The Crucial Role of Structuring and Executing Innovative Partnerships in Bringing Sustainable Product Design to Market

1. Alexis Haass | @adidas
Director, Sustainability
Adidas
The
Crucial
Role
of
Structuring
and
Execu6ng
Innova6ve
Partnerships
in
Bringing
Sustainable
Product
Design
to
Market

2. OPEN SOURCE
SUSTAINABILITY
Bringing sustainable product to market through innovative partnerships
Alexis Olans Haass,
Director, adidas Brand Sustainability
November 18th, 2015

4. SPORT
POWER OF

5. OUR BELIEF
THROUGH SPORT
WE HAVE THE
POWER TO CHANGE
LIVES

6. OPEN SOURCE
CREATORS PARTNERS
COMMUNITY CUSTOMERS

7. OPEN SOURCE
SUSTAINABILITY
CREATORS PARTNERS
COMMUNITY CUSTOMERS

8. SPORT INFINITY
OPEN SOURCE
CUSTOM,
RECYCLABLE,
ZERO-WASTE,
SPORTING GOODS
ADIDAS, EUROPEAN COMMISSION, & 9 INDUSTRY EXPERTS

9. PARLEY FOR THE OCEANS
OPEN SOURCE
CREATORS PARTNERS
COMMUNITY CUSTOMERS

10. PARLEY FOR THE OCEANS
OPEN SOURCE
CREATORS PARTNERS
COMMUNITY CUSTOMERS

11. BRAND KICKOFF SS16
ADIDAS X PARLEY
3 PILLARS
EDUCATION
RESEARCH
DIRECT
ACTION

12. BETTER
COTTON
GINGA
SOCIAL
TRIBAL
NATIONS
100%
sustainable cotton
by 2018
5 Brazilian
cities,
7200 kids &
families
free design
resources to
high schools
starting 2015

13. CALLING ALL
CREATORS