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10 Ways to Get More SEO Clients
Steve Morgan
October 23, 2020
Steve Morgan
➔ SEO 11+ years / Freelancer 7+ years
➔ I blog: SEOno & Anti-Sell.com
➔ Wrote a book: Anti-Sell (2019)
➔ Fun fact #1: rock music fan (esp. J-rock)
➔ Fun fact #2: big D&D fan!
@TurnDigi
10 Ways to Get More SEO Clients
(in a Non-Salesy Way)!
@TurnDigi
#1 - Go to SEO meetups
@TurnDigi
Image credit:
Claire Carlile at
Bristol SEO Meet
#2 - Go to non-SEO meetups
@TurnDigi
vs
#3 - Speak at events & meetups
@TurnDigi
#4 - Run your own [thing]
▪ Meetup / conference / event
▪ Webinar
▪ Podcast
▪ Twitter chat
▪ Online community (e.g. Facebook group)
▪ Something (anything)!
@TurnDigi
#5 - Contribute in Facebook groups
▪ Two examples for me:
▪ Cardiff Start
▪ Welsh ICE members’ group
▪ Don’t just join SEO groups!
▪ And don’t sell!
@TurnDigi
#6 - Get involved with Twitter chats
▪ E.g. #SEOChat, #SEMrushchat, etc.
▪ What works for me:
▪ #ContentClubUK
▪ #FreelanceHeroes
▪ #FreelanceChat
@TurnDigi
#7 - Coworking!
@TurnDigi
Image credit: Welsh ICE
#8 - Create useful resources
@TurnDigi
#9 - Host free advice workshops
@TurnDigi
#10 - Ask your happy clients
▪ Past & present
▪ Don’t just ask for testimonials!
@TurnDigi
Summary
▪ Target semi-related industries (e.g. web design, copywriting,
social media marketing, etc.)
▪ Get yourself out there - make yourself visible
▪ Self-promote by helping, not schmoozing
▪ Most important of all: DON’T SELL!
@TurnDigi
15 Ways to Get SEO Clients (in a Non-Salesy Way)!
anti-sell.com/seo
@TurnDigi
Anti-Sell - the book!
Anti-Sell: Marketing, Lead
Generation & Networking Tips
for Freelancers Who Hate Sales
▪ Paperback | Kindle | Audiobook
▪ 4.8 out of 5 on Amazon UK
▪ Winner of 4 book awards
anti-sell.com/book
@TurnDigi
@steviephil
Thank you

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10 Ways to Get More SEO Clients | Turn Digi

  • 1. Turn Digi 10 Ways to Get More SEO Clients Steve Morgan October 23, 2020
  • 2. Steve Morgan ➔ SEO 11+ years / Freelancer 7+ years ➔ I blog: SEOno & Anti-Sell.com ➔ Wrote a book: Anti-Sell (2019) ➔ Fun fact #1: rock music fan (esp. J-rock) ➔ Fun fact #2: big D&D fan! @TurnDigi
  • 3. 10 Ways to Get More SEO Clients (in a Non-Salesy Way)! @TurnDigi
  • 4. #1 - Go to SEO meetups @TurnDigi Image credit: Claire Carlile at Bristol SEO Meet
  • 5. #2 - Go to non-SEO meetups @TurnDigi vs
  • 6. #3 - Speak at events & meetups @TurnDigi
  • 7. #4 - Run your own [thing] ▪ Meetup / conference / event ▪ Webinar ▪ Podcast ▪ Twitter chat ▪ Online community (e.g. Facebook group) ▪ Something (anything)! @TurnDigi
  • 8. #5 - Contribute in Facebook groups ▪ Two examples for me: ▪ Cardiff Start ▪ Welsh ICE members’ group ▪ Don’t just join SEO groups! ▪ And don’t sell! @TurnDigi
  • 9. #6 - Get involved with Twitter chats ▪ E.g. #SEOChat, #SEMrushchat, etc. ▪ What works for me: ▪ #ContentClubUK ▪ #FreelanceHeroes ▪ #FreelanceChat @TurnDigi
  • 10. #7 - Coworking! @TurnDigi Image credit: Welsh ICE
  • 11. #8 - Create useful resources @TurnDigi
  • 12. #9 - Host free advice workshops @TurnDigi
  • 13. #10 - Ask your happy clients ▪ Past & present ▪ Don’t just ask for testimonials! @TurnDigi
  • 14. Summary ▪ Target semi-related industries (e.g. web design, copywriting, social media marketing, etc.) ▪ Get yourself out there - make yourself visible ▪ Self-promote by helping, not schmoozing ▪ Most important of all: DON’T SELL! @TurnDigi
  • 15. 15 Ways to Get SEO Clients (in a Non-Salesy Way)! anti-sell.com/seo @TurnDigi
  • 16. Anti-Sell - the book! Anti-Sell: Marketing, Lead Generation & Networking Tips for Freelancers Who Hate Sales ▪ Paperback | Kindle | Audiobook ▪ 4.8 out of 5 on Amazon UK ▪ Winner of 4 book awards anti-sell.com/book @TurnDigi