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Nickie Taylor Photography Idea Book
Nickie Taylor Photography Idea Book
Landscape Photography 3
Wildlife Photography 5
Locations 7
Products 9
Web Resources 11
Branding 13
Resources 15
Table of Contents
Resources 15Resources 15Resources 15
Contents
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Landscape Photography
I have always loved nature. I love to hike and camp and to see all the different areas that the earth has to offer. I think that all landscape
is unique and beautiful in its own individual way and I have found that no two places are exactly alike. The dessert, with its sand and
rocks and prickly cactus is just as inspiring as the forests of the mountains.
I specialize in portraying the landscape in all of its unique diversity and bring that unique diversity to my customers so that they too
can fall in love with the land.
Landscape photography gives me the ability to not only do the things that I love, such as hiking and camping, but to be able to travel to
these different places so that I may document the beauty for others to admire.
My landscape photography offers a unique avenue into the worlds, that not all may go but can experience through my photography. I
strive to capture the vivid colors and textures that are unique to each different area in the hopes that those who view my work will too
fall in love with nature and be inspired to preserve and nurture these spectacular places.
Tom Murphy, a wildlife and landscape photographer in Livingston Montana is a huge inspiration to my photography and me. He spe-
cializes in Yellowstone National Park and he captures the essence of nature photography by being patient and waiting for the animals
to come to him and to capture the ruggedness of the park.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Landscape Photography
This image is by Tom Murphy and his work
has inspired me since I first was introduced to
his work. The image is of artist point falls in
Yellowstone National Park and is a beautiful
view of the sweeping landscape that I love.
The different textures and depth of field, work
to give a breath taking view of landscape.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Landscape Photography
This image is by Michael Nichols and featured
in an article in National Geographic magazine.
This image is an upward view of one of the
largest trees known to man. The angle and the
wisps of fog make me feel like I am looking
into a whimsical wonderland.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Landscape Photography
This image is by Jarle Hagavei and is
of Nesna, Norway. I love this image
because it evokes strong emotion and
because of the details and colors in the
photograph. This photograph makes me
feel like I am coming out of a cave and
into the light and open space.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Landscape Photography
This image is by Jack Booth and I love
the detail and colors as well as the clari-
ty of the re�lection in the water. This
photograph evokes feelings of peace
and tranquility largely due to the loca-
tion. The mountains have always been
my second home and have great mean-
ing for me.
Nickie Taylor Photography Idea Book
Wildlife Photography
Wildlife photography has long been a passion of mine. I love to go out in search of any critter that I can find or to wait and let them
find me, it is the ultimate game of hide and seek. I love to be able to watch animals in their natural habitats doing what they do best.
Wildlife photography is challenging and rewarding but takes an inordinate amount of patience on the photographers part to sit and
wait for days on end for the animal to finally find its way across my path. This is a very peaceful process for me, as I love to be out-
doors in beautiful areas while I wait. Traveling to other places also allows me to see other cultures and to help with awareness issues in
far away places.
This type of photography is not without its dangers and should never be taken lightly; both the animal as well as the photographer’s
lives can be in danger. There should always be a healthy respect for the animals being photographed and getting the perfect photo-
graph is no excuse for endangering self or the animal.
Because the natural habitats are diminishing, due to human overpopulation, it is harder and harder for these animals to survive. Wild-
life photography helps to gain awareness of these animals plight and to hopefully, one day, preserve their habitats as well as spark
interest in preserving the animals that live in these places so that future generations may also enjoy these majestic beasts.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Wildlife Photography
This image is by Lennart Hessel. I love
to photograph birds in the wild they
are so magni�icent in �light. This im-
age is stunning in it’s detail and angle.
The clarity of this image inspires me to
make sure that my images are just as
clear.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Wildlife Photography
Bears are one of my most favorite ani-
mals and this image by Buck’s Wildlife
Photography is a stunning view of the
predatory nature they have with in.
This image inspires me to get realistic
images of bears and to make sure I am
safe as well as the bear.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Wildlife Photography
This image of an elk is something that
always inspires me; because I love to
not only see animals in the wild but
to photograph them. Wild and free
animals doing what they do naturally
bring me a peace like no other. I like
this photograph because not only is the
elk beautiful but also the background
enhances the photograph.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Wildlife Photography
I love this image because of the stark-
ness of the photograph. The black and
white of the zebras coupled with the
black background makes the zebras
heads stand out even more.
Nickie Taylor Photography Idea Book
Wildlife Photography
Wildlife photography has long been a passion of mine. I love to go out in search of any critter that I can find or to wait and let them find me, it
is the ultimate game of hide and seek. I love to be able to watch animals in their natural habitats doing what they do best.
Wildlife photography is challenging and rewarding but takes an inordinate amount of patience on the photographers part to sit and wait for days
on end for the animal to finally find its way across my path. This is a very peaceful process for me, as I love to be outdoors in beautiful areas
while I wait. Traveling to other places also allows me to see other cultures and to help with awareness issues in far away places.
This type of photography is not without its dangers and should never be taken lightly; both the animal as well as the photographer’s lives can
be in danger. There should always be a healthy respect for the animals being photographed and getting the perfect photograph is no excuse for
endangering self or the animal.
Because the natural habitats are diminishing, due to human overpopulation, it is harder and harder for these animals to survive. Wildlife pho-
tography helps to gain awareness of these animals plight and to hopefully, one day, preserve their habitats as well as spark interest in preserving
the animals that live in these places so that future generations may also enjoy these majestic beasts.
Wildlife Photography
Wildlife photography has long been a passion of mine. I love to go out in search of any
critter that I can find or to wait and let them find me, it is the ultimate game of hide and
seek. I love to be able to watch animals in their natural habitats doing what they do best.
Wildlife photography is challenging and rewarding but takes an inordinate amount of
patience on the photographers part to sit and wait for days on end for the animal to finally
find its way across my path. This is a very peaceful process for me, as I love to be out-
doors in beautiful areas while I wait. Traveling to other places also allows me to see other
cultures and to help with awareness issues in far away places.
This type of photography is not without its dangers and should never be taken lightly; both
the animal as well as the photographer’s lives can be in danger. There should always be a
healthy respect for the animals being photographed and getting the perfect photograph is
no excuse for endangering self or the animal.
Because the natural habitats are diminishing, due to human overpopulation, it is harder and
harder for these animals to survive. Wildlife photography helps to gain awareness of these
animals plight and to hopefully, one day, preserve their habitats as well as spark interest in
preserving the animals that live in these places so that future generations may also enjoy
these majestic beasts.
Nickie Taylor Photography Idea Book
Landscape Photography
I have always loved nature. I love to hike and camp and to see all the different areas that
the earth has to offer. I think that all landscape is unique and beautiful in its own individu-
al way and I have found that no two places are exactly alike. The dessert, with its sand and
rocks and prickly cactus is just as inspiring as the forests of the mountains.
I specialize in portraying the landscape in all of its unique diversity and bring that unique
diversity to my customers so that they too can fall in love with the land.
Landscape photography gives me the ability to not only do the things that I love, such as
hiking and camping, but to be able to travel to these different places so that I may docu-
ment the beauty for others to admire.
My landscape photography offers a unique avenue into the worlds, that not all may go but
can experience through my photography. I strive to capture the vivid colors and textures
that are unique to each different area in the hopes that those who view my work will too
fall in love with nature and be inspired to preserve and nurture these spectacular places.
Tom Murphy, a wildlife and landscape photographer in Livingston Montana is a huge
inspiration to my photography and me. He specializes in Yellowstone National Park and he
captures the essence of nature photography by being patient and waiting for the animals to
come to him and to capture the ruggedness of the park.
Nickie Taylor Photography Idea Book
Locations
There are many locations that I wish to visit in order to shoot both landscapes and wildlife. Locations that I have shot in the past have
Yellowstone National Park where they have a myriad of animals such as black bear, grizzly bears, wolves, beavers, moose, elk, bald
eagles, deer and a wealth of other animals as well as stunning landscapes from other worldly landscapes of mammoth hot springs to
majestic waterfalls. The Grand Tetons abut Yellowstone National Park and also harbor many animals and a stunning view of the larger
than life mountains of the Tetons. Flaming Gorge is on the border of Utah and Wyoming and houses a beautiful lake that is surrounded
by mountains. Arches National Park is located in Utah and houses wondrous rock formations that defy gravity.Yosemite National Park
is on my list to see, this park is located in central California. Yosemite is best known for its waterfalls but the diversity of the land will
ensure that all types of landscapes will be found in this wonderful park. Sequoia and Kings Canyon home to the largest redwood trees.
Glacier National Park in the northern portion of Montana, which offers only one road in and out of the park, and the majority of the
park cannot be reached by car but must be traveled on foot or by boat.
Alaska is home to what some would call the last wild frontier and is the dream trip of a lifetime for me. This whole state is some place
that I wish to take a year or more in order to explore the vast rugged land.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Locations
Yellowstone is one of my favorite nation-
al parks. I have been through this park
multiple times and I see something new
each and every time I go through. The
landscape of this area is very diverse from
the alien landscapes of Mammoth Falls to
the meadows and mountains.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Location Photography
Alaska is some place that I have been
planning to go for several years now. The
wildness of the land and the wildlife will
make this a trip that I will never forget.
Katmai is where the bears come for the
annual salmon run and is something that I
would love to photograph.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Location Photography
The first location is Utah. Utah has sever-
al National Parks that reside here and it is
my hope to visit and photograph each and
every one. I love all the different types of
terrain that can be found in Utah.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Location Photography
Lake Tahoe is another place that I have
long desire to travel and photograph. It
has water, mountains and animals, which
are three things that I love. I have nev-
er been to California and I have long
planned to visit this state.
Nickie Taylor Photography Idea Book
Locations
There are many locations that I wish to visit in order to shoot both landscapes and wildlife.
Locations that I have shot in the past have Yellowstone National Park where they have a myriad of animals such as black bear, grizzly bears,
wolves, beavers, moose, elk, bald eagles, deer and a wealth of other animals as well as stunning landscapes from other worldly landscapes of
mammoth hot springs to majestic waterfalls.
The Grand Tetons abut Yellowstone National Park and also harbor many animals and a stunning view of the larger than life mountains of the
Tetons.
Flaming Gorge is on the border of Utah and Wyoming and houses a beautiful lake that is surrounded by mountains.
Arches National Park is located in Utah and houses wondrous rock formations that defy gravity.
Yosemite National Park is on my list to see, this park is located in central California. Yosemite is best known for its waterfalls but the diversity
of the land will ensure that all types of landscapes will be found in this wonderful park.
Sequoia and Kings Canyon home to the largest redwood trees.
Glacier National Park in the northern portion of Montana, which offers only one road in and out of the park, and the majority of the park cannot
be reached by car but must be traveled on foot or by boat.
Alaska is home to what some would call the last wild frontier and is the dream trip of a lifetime for me. This whole state is some place that I
wish to take a year or more in order to explore the vast rugged land.
Nickie Taylor Photography Idea Book
Landscape Photography
There are many locations that I wish to visit in order to shoot both landscapes and wild-
life. Locations that I have shot in the past have Yellowstone National Park where they
have a myriad of animals such as black bear, grizzly bears, wolves, beavers, moose, elk,
bald eagles, deer and a wealth of other animals as well as stunning landscapes from other
worldly landscapes of mammoth hot springs to majestic waterfalls.
The Grand Tetons abut Yellowstone National Park and also harbor many animals and a
stunning view of the larger than life mountains of the Tetons. Flaming Gorge is on the
border of Utah and Wyoming and houses a beautiful lake that is surrounded by mountains.
Arches National Park is located in Utah and houses wondrous rock formations that defy
gravity. Yosemite National Park is on my list to see, this park is located in central Califor-
nia. Yosemite is best known for its waterfalls but the diversity of the land will ensure that
all types of landscapes will be found in this wonderful park. Sequoia and Kings Canyon
home to the largest redwood trees. Glacier National Park in the northern portion of Mon-
tana, which offers only one road in and out of the park, and the majority of the park cannot
be reached by car but must be traveled on foot or by boat. Alaska is home to what some
would call the last wild frontier and is the dream trip of a lifetime for me. This whole state
is some place that I wish to take a year or more in order to explore the vast rugged land.
Nickie Taylor Photography Idea Book
Products
Landscape and Wildlife Photography is a very competitive market and can be hard to break into a regular and steady work through
magazines as a full time photographer or as a freelance photographer. A great way to earn other income is to produce products that
clients can buy on line.
Calendars are always a popular item and are rather inexpensive to make and sell. This offers a cheaper way for a client to own work
that they may not be able to purchase otherwise. This is something that most people use and are also great gifts.
Mugs have become a very popular item to place photographs on and also make great gifts.
Decorative mouse pads offer a something more for the clients to look at while at work.
Many sites such as redbubble and smugmug, which are free to users offer a platform to sell works and will do all the printing and send-
ing of the items for a fee. There are also sites that cost to sell works on but the fee is very minimal.
Photography tours and guides have also become popular as more and more people are able to explore the world of photography but
don’t necessarily want to make it a career but would like to explore how to produce better photographs for themselves. This is a fun
way to meet new clients as well as get information out about wildlife and land issues.
Products are also a great may to market a photographer and allow more people to see what they do and possible hire them.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Products
This calendar is of a Florida landscape
and I really like the lighting and the reeds
in the front and the beautiful sunset in the
background. It has that whimsical feel to
it that I am striving for in my own work.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Product Photography
The mug is a landscape in Alaska and it
also has that whimsical feeling that I love
as well as a great depth of field and detail.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Product Photography
The invention of iPhone cases has
allowed people to customize the look
of their phones. Making iPhone cases is
something that is simple to do and easy
to sell as just about everyone has a case
to protect their expensive iPhone. It just
makes sense to offer a beautiful and
customized case for purchase.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Product Photography
Mouse pads are also a product that
most people use and love to custom-
ize. With the custom shapes it will be
doubly appealing and unique. This is
a simple way to build clientele and for
the photographs and photographer get
more exposure.
Nickie Taylor Photography Idea Book
Products
Landscape and Wildlife Photography is a very competitive market and can be hard to break into a regular and steady work through magazines
as a full time photographer or as a freelance photographer. A great way to earn other income is to produce products that clients can buy on line.
Calendars are always a popular item and are rather inexpensive to make and sell. This offers a cheaper way for a client to own work that they
may not be able to purchase otherwise. This is something that most people use and are also great gifts.
Mugs have become a very popular item to place photographs on and also make great gifts.
Decorative mouse pads offer a something more for the clients to look at while at work.
Many sites such as redbubble and smugmug, which are free to users offer a platform to sell works and will do all the printing and sending of the
items for a fee. There are also sites that cost to sell works on but the fee is very minimal.
Photography tours and guides have also become popular as more and more people are able to explore the world of photography but don’t
necessarily want to make it a career but would like to explore how to produce better photographs for themselves. This is a fun way to meet new
clients as well as get information out about wildlife and land issues.
Products are also a great may to market a photographer and allow more people to see what they do and possible hire them.
Nickie Taylor Photography Idea Book
Landscape Photography
I have always loved nature. I love to hike and camp and to see all the different areas that
the earth has to offer. I think that all landscape is unique and beautiful in its own individu-
al way and I have found that no two places are exactly alike. The dessert, with its sand and
rocks and prickly cactus is just as inspiring as the forests of the mountains.
I specialize in portraying the landscape in all of its unique diversity and bring that unique
diversity to my customers so that they too can fall in love with the land.
Landscape photography gives me the ability to not only do the things that I love, such as
hiking and camping, but to be able to travel to these different places so that I may docu-
ment the beauty for others to admire.
My landscape photography offers a unique avenue into the worlds, that not all may go but
can experience through my photography. I strive to capture the vivid colors and textures
that are unique to each different area in the hopes that those who view my work will too
fall in love with nature and be inspired to preserve and nurture these spectacular places.
Tom Murphy, a wildlife and landscape photographer in Livingston Montana is a huge
inspiration to my photography and me. He specializes in Yellowstone National Park and he
captures the essence of nature photography by being patient and waiting for the animals to
come to him and to capture the ruggedness of the park.
Nickie Taylor Photography Idea Book
Web Resources
Smug Mug is a website that offers templates to show artists works as well as sell them online. The downside to the website is you must
pay for the site, however they have 4 different plans ranging in cost from $5 to $35 and offer tips and tools to help market your work.
The prices are set by the website and not the artist. The site offers image protection, 50MB storage at 1080 pixels per image and offers
backup storage vault for images. I have just recently joined this site and the main reason for joining was to have another place to sell
my work as well as be able to store images as another back up plan.
Facebook is a social media site that millions of people use everyday. Most sites like Smug Mug and Redbubble have the ability to
connect to Facebook and show new posts in the sites so that others can click and be taken to the site. Facebook also allows businesses
to build their own website for free. The downside to Facebook is that anyone can download your images that are friends on your page.
I had started making a website but until I can figure out how to keep others from downloading my work I have placed this on hold.
Word Press Blog has been around for a long time and has a large community base and costs nothing to build your site. There are over
155 themes in which to choose from. Images can be added and this site connects to Facebook, twitter, linked in as well as having a
mobile application. The author can download all information on their site if they chose to leave the site.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Web Resources
Smugmug is a free website that has great
designs and is easy to use and safe. Cus-
tomers can order from the site and smug-
mug will make and ship the product to the
client.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Web Resources
Facebook is a great social media website
and is free. This helps to allow customers
to get to know the artist and make contact
with them. This also allows the artist to
advertise in an area that is highly visible
and can link to several other websites
such as smugmug so that friends and cli-
ents can toggle back and forth to see the
work.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Web Resources
Adobe is a great website to have in your
saved web pages. This site not only offers
great products that allow photographers
to work more efficiently and creatively
but also has helpful tutorials to learn the
programs.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Web Resources
You tube is a great resource as well be-
cause it offers many specific tutorials on
how to do certain techniques in software
as well as how to tutorials on how to bet-
ter or learn new photography skills.
Nickie Taylor Photography Idea Book
Web Resources
Smug Mug is a website that offers templates to show artists works as well as sell them online. The downside to the website is you must
pay for the site, however they have 4 different plans ranging in cost from $5 to $35 and offer tips and tools to help market your work.
The prices are set by the website and not the artist. The site offers image protection, 50MB storage at 1080 pixels per image and offers
backup storage vault for images. I have just recently joined this site and the main reason for joining was to have another place to sell my
work as well as be able to store images as another back up plan.
Facebook is a social media site that millions of people use everyday. Most sites like Smug Mug and Redbubble have the ability to con-
nect to Facebook and show new posts in the sites so that others can click and be taken to the site. Facebook also allows businesses to
build their own website for free. The downside to Facebook is that anyone can download your images that are friends on your page. I
had started making a website but until I can �igure out how to keep others from downloading my work I have placed this on hold.
Word Press Blog has been around for a long time and has a large community base and costs nothing to build your site. There are over
155 themes in which to choose from. Images can be added and this site connects to Facebook, twitter, linked in as well as having a mo-
bile application. The author can download all information on their site if they chose to leave the site.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the
work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “per-
sonality” of the business (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is
consistent with all aspects of the business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of
the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a
company, so change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong
and successful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want
the first time around.
There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will
be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products
will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Branding
The first image is a brand that I really
like because it is simple yet elegant and
rugged. It tells me exactly what his pho-
tography is about and is unique and eye
catching.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Branding
The second image is a branding that is
rugged yet whimsical and follows the
nature theme that I love so much and fits
my style perfectly.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Branding
Business cards are a simple and fun
way of getting information out about
the business as well as how to contact
the owner. I like this business card
because it is fun, simple and the poten-
tial client knows exactly what you are
selling.
Nickie Taylor Photography Idea Book
Branding
Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a
particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi-
ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the
business from the logo to marketing materials and everything in between.
All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the
logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so
change should only be done in dire circumstances.
Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc-
cessful brand identity.
Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first
time around.
There are questions that need to be asked before deciding on a final branding identity.
What is the specific niche that the business will be specializing in?
What is the particular style of the photographer?
How will the business be promoted?
What services and products will be offered (Locurto)?
Nickie Taylor Photography Idea Book
Branding
Photo books are becoming a popular
way of show casing a photographer’s
portfolio. They are easy and fairly inex-
pensive to produce and are durable and
portable. He books also add a degree of
professionalism to the showing.
Nickie Taylor Photography Idea Book
Web Resources
Smug Mug is a website that offers templates to show artists works as well as sell them online. The downside to the website is you must
pay for the site, however they have 4 different plans ranging in cost from $5 to $35 and offer tips and tools to help market your work.
The prices are set by the website and not the artist. The site offers image protection, 50MB storage at 1080 pixels per image and offers
backup storage vault for images. I have just recently joined this site and the main reason for joining was to have another place to sell my
work as well as be able to store images as another back up plan.
Facebook is a social media site that millions of people use everyday. Most sites like Smug Mug and Redbubble have the ability to con-
nect to Facebook and show new posts in the sites so that others can click and be taken to the site. Facebook also allows businesses to
build their own website for free. The downside to Facebook is that anyone can download your images that are friends on your page. I
had started making a website but until I can �igure out how to keep others from downloading my work I have placed this on hold.
Word Press Blog has been around for a long time and has a large community base and costs nothing to build your site. There are over
155 themes in which to choose from. Images can be added and this site connects to Facebook, twitter, linked in as well as having a mo-
bile application. The author can download all information on their site if they chose to leave the site.
Nickie Taylor Photography Idea Book
Resources
Adobe Systems Incorporated. Adobe Training and Tutorials. Adobe Systems Incorporated. 2013. Web. 9 July 2013. http://helpx.adobe.
com/learning.html?promoid=KAUDK
Behance. Crows Nest. 2013. Photograph. Behance Web. 2 Jul 2013. http://www.behance.net/gallery/Crows-Nest/7225569
Block, Deborah. “Facebook Timeline: 5 New Tools For Your Photo Brand”. Mike Cavaroc. Photoshelter, Inc.. April 11, 2012. Web. 1
July 2013. http://blog.photoshelter.com/2012/04/facebook-timeline-5-new-tools-for-your-photo-brand/
Booth, Jack. Moraine Lake Banff. June 06, 2009. Photograph. Jackpicks. Smugmug. Web. 08 July 2013. http://jackpicks.smugmug.
com/Landscapes/Canadian-landscapes/14975269_s2fcjq#!i=1143599005&k=QXwJkDv&lb=1&s=A
Buck’s Wildlife Photography, Tunnel Vision. 2011. Photograph. Buck’s Wildlife Photography. Web. 1 Jul 2013. http://buckswildlife-
photography.wordpress.com/2011/05/13/tunnel-vision/
Cano, Marina. Untitled. 2013. Photograph. Marinacano.com. Web. 9 July 2013. http://www.marinacano.com/wp-content/up-
loads/2013/04/zebras25.jpg
Facebook. Connect with Friends and The world around You on Facebook. Facebook. 2013. Web. 08 June 2013. https://www.facebook.
com/
Ell, Kira. Ell Photography. Custom Photo iPhone Cases from your Family Portraits. Ell Photography. Nov. 15, 2012. Web. 9 July
2013. http://www.elltography.com/2012/11/super-fun-christmas-photo-gifts.html
Gods of Art. Business Cards for Photographers. Jules Cardinal. Gods of Art. 2013. Web. 9 July 2013. http://godsofart.com/busi-
ness-cards-for-photographers
Hagavei, Jarle. Never Never Land. N.d. Photograph. 1x.com. Web. 9 July 2013. http://1x.com/photo/21936/all:user:14554
Harmon, Scott C. Standing Tall. N.d. Photograph. Scottharmonphotography.com. Web 9 July 2013. http://www.scottcharmonphotogra-
phy.com/photos/wildlife/show/wildlife-full-1.jpg
Nickie Taylor Photography Idea Book
Web Resources
Smug Mug is a website that offers templates to show artists works as well as sell them online. The downside to the website is you must
pay for the site, however they have 4 different plans ranging in cost from $5 to $35 and offer tips and tools to help market your work.
The prices are set by the website and not the artist. The site offers image protection, 50MB storage at 1080 pixels per image and offers
backup storage vault for images. I have just recently joined this site and the main reason for joining was to have another place to sell my
work as well as be able to store images as another back up plan.
Facebook is a social media site that millions of people use everyday. Most sites like Smug Mug and Redbubble have the ability to con-
nect to Facebook and show new posts in the sites so that others can click and be taken to the site. Facebook also allows businesses to
build their own website for free. The downside to Facebook is that anyone can download your images that are friends on your page. I
had started making a website but until I can �igure out how to keep others from downloading my work I have placed this on hold.
Word Press Blog has been around for a long time and has a large community base and costs nothing to build your site. There are over
155 themes in which to choose from. Images can be added and this site connects to Facebook, twitter, linked in as well as having a mo-
bile application. The author can download all information on their site if they chose to leave the site.
Nickie Taylor Photography Idea Book
Resources
Hessel, Lennart. White-throated Dipper, Gothenburg. 2012. Photograph. PlusGoogle.com. Web. 1 Jul 2013. https://plus.google.com/
photos/110339134603055580154/albums/5884179016220868801/5884215067790955250?pid=5884215067790955250&o
id=110339134603055580154
Infmetry. Electronics. Cute Cat Mouse Pad. Infmetry.com. 2013. Web. 9 July 2013. http://www.infmetry.com/computer/mat/cute-cat-
mouse-pad
Johnson, John R. Marketing Materials – Brochures and Websites. Golf Course Business Consultants. 2013 Web. 9 July 2013. http://
www.gcbcinc.com/Brochures.html
Katmai National Park. N.d. Photograph. National Park Service. Web. 1 Jul 2013. http://www.nps.gov/katm/index.htm
Locurto, Amy. “4 Questions to Ask Before Branding Your Photography Business.” I Heart Faces RSS. N.p., 11 Mar. 2013. Web. 25
June 2013. <http://www.iheartfaces.com/2013/03/branding-photography-business/>
Murphy, Tom. Lower Falls of the Yellowstone ID# 04191. N.d. Photograph. Tom Murphy Photography. Web. 1 July 2013. http://www.
tmurphywild.com/store/index.php?route=product/product&path=96_99_128_130&product_id=590
Nichols, Michael. The General Sherman Tree. 2012. Photograph. National Geographic Art Store. Web. 1 Jul 2013. http://nationalgeo-
graphic.cafepress.com/art.726046903
Popali, Sunny. “February Desktop Calendars”. D’Elia, Rick. Reeds, Lauderdale by the Sea. Feb. 01, 2012. Tempocreative. Web. 2 Jul
2013. http://blog.tempocreative.com/blog/bid/140484/February-Desktop-Calendars
Raynor, Ted. Snowbound Stream in Turnagain Pass. N.d.. Photograph. Zazzle, Alaska. Web. 2 Jul 2013. http://www.zazzle.com/moun-
tain_stream_coffee_mug-168025514599421619
Smugmug. 2013. Photograph. SmugmugWeb. 2 Jul 2013. http://www.smugmug.com
Touring Tahoe Information and Facts. Emerald Bay. Blog at WordPress.com. 2012. Web. 9 July 2013. http://touringtahoe.wordpress.
com/lake-tahoe-information-and-facts/
Nickie Taylor Photography Idea Book
Web Resources
Smug Mug is a website that offers templates to show artists works as well as sell them online. The downside to the website is you must
pay for the site, however they have 4 different plans ranging in cost from $5 to $35 and offer tips and tools to help market your work.
The prices are set by the website and not the artist. The site offers image protection, 50MB storage at 1080 pixels per image and offers
backup storage vault for images. I have just recently joined this site and the main reason for joining was to have another place to sell my
work as well as be able to store images as another back up plan.
Facebook is a social media site that millions of people use everyday. Most sites like Smug Mug and Redbubble have the ability to con-
nect to Facebook and show new posts in the sites so that others can click and be taken to the site. Facebook also allows businesses to
build their own website for free. The downside to Facebook is that anyone can download your images that are friends on your page. I
had started making a website but until I can �igure out how to keep others from downloading my work I have placed this on hold.
Word Press Blog has been around for a long time and has a large community base and costs nothing to build your site. There are over
155 themes in which to choose from. Images can be added and this site connects to Facebook, twitter, linked in as well as having a mo-
bile application. The author can download all information on their site if they chose to leave the site.
Nickie Taylor Photography Idea Book
Resources
Vertz, Joy. “What Is Brand? Photography Marketing & Branding.” Joy Vertz Education for the Profitable Photographer. N.p., n.d. Web.
25 June 2013. <http://www.joyvertz.com/what-is-brand-photography-marketing-branding/>
Wallpaperdev. “Glen Canyon Utah” . Wallpaperdev. 2013. Web. 9 July 2013. http://www.wallpaperdev.com/stock/glen-can-
yon-utah-wallpaper.jpg
“WordPress.com.” WordPress.com. N.p., n.d. Web. 08 June 2013. http://en.wordpress.com/features/
Yellowstone National Park. N.d. Photograph. National Park ServiceWeb. 1 Jul 2013. http://www.nps.gov/yell/index.htm
“Your Photos Look Better Here.®.” Photo Sharing. Your Photos Look Better Here. N.p., n.d. Web. 08 June 2013. http://www.smug-
mug.com/
You Tube. Tutorials. N.d. Web. 9 July 2013. http://www.youtube.com/yt/creators/tutorials.html

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Nickie taylor photography idea book

  • 2. Nickie Taylor Photography Idea Book Landscape Photography 3 Wildlife Photography 5 Locations 7 Products 9 Web Resources 11 Branding 13 Resources 15 Table of Contents Resources 15Resources 15Resources 15 Contents
  • 3. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Landscape Photography I have always loved nature. I love to hike and camp and to see all the different areas that the earth has to offer. I think that all landscape is unique and beautiful in its own individual way and I have found that no two places are exactly alike. The dessert, with its sand and rocks and prickly cactus is just as inspiring as the forests of the mountains. I specialize in portraying the landscape in all of its unique diversity and bring that unique diversity to my customers so that they too can fall in love with the land. Landscape photography gives me the ability to not only do the things that I love, such as hiking and camping, but to be able to travel to these different places so that I may document the beauty for others to admire. My landscape photography offers a unique avenue into the worlds, that not all may go but can experience through my photography. I strive to capture the vivid colors and textures that are unique to each different area in the hopes that those who view my work will too fall in love with nature and be inspired to preserve and nurture these spectacular places. Tom Murphy, a wildlife and landscape photographer in Livingston Montana is a huge inspiration to my photography and me. He spe- cializes in Yellowstone National Park and he captures the essence of nature photography by being patient and waiting for the animals to come to him and to capture the ruggedness of the park.
  • 4. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Landscape Photography This image is by Tom Murphy and his work has inspired me since I first was introduced to his work. The image is of artist point falls in Yellowstone National Park and is a beautiful view of the sweeping landscape that I love. The different textures and depth of field, work to give a breath taking view of landscape.
  • 5. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Landscape Photography This image is by Michael Nichols and featured in an article in National Geographic magazine. This image is an upward view of one of the largest trees known to man. The angle and the wisps of fog make me feel like I am looking into a whimsical wonderland.
  • 6. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Landscape Photography This image is by Jarle Hagavei and is of Nesna, Norway. I love this image because it evokes strong emotion and because of the details and colors in the photograph. This photograph makes me feel like I am coming out of a cave and into the light and open space.
  • 7. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Landscape Photography This image is by Jack Booth and I love the detail and colors as well as the clari- ty of the re�lection in the water. This photograph evokes feelings of peace and tranquility largely due to the loca- tion. The mountains have always been my second home and have great mean- ing for me.
  • 8. Nickie Taylor Photography Idea Book Wildlife Photography Wildlife photography has long been a passion of mine. I love to go out in search of any critter that I can find or to wait and let them find me, it is the ultimate game of hide and seek. I love to be able to watch animals in their natural habitats doing what they do best. Wildlife photography is challenging and rewarding but takes an inordinate amount of patience on the photographers part to sit and wait for days on end for the animal to finally find its way across my path. This is a very peaceful process for me, as I love to be out- doors in beautiful areas while I wait. Traveling to other places also allows me to see other cultures and to help with awareness issues in far away places. This type of photography is not without its dangers and should never be taken lightly; both the animal as well as the photographer’s lives can be in danger. There should always be a healthy respect for the animals being photographed and getting the perfect photo- graph is no excuse for endangering self or the animal. Because the natural habitats are diminishing, due to human overpopulation, it is harder and harder for these animals to survive. Wild- life photography helps to gain awareness of these animals plight and to hopefully, one day, preserve their habitats as well as spark interest in preserving the animals that live in these places so that future generations may also enjoy these majestic beasts.
  • 9. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Wildlife Photography This image is by Lennart Hessel. I love to photograph birds in the wild they are so magni�icent in �light. This im- age is stunning in it’s detail and angle. The clarity of this image inspires me to make sure that my images are just as clear.
  • 10. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Wildlife Photography Bears are one of my most favorite ani- mals and this image by Buck’s Wildlife Photography is a stunning view of the predatory nature they have with in. This image inspires me to get realistic images of bears and to make sure I am safe as well as the bear.
  • 11. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Wildlife Photography This image of an elk is something that always inspires me; because I love to not only see animals in the wild but to photograph them. Wild and free animals doing what they do naturally bring me a peace like no other. I like this photograph because not only is the elk beautiful but also the background enhances the photograph.
  • 12. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Wildlife Photography I love this image because of the stark- ness of the photograph. The black and white of the zebras coupled with the black background makes the zebras heads stand out even more.
  • 13. Nickie Taylor Photography Idea Book Wildlife Photography Wildlife photography has long been a passion of mine. I love to go out in search of any critter that I can find or to wait and let them find me, it is the ultimate game of hide and seek. I love to be able to watch animals in their natural habitats doing what they do best. Wildlife photography is challenging and rewarding but takes an inordinate amount of patience on the photographers part to sit and wait for days on end for the animal to finally find its way across my path. This is a very peaceful process for me, as I love to be outdoors in beautiful areas while I wait. Traveling to other places also allows me to see other cultures and to help with awareness issues in far away places. This type of photography is not without its dangers and should never be taken lightly; both the animal as well as the photographer’s lives can be in danger. There should always be a healthy respect for the animals being photographed and getting the perfect photograph is no excuse for endangering self or the animal. Because the natural habitats are diminishing, due to human overpopulation, it is harder and harder for these animals to survive. Wildlife pho- tography helps to gain awareness of these animals plight and to hopefully, one day, preserve their habitats as well as spark interest in preserving the animals that live in these places so that future generations may also enjoy these majestic beasts. Wildlife Photography Wildlife photography has long been a passion of mine. I love to go out in search of any critter that I can find or to wait and let them find me, it is the ultimate game of hide and seek. I love to be able to watch animals in their natural habitats doing what they do best. Wildlife photography is challenging and rewarding but takes an inordinate amount of patience on the photographers part to sit and wait for days on end for the animal to finally find its way across my path. This is a very peaceful process for me, as I love to be out- doors in beautiful areas while I wait. Traveling to other places also allows me to see other cultures and to help with awareness issues in far away places. This type of photography is not without its dangers and should never be taken lightly; both the animal as well as the photographer’s lives can be in danger. There should always be a healthy respect for the animals being photographed and getting the perfect photograph is no excuse for endangering self or the animal. Because the natural habitats are diminishing, due to human overpopulation, it is harder and harder for these animals to survive. Wildlife photography helps to gain awareness of these animals plight and to hopefully, one day, preserve their habitats as well as spark interest in preserving the animals that live in these places so that future generations may also enjoy these majestic beasts. Nickie Taylor Photography Idea Book Landscape Photography I have always loved nature. I love to hike and camp and to see all the different areas that the earth has to offer. I think that all landscape is unique and beautiful in its own individu- al way and I have found that no two places are exactly alike. The dessert, with its sand and rocks and prickly cactus is just as inspiring as the forests of the mountains. I specialize in portraying the landscape in all of its unique diversity and bring that unique diversity to my customers so that they too can fall in love with the land. Landscape photography gives me the ability to not only do the things that I love, such as hiking and camping, but to be able to travel to these different places so that I may docu- ment the beauty for others to admire. My landscape photography offers a unique avenue into the worlds, that not all may go but can experience through my photography. I strive to capture the vivid colors and textures that are unique to each different area in the hopes that those who view my work will too fall in love with nature and be inspired to preserve and nurture these spectacular places. Tom Murphy, a wildlife and landscape photographer in Livingston Montana is a huge inspiration to my photography and me. He specializes in Yellowstone National Park and he captures the essence of nature photography by being patient and waiting for the animals to come to him and to capture the ruggedness of the park. Nickie Taylor Photography Idea Book Locations There are many locations that I wish to visit in order to shoot both landscapes and wildlife. Locations that I have shot in the past have Yellowstone National Park where they have a myriad of animals such as black bear, grizzly bears, wolves, beavers, moose, elk, bald eagles, deer and a wealth of other animals as well as stunning landscapes from other worldly landscapes of mammoth hot springs to majestic waterfalls. The Grand Tetons abut Yellowstone National Park and also harbor many animals and a stunning view of the larger than life mountains of the Tetons. Flaming Gorge is on the border of Utah and Wyoming and houses a beautiful lake that is surrounded by mountains. Arches National Park is located in Utah and houses wondrous rock formations that defy gravity.Yosemite National Park is on my list to see, this park is located in central California. Yosemite is best known for its waterfalls but the diversity of the land will ensure that all types of landscapes will be found in this wonderful park. Sequoia and Kings Canyon home to the largest redwood trees. Glacier National Park in the northern portion of Montana, which offers only one road in and out of the park, and the majority of the park cannot be reached by car but must be traveled on foot or by boat. Alaska is home to what some would call the last wild frontier and is the dream trip of a lifetime for me. This whole state is some place that I wish to take a year or more in order to explore the vast rugged land.
  • 14. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Locations Yellowstone is one of my favorite nation- al parks. I have been through this park multiple times and I see something new each and every time I go through. The landscape of this area is very diverse from the alien landscapes of Mammoth Falls to the meadows and mountains.
  • 15. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Location Photography Alaska is some place that I have been planning to go for several years now. The wildness of the land and the wildlife will make this a trip that I will never forget. Katmai is where the bears come for the annual salmon run and is something that I would love to photograph.
  • 16. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Location Photography The first location is Utah. Utah has sever- al National Parks that reside here and it is my hope to visit and photograph each and every one. I love all the different types of terrain that can be found in Utah.
  • 17. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Location Photography Lake Tahoe is another place that I have long desire to travel and photograph. It has water, mountains and animals, which are three things that I love. I have nev- er been to California and I have long planned to visit this state.
  • 18. Nickie Taylor Photography Idea Book Locations There are many locations that I wish to visit in order to shoot both landscapes and wildlife. Locations that I have shot in the past have Yellowstone National Park where they have a myriad of animals such as black bear, grizzly bears, wolves, beavers, moose, elk, bald eagles, deer and a wealth of other animals as well as stunning landscapes from other worldly landscapes of mammoth hot springs to majestic waterfalls. The Grand Tetons abut Yellowstone National Park and also harbor many animals and a stunning view of the larger than life mountains of the Tetons. Flaming Gorge is on the border of Utah and Wyoming and houses a beautiful lake that is surrounded by mountains. Arches National Park is located in Utah and houses wondrous rock formations that defy gravity. Yosemite National Park is on my list to see, this park is located in central California. Yosemite is best known for its waterfalls but the diversity of the land will ensure that all types of landscapes will be found in this wonderful park. Sequoia and Kings Canyon home to the largest redwood trees. Glacier National Park in the northern portion of Montana, which offers only one road in and out of the park, and the majority of the park cannot be reached by car but must be traveled on foot or by boat. Alaska is home to what some would call the last wild frontier and is the dream trip of a lifetime for me. This whole state is some place that I wish to take a year or more in order to explore the vast rugged land. Nickie Taylor Photography Idea Book Landscape Photography There are many locations that I wish to visit in order to shoot both landscapes and wild- life. Locations that I have shot in the past have Yellowstone National Park where they have a myriad of animals such as black bear, grizzly bears, wolves, beavers, moose, elk, bald eagles, deer and a wealth of other animals as well as stunning landscapes from other worldly landscapes of mammoth hot springs to majestic waterfalls. The Grand Tetons abut Yellowstone National Park and also harbor many animals and a stunning view of the larger than life mountains of the Tetons. Flaming Gorge is on the border of Utah and Wyoming and houses a beautiful lake that is surrounded by mountains. Arches National Park is located in Utah and houses wondrous rock formations that defy gravity. Yosemite National Park is on my list to see, this park is located in central Califor- nia. Yosemite is best known for its waterfalls but the diversity of the land will ensure that all types of landscapes will be found in this wonderful park. Sequoia and Kings Canyon home to the largest redwood trees. Glacier National Park in the northern portion of Mon- tana, which offers only one road in and out of the park, and the majority of the park cannot be reached by car but must be traveled on foot or by boat. Alaska is home to what some would call the last wild frontier and is the dream trip of a lifetime for me. This whole state is some place that I wish to take a year or more in order to explore the vast rugged land. Nickie Taylor Photography Idea Book Products Landscape and Wildlife Photography is a very competitive market and can be hard to break into a regular and steady work through magazines as a full time photographer or as a freelance photographer. A great way to earn other income is to produce products that clients can buy on line. Calendars are always a popular item and are rather inexpensive to make and sell. This offers a cheaper way for a client to own work that they may not be able to purchase otherwise. This is something that most people use and are also great gifts. Mugs have become a very popular item to place photographs on and also make great gifts. Decorative mouse pads offer a something more for the clients to look at while at work. Many sites such as redbubble and smugmug, which are free to users offer a platform to sell works and will do all the printing and send- ing of the items for a fee. There are also sites that cost to sell works on but the fee is very minimal. Photography tours and guides have also become popular as more and more people are able to explore the world of photography but don’t necessarily want to make it a career but would like to explore how to produce better photographs for themselves. This is a fun way to meet new clients as well as get information out about wildlife and land issues. Products are also a great may to market a photographer and allow more people to see what they do and possible hire them.
  • 19. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Products This calendar is of a Florida landscape and I really like the lighting and the reeds in the front and the beautiful sunset in the background. It has that whimsical feel to it that I am striving for in my own work.
  • 20. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Product Photography The mug is a landscape in Alaska and it also has that whimsical feeling that I love as well as a great depth of field and detail.
  • 21. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Product Photography The invention of iPhone cases has allowed people to customize the look of their phones. Making iPhone cases is something that is simple to do and easy to sell as just about everyone has a case to protect their expensive iPhone. It just makes sense to offer a beautiful and customized case for purchase.
  • 22. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Product Photography Mouse pads are also a product that most people use and love to custom- ize. With the custom shapes it will be doubly appealing and unique. This is a simple way to build clientele and for the photographs and photographer get more exposure.
  • 23. Nickie Taylor Photography Idea Book Products Landscape and Wildlife Photography is a very competitive market and can be hard to break into a regular and steady work through magazines as a full time photographer or as a freelance photographer. A great way to earn other income is to produce products that clients can buy on line. Calendars are always a popular item and are rather inexpensive to make and sell. This offers a cheaper way for a client to own work that they may not be able to purchase otherwise. This is something that most people use and are also great gifts. Mugs have become a very popular item to place photographs on and also make great gifts. Decorative mouse pads offer a something more for the clients to look at while at work. Many sites such as redbubble and smugmug, which are free to users offer a platform to sell works and will do all the printing and sending of the items for a fee. There are also sites that cost to sell works on but the fee is very minimal. Photography tours and guides have also become popular as more and more people are able to explore the world of photography but don’t necessarily want to make it a career but would like to explore how to produce better photographs for themselves. This is a fun way to meet new clients as well as get information out about wildlife and land issues. Products are also a great may to market a photographer and allow more people to see what they do and possible hire them. Nickie Taylor Photography Idea Book Landscape Photography I have always loved nature. I love to hike and camp and to see all the different areas that the earth has to offer. I think that all landscape is unique and beautiful in its own individu- al way and I have found that no two places are exactly alike. The dessert, with its sand and rocks and prickly cactus is just as inspiring as the forests of the mountains. I specialize in portraying the landscape in all of its unique diversity and bring that unique diversity to my customers so that they too can fall in love with the land. Landscape photography gives me the ability to not only do the things that I love, such as hiking and camping, but to be able to travel to these different places so that I may docu- ment the beauty for others to admire. My landscape photography offers a unique avenue into the worlds, that not all may go but can experience through my photography. I strive to capture the vivid colors and textures that are unique to each different area in the hopes that those who view my work will too fall in love with nature and be inspired to preserve and nurture these spectacular places. Tom Murphy, a wildlife and landscape photographer in Livingston Montana is a huge inspiration to my photography and me. He specializes in Yellowstone National Park and he captures the essence of nature photography by being patient and waiting for the animals to come to him and to capture the ruggedness of the park. Nickie Taylor Photography Idea Book Web Resources Smug Mug is a website that offers templates to show artists works as well as sell them online. The downside to the website is you must pay for the site, however they have 4 different plans ranging in cost from $5 to $35 and offer tips and tools to help market your work. The prices are set by the website and not the artist. The site offers image protection, 50MB storage at 1080 pixels per image and offers backup storage vault for images. I have just recently joined this site and the main reason for joining was to have another place to sell my work as well as be able to store images as another back up plan. Facebook is a social media site that millions of people use everyday. Most sites like Smug Mug and Redbubble have the ability to connect to Facebook and show new posts in the sites so that others can click and be taken to the site. Facebook also allows businesses to build their own website for free. The downside to Facebook is that anyone can download your images that are friends on your page. I had started making a website but until I can figure out how to keep others from downloading my work I have placed this on hold. Word Press Blog has been around for a long time and has a large community base and costs nothing to build your site. There are over 155 themes in which to choose from. Images can be added and this site connects to Facebook, twitter, linked in as well as having a mobile application. The author can download all information on their site if they chose to leave the site.
  • 24. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Web Resources Smugmug is a free website that has great designs and is easy to use and safe. Cus- tomers can order from the site and smug- mug will make and ship the product to the client.
  • 25. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Web Resources Facebook is a great social media website and is free. This helps to allow customers to get to know the artist and make contact with them. This also allows the artist to advertise in an area that is highly visible and can link to several other websites such as smugmug so that friends and cli- ents can toggle back and forth to see the work.
  • 26. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Web Resources Adobe is a great website to have in your saved web pages. This site not only offers great products that allow photographers to work more efficiently and creatively but also has helpful tutorials to learn the programs.
  • 27. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Web Resources You tube is a great resource as well be- cause it offers many specific tutorials on how to do certain techniques in software as well as how to tutorials on how to bet- ter or learn new photography skills.
  • 28. Nickie Taylor Photography Idea Book Web Resources Smug Mug is a website that offers templates to show artists works as well as sell them online. The downside to the website is you must pay for the site, however they have 4 different plans ranging in cost from $5 to $35 and offer tips and tools to help market your work. The prices are set by the website and not the artist. The site offers image protection, 50MB storage at 1080 pixels per image and offers backup storage vault for images. I have just recently joined this site and the main reason for joining was to have another place to sell my work as well as be able to store images as another back up plan. Facebook is a social media site that millions of people use everyday. Most sites like Smug Mug and Redbubble have the ability to con- nect to Facebook and show new posts in the sites so that others can click and be taken to the site. Facebook also allows businesses to build their own website for free. The downside to Facebook is that anyone can download your images that are friends on your page. I had started making a website but until I can �igure out how to keep others from downloading my work I have placed this on hold. Word Press Blog has been around for a long time and has a large community base and costs nothing to build your site. There are over 155 themes in which to choose from. Images can be added and this site connects to Facebook, twitter, linked in as well as having a mo- bile application. The author can download all information on their site if they chose to leave the site. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “per- sonality” of the business (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and successful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)?
  • 29. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Branding The first image is a brand that I really like because it is simple yet elegant and rugged. It tells me exactly what his pho- tography is about and is unique and eye catching.
  • 30. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Branding The second image is a branding that is rugged yet whimsical and follows the nature theme that I love so much and fits my style perfectly.
  • 31. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Branding Business cards are a simple and fun way of getting information out about the business as well as how to contact the owner. I like this business card because it is fun, simple and the poten- tial client knows exactly what you are selling.
  • 32. Nickie Taylor Photography Idea Book Branding Branding is an important step in setting up a business. This is the basis by which future clients and current clients will recognize the work of a particular photographer. This is not simply a logo and design layout this is the way the business is perceived, the very “personality” of the busi- ness (Vertz). Branding is an area of a business that needs to be thoroughly thought through so that the brand is consistent with all aspects of the business from the logo to marketing materials and everything in between. All business decisions need to be done with the branding in mind so that the personality of the business stays consistent. The design of the logo should fit in with the branding of the business and even if the logo gets old, customers will recognize the brand identity of a company, so change should only be done in dire circumstances. Brand identity is a part of the owners personality, so it is best to focus on talents and strengths of the owner in order to have a strong and suc- cessful brand identity. Hiring a designer to help create the brand identity is a very beneficial use of money. This way the business owner gets what they want the first time around. There are questions that need to be asked before deciding on a final branding identity. What is the specific niche that the business will be specializing in? What is the particular style of the photographer? How will the business be promoted? What services and products will be offered (Locurto)? Nickie Taylor Photography Idea Book Branding Photo books are becoming a popular way of show casing a photographer’s portfolio. They are easy and fairly inex- pensive to produce and are durable and portable. He books also add a degree of professionalism to the showing.
  • 33. Nickie Taylor Photography Idea Book Web Resources Smug Mug is a website that offers templates to show artists works as well as sell them online. The downside to the website is you must pay for the site, however they have 4 different plans ranging in cost from $5 to $35 and offer tips and tools to help market your work. The prices are set by the website and not the artist. The site offers image protection, 50MB storage at 1080 pixels per image and offers backup storage vault for images. I have just recently joined this site and the main reason for joining was to have another place to sell my work as well as be able to store images as another back up plan. Facebook is a social media site that millions of people use everyday. Most sites like Smug Mug and Redbubble have the ability to con- nect to Facebook and show new posts in the sites so that others can click and be taken to the site. Facebook also allows businesses to build their own website for free. The downside to Facebook is that anyone can download your images that are friends on your page. I had started making a website but until I can �igure out how to keep others from downloading my work I have placed this on hold. Word Press Blog has been around for a long time and has a large community base and costs nothing to build your site. There are over 155 themes in which to choose from. Images can be added and this site connects to Facebook, twitter, linked in as well as having a mo- bile application. The author can download all information on their site if they chose to leave the site. Nickie Taylor Photography Idea Book Resources Adobe Systems Incorporated. Adobe Training and Tutorials. Adobe Systems Incorporated. 2013. Web. 9 July 2013. http://helpx.adobe. com/learning.html?promoid=KAUDK Behance. Crows Nest. 2013. Photograph. Behance Web. 2 Jul 2013. http://www.behance.net/gallery/Crows-Nest/7225569 Block, Deborah. “Facebook Timeline: 5 New Tools For Your Photo Brand”. Mike Cavaroc. Photoshelter, Inc.. April 11, 2012. Web. 1 July 2013. http://blog.photoshelter.com/2012/04/facebook-timeline-5-new-tools-for-your-photo-brand/ Booth, Jack. Moraine Lake Banff. June 06, 2009. Photograph. Jackpicks. Smugmug. Web. 08 July 2013. http://jackpicks.smugmug. com/Landscapes/Canadian-landscapes/14975269_s2fcjq#!i=1143599005&k=QXwJkDv&lb=1&s=A Buck’s Wildlife Photography, Tunnel Vision. 2011. Photograph. Buck’s Wildlife Photography. Web. 1 Jul 2013. http://buckswildlife- photography.wordpress.com/2011/05/13/tunnel-vision/ Cano, Marina. Untitled. 2013. Photograph. Marinacano.com. Web. 9 July 2013. http://www.marinacano.com/wp-content/up- loads/2013/04/zebras25.jpg Facebook. Connect with Friends and The world around You on Facebook. Facebook. 2013. Web. 08 June 2013. https://www.facebook. com/ Ell, Kira. Ell Photography. Custom Photo iPhone Cases from your Family Portraits. Ell Photography. Nov. 15, 2012. Web. 9 July 2013. http://www.elltography.com/2012/11/super-fun-christmas-photo-gifts.html Gods of Art. Business Cards for Photographers. Jules Cardinal. Gods of Art. 2013. Web. 9 July 2013. http://godsofart.com/busi- ness-cards-for-photographers Hagavei, Jarle. Never Never Land. N.d. Photograph. 1x.com. Web. 9 July 2013. http://1x.com/photo/21936/all:user:14554 Harmon, Scott C. Standing Tall. N.d. Photograph. Scottharmonphotography.com. Web 9 July 2013. http://www.scottcharmonphotogra- phy.com/photos/wildlife/show/wildlife-full-1.jpg
  • 34. Nickie Taylor Photography Idea Book Web Resources Smug Mug is a website that offers templates to show artists works as well as sell them online. The downside to the website is you must pay for the site, however they have 4 different plans ranging in cost from $5 to $35 and offer tips and tools to help market your work. The prices are set by the website and not the artist. The site offers image protection, 50MB storage at 1080 pixels per image and offers backup storage vault for images. I have just recently joined this site and the main reason for joining was to have another place to sell my work as well as be able to store images as another back up plan. Facebook is a social media site that millions of people use everyday. Most sites like Smug Mug and Redbubble have the ability to con- nect to Facebook and show new posts in the sites so that others can click and be taken to the site. Facebook also allows businesses to build their own website for free. The downside to Facebook is that anyone can download your images that are friends on your page. I had started making a website but until I can �igure out how to keep others from downloading my work I have placed this on hold. Word Press Blog has been around for a long time and has a large community base and costs nothing to build your site. There are over 155 themes in which to choose from. Images can be added and this site connects to Facebook, twitter, linked in as well as having a mo- bile application. The author can download all information on their site if they chose to leave the site. Nickie Taylor Photography Idea Book Resources Hessel, Lennart. White-throated Dipper, Gothenburg. 2012. Photograph. PlusGoogle.com. Web. 1 Jul 2013. https://plus.google.com/ photos/110339134603055580154/albums/5884179016220868801/5884215067790955250?pid=5884215067790955250&o id=110339134603055580154 Infmetry. Electronics. Cute Cat Mouse Pad. Infmetry.com. 2013. Web. 9 July 2013. http://www.infmetry.com/computer/mat/cute-cat- mouse-pad Johnson, John R. Marketing Materials – Brochures and Websites. Golf Course Business Consultants. 2013 Web. 9 July 2013. http:// www.gcbcinc.com/Brochures.html Katmai National Park. N.d. Photograph. National Park Service. Web. 1 Jul 2013. http://www.nps.gov/katm/index.htm Locurto, Amy. “4 Questions to Ask Before Branding Your Photography Business.” I Heart Faces RSS. N.p., 11 Mar. 2013. Web. 25 June 2013. <http://www.iheartfaces.com/2013/03/branding-photography-business/> Murphy, Tom. Lower Falls of the Yellowstone ID# 04191. N.d. Photograph. Tom Murphy Photography. Web. 1 July 2013. http://www. tmurphywild.com/store/index.php?route=product/product&path=96_99_128_130&product_id=590 Nichols, Michael. The General Sherman Tree. 2012. Photograph. National Geographic Art Store. Web. 1 Jul 2013. http://nationalgeo- graphic.cafepress.com/art.726046903 Popali, Sunny. “February Desktop Calendars”. D’Elia, Rick. Reeds, Lauderdale by the Sea. Feb. 01, 2012. Tempocreative. Web. 2 Jul 2013. http://blog.tempocreative.com/blog/bid/140484/February-Desktop-Calendars Raynor, Ted. Snowbound Stream in Turnagain Pass. N.d.. Photograph. Zazzle, Alaska. Web. 2 Jul 2013. http://www.zazzle.com/moun- tain_stream_coffee_mug-168025514599421619 Smugmug. 2013. Photograph. SmugmugWeb. 2 Jul 2013. http://www.smugmug.com Touring Tahoe Information and Facts. Emerald Bay. Blog at WordPress.com. 2012. Web. 9 July 2013. http://touringtahoe.wordpress. com/lake-tahoe-information-and-facts/
  • 35. Nickie Taylor Photography Idea Book Web Resources Smug Mug is a website that offers templates to show artists works as well as sell them online. The downside to the website is you must pay for the site, however they have 4 different plans ranging in cost from $5 to $35 and offer tips and tools to help market your work. The prices are set by the website and not the artist. The site offers image protection, 50MB storage at 1080 pixels per image and offers backup storage vault for images. I have just recently joined this site and the main reason for joining was to have another place to sell my work as well as be able to store images as another back up plan. Facebook is a social media site that millions of people use everyday. Most sites like Smug Mug and Redbubble have the ability to con- nect to Facebook and show new posts in the sites so that others can click and be taken to the site. Facebook also allows businesses to build their own website for free. The downside to Facebook is that anyone can download your images that are friends on your page. I had started making a website but until I can �igure out how to keep others from downloading my work I have placed this on hold. Word Press Blog has been around for a long time and has a large community base and costs nothing to build your site. There are over 155 themes in which to choose from. Images can be added and this site connects to Facebook, twitter, linked in as well as having a mo- bile application. The author can download all information on their site if they chose to leave the site. Nickie Taylor Photography Idea Book Resources Vertz, Joy. “What Is Brand? Photography Marketing & Branding.” Joy Vertz Education for the Profitable Photographer. N.p., n.d. Web. 25 June 2013. <http://www.joyvertz.com/what-is-brand-photography-marketing-branding/> Wallpaperdev. “Glen Canyon Utah” . Wallpaperdev. 2013. Web. 9 July 2013. http://www.wallpaperdev.com/stock/glen-can- yon-utah-wallpaper.jpg “WordPress.com.” WordPress.com. N.p., n.d. Web. 08 June 2013. http://en.wordpress.com/features/ Yellowstone National Park. N.d. Photograph. National Park ServiceWeb. 1 Jul 2013. http://www.nps.gov/yell/index.htm “Your Photos Look Better Here.®.” Photo Sharing. Your Photos Look Better Here. N.p., n.d. Web. 08 June 2013. http://www.smug- mug.com/ You Tube. Tutorials. N.d. Web. 9 July 2013. http://www.youtube.com/yt/creators/tutorials.html