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10 Ways to Get More SEO Clients | Turn Digi

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On 23rd October 2020 I did a quick 10-minute talk giving 10 tips on ways freelancers/agencies/whoever can get more clients, looking at the less traditional and more alternative (and - most importantly - least salesy) methods, including getting involved with online communities (especially during COVID/lockdown), running your own [thing], targeting semi-related industries, and so on.

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10 Ways to Get More SEO Clients | Turn Digi

  1. 1. Turn Digi 10 Ways to Get More SEO Clients Steve Morgan October 23, 2020
  2. 2. Steve Morgan ➔ SEO 11+ years / Freelancer 7+ years ➔ I blog: SEOno & Anti-Sell.com ➔ Wrote a book: Anti-Sell (2019) ➔ Fun fact #1: rock music fan (esp. J-rock) ➔ Fun fact #2: big D&D fan! @TurnDigi
  3. 3. 10 Ways to Get More SEO Clients (in a Non-Salesy Way)! @TurnDigi
  4. 4. #1 - Go to SEO meetups @TurnDigi Image credit: Claire Carlile at Bristol SEO Meet
  5. 5. #2 - Go to non-SEO meetups @TurnDigi vs
  6. 6. #3 - Speak at events & meetups @TurnDigi
  7. 7. #4 - Run your own [thing] ▪ Meetup / conference / event ▪ Webinar ▪ Podcast ▪ Twitter chat ▪ Online community (e.g. Facebook group) ▪ Something (anything)! @TurnDigi
  8. 8. #5 - Contribute in Facebook groups ▪ Two examples for me: ▪ Cardiff Start ▪ Welsh ICE members’ group ▪ Don’t just join SEO groups! ▪ And don’t sell! @TurnDigi
  9. 9. #6 - Get involved with Twitter chats ▪ E.g. #SEOChat, #SEMrushchat, etc. ▪ What works for me: ▪ #ContentClubUK ▪ #FreelanceHeroes ▪ #FreelanceChat @TurnDigi
  10. 10. #7 - Coworking! @TurnDigi Image credit: Welsh ICE
  11. 11. #8 - Create useful resources @TurnDigi
  12. 12. #9 - Host free advice workshops @TurnDigi
  13. 13. #10 - Ask your happy clients ▪ Past & present ▪ Don’t just ask for testimonials! @TurnDigi
  14. 14. Summary ▪ Target semi-related industries (e.g. web design, copywriting, social media marketing, etc.) ▪ Get yourself out there - make yourself visible ▪ Self-promote by helping, not schmoozing ▪ Most important of all: DON’T SELL! @TurnDigi
  15. 15. 15 Ways to Get SEO Clients (in a Non-Salesy Way)! anti-sell.com/seo @TurnDigi
  16. 16. Anti-Sell - the book! Anti-Sell: Marketing, Lead Generation & Networking Tips for Freelancers Who Hate Sales ▪ Paperback | Kindle | Audiobook ▪ 4.8 out of 5 on Amazon UK ▪ Winner of 4 book awards anti-sell.com/book @TurnDigi
  17. 17. @steviephil Thank you

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