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the happy startup school



 Stop dreaming, start doing
“ENTREPRENEURSHIP IS NEITHER A
SCIENCE NOR ART. IT IS A PRACTICE.”
peter drucker
Stop dreaming, start doing: From startup idea to a plan that works
£
Stop dreaming, start doing: From startup idea to a plan that works
WHY NOW?
Stop dreaming, start doing: From startup idea to a plan that works
Stop dreaming, start doing: From startup idea to a plan that works
Stop dreaming, start doing: From startup idea to a plan that works
Stop dreaming, start doing: From startup idea to a plan that works
Stop dreaming, start doing: From startup idea to a plan that works
Stop dreaming, start doing: From startup idea to a plan that works
Stop dreaming, start doing: From startup idea to a plan that works
Stop dreaming, start doing: From startup idea to a plan that works
in other words,
 there’s a sh!t load of
unhappy people out there
luckily, happiness makes
     business sense
Stop dreaming, start doing: From startup idea to a plan that works
visualise your business model
Lean startup
3 stages of a startup
1              2          3



  Problem/     Product/
                            Scale
solution fit   market fit
“Life’s too short to build something nobody wants”
Ash Maurya, Running Lean
The lean
Happy Startup
   canvas
“THE SECRET TO GETTING AHEAD
IS GETTING STARTED”
mark twain
Stop dreaming, start doing: From startup idea to a plan that works
Stop dreaming, start doing: From startup idea to a plan that works
Stop dreaming, start doing: From startup idea to a plan that works
your purpose:
why you’re doing what you’re doing
     (beyond the profit that is)
our purpose:
to help people find happiness
 through entrepreneurship
your vision:
the change you want
 to see in the world
our vision:
   a world with better businesses,
happier teams & delighted customers
Stop dreaming, start doing: From startup idea to a plan that works
“Customers don’t care about your solution.
They care about their problems.”
Dave McClure, 500 Startups
Stop dreaming, start doing: From startup idea to a plan that works
Stop dreaming, start doing: From startup idea to a plan that works
• define your constraints from day 1
  (cost, time, resources, etc)
• test your riskiest assumptions
• don’t guess, learn – get out of the
  building!
• kill your ideas before you build them
• focus, focus, focus!
“COMPANIES EXECUTE BUSINESS PLANS.
STARTUPS ARE TEMPORARY COMPANIES
SEEKING A VIABLE BUSINESS MODEL.”
STEVE BLANK
1. WHY ARE YOU DOING THIS?
2. WHAT ARE YOUR TOP 3 PROBLEMS?
3. who will be your raving fans?
4. how will you solve their problems?
wrapping up
• define your vision & purpose
• create & iterate your business model
• define your early adopters
• come along to our next workshop in
  may! visit www.thehappystartupschool.com/workshops
questions



       @happystartups
www.thehappystartupschool.com

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