The CRM@Oracle series highlights Oracle's internal implementation of Oracle CRM products such as Siebel CRM, Oracle CRM On Demand and Oracle Mobile Sales Assistant. This presentation discusses how Oracle sales reps have a complete view of their customer information within Siebel CRM.
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CRM@Oracle - Customer 360
1. CRM@Oracle – Customer 360 Deepak Gupta Eve Milrod Halwani Sirish Bindal Vice President Senior Director Director CRM Systems Sales Systems CRM Analytics
2. The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions.The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.
23. CRM@Oracle – Customer 360 Deepak Gupta Eve Milrod Halwani Sirish Bindal Vice President Senior Director Director CRM Systems Sales Systems CRM Analytics
25. Sales Business Cycle Siebel Mktg/Call Center Sales Campaigns Marketing and Sales Campaigns Global Executive Campaigns Lead Development Territory Assignment Siebel Sales/Call Center Opportunity Conversion Opportunity Prosecution Qualify Convert Mature “System of Record” CRM Analytics (OBIA)Performance In-Line and Analysis Forecast Judgment Sales Effectiveness Siebel Sales/Call CenterForecast Prime and Co-Prime (Shadow) Rep and Manager Judgment “System of Record”
26. CRM@Oracle – Customer 360 Deepak Gupta Eve Milrod Halwani Sirish Bindal Vice President Senior Director Director CRM Systems Sales Systems CRM Analytics
28. Customer 360 in GCMWindow into Consolidated Information in “My” Territory Installed Base Customer Insight Account Research Target Prospects
29. Customer Intelligence & ProspectingAll in One Place in GCM Customer Insight (CRM, ERP, Support) Whitespace Solution Landscape Marketing Intelligence Upsell Self Service Sales Campaigns
30. Value Proposition Target Audience Sales Reps and Sales Managers Benefits Consolidates information in one place in GCM Present one-face to the Customer Blends Oracle interactions and third party data Secured by “My Territory” How it Works Embedded Analytics within GCM Extensible platform to continue expanding information sources
31. Customer 360 Data ConsolidationUsing Embedded Analytics Marketing Sales Support Finance
32. Self Service Sales CampaignsCreated by a Sales Rep to Target Customers in their Own Territory
33. CRM@Oracle – Customer 360 Deepak Gupta Eve Milrod Halwani Sirish Bindal Vice President Senior Director Director CRM Systems Sales Systems CRM Analytics
34. Consistent & Familiar Siebel UIIn GCM being used by Sales Reps for Opportunity/Forecast