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