Thailand coworking space survey

1. THAILAND
CO-WORKING SURVEY
HTTP://TECHSAUCE.CO
by TECHSAUCE & CAAP

2. THERE ARE 55 CO-WORKING SPACES
INCLUDED IN THIS STUDY
Kho Phangan
Phuket
Krabi
Hat Yai
2
1
2
1
1
Bangkok
39
HTTP://TECHSAUCE.CO
Khon Kaen 1
7Chiang Mai
Pattaya

3. YEARS OF OPERATION
HTTP://TECHSAUCE.CO
0
5
10
15
20
2011 2012 2013 2014 2015 2016
1
4
5
16
20
9
10 out of 55
36 out of 55
20 out of 55
9 out of 55
opened in 2014
opened in 2014-2015
opened in 2015
have been opened
less than 1-2 years

4. 7.00 AM
8.00 AM
9.00 AM
10.00 AM
11.00 AM
24/7
N/A
0 6 12 18 24 30
OPENING TIMES OF
CO-WORKING SPACES
8
3
24
7
1
10
2
76%are open more
than 10 hours a day
13%
18%open 24/7
36%are open more than
12 hours a day
of the 24/7 co-working
spaces are located
outside BKK
HTTP://TECHSAUCE.CO

5. CLOSING TIMES OF
5:00 PM
6:00 PM
7:00 PM
8:00 PM
9:00 PM
10:00 PM
24/7
N/A
0 3 6 9 12
4
5
4
5
12
12
11
CO-WORKING SPACES
HTTP://TECHSAUCE.CO
80%
close after
6 PM
36%
close before
6 PM
2

6. HOW BIG ARE THEY?
HTTP://TECHSAUCE.CO
20 seats
20-50 seats
50-100 seats
100+ seats
Closed down
Serviced offices
Co-making spaces
Under renovation
Cafes
Only meeting rooms
Flexible/Multipurpose spaces
Venues for events
N/A
0 5 10 15 20
4
5
7
19
2
3
1
1
1
1
2
4
5
Some offer
desk-type seating,
some organize their
spaces in other ways or
maintain open spaces for
more flexible purposes
such as cafes or event
venues, etc

7. HTTP://TECHSAUCE.CO
provide 20-50
hot seats
have closed down
their business
are cafes with
meeting rooms
focus on providing
serviced offices
have shifted their focus to
become a meeting room provider
focus on workshop
and event organising
5 %
7 %
4 %
4 % 4 %
35 %
Most spaces are small and
primarily focused on hot desking.
They started their businesses with
very basic funding.
4% have closed down their business
because they couldn’t reach
the intended market (possibly
because of their location)
Changed their type of business
because other products are more
profitable
HOW BIG ARE THEY?

8. 0
5
9
14
18
0 1 2 3 4 5 6-10 10+ Closed
down
N/A
4 4
17
10
3
HOW HOT ARE MEETING ROOMS ?
3
6
2 2
4
HTTP://TECHSAUCE.CO
of co-working spaces
provide more than
two meeting rooms
44 %
Meeting rooms
have better guarantees
of being profitable
than hot desks

9. DAILY RATES IN THAILAND
ARE GENERALLY VERY AFFORDABLE
Less than 200 B
200-300 B
300+ B
Hourly rates
Closed down
Open until 9:00 PM
No one-day pass
N/A
0 5 10 15 20 25 30
5
6
1
1
25
2
12
3
HTTP://TECHSAUCE.CO
Lowest price
160B
4%
give
student
discounts
Highest price
450B

10. Less than 2000 B
2000-3000 B
3001-4000 B
4001-5000 B
5000+ B
Closed down
Under renovation
No monthy package
N/A
0 2 4 6 8 10 12 14
MONTHLY RATES
HAVE MORE VARIATION
HTTP://TECHSAUCE.CO
1
Lowest price
1200B
Highest price
8700B
1
6
9
7
11
2
2
13
HTTP://TECHSAUCE.CO

11. DO MEMBERS MATTER TO
Below 10
10-20
21-50
50-100
100+
No membership system
Closed down
Under renovation
N/A
0 6 12 18 24 30
CO-WORKING SPACES?
1
Most of the co-working
spaces don’t have a
membership system
Some of them take private
offices as members.
1
2
2
8
6
5
26
Many of them did not have a
membership system when they
first started and only
implemented it later.
Most do not offer additional
benefits for those who have
purchased a membership
package.
People come and go depending
on the season (and are not
permanent customers).
HTTP://TECHSAUCE.CO
3

12. DO THEY CATCH MORE
CUSTOMERS WITH SOCIAL MEDIA?
HTTP://TECHSAUCE.CO
40Social media (official site, Facebook)
Reviews
N/A
Closed down
Word of mouth
Marketing companies
Under renovation
Radio channels
Business partners
0 10 20 30 40
of the spaces said that
most of their customers
know them through
social media.
58%
7
5
2
2
1
1
1
1
“How they get the word out about their business:”

13. 0
8
15
23
30
YES NO Under
renovation
N/A
18
23
2
CO-WORKING SPACE EXPANSION
1
11
ARE YOU PLANNING TO EXPAND YOUR BUSINESS?
Most of them said
they are breaking even
and being financially
sustainable.
“So far, we haven’t earned big money.
It is just good for ourselves.”
“We try to be open to all markets,
but we attract mostly
remote workers.”
“We came up with an idea to provide
a space for those who share the same
interests; therefore, our ultimate goal
is not about money.”
“We are doing good business,
but it isn’t enough of a trend yet
to earn a large amount of cash.”
HTTP://TECHSAUCE.CO
Closed
down

14. SELLING POINTS
Location
Design & Atmosphere
N/A
Community
Food & Beverage
Well-functioning
Relaxing
Tutorial space
Library
Silence
Family-based
Services
Clean
Price
Privacy
Convenient
Closed
Under renovation
No competition
0 4 8 12 16
In their opinion, LOCATIONis the best selling point.
15
7
7
5
3
2
2
1
1
1
1
1
1
1
1
1
1
1
1
FOR CO-WORKING SPACES
Most of their customers
travel to the space via BTS
and MRT.
Department stores,
schools, and universities
- the closer the better.
(Tutors, students and their
parents are potential
customers.)
LOCATION DOES MATTER!
HTTP://TECHSAUCE.CO

15. BUT ARE YOU A CO-WORKING SPACE?
HTTP://TECHSAUCE.CO
Co-working
Serviced office
Meeting rooms
Cafes
N/A
Workshop & event venue
Libraries
Serviced office + Co-working
Co-working & Co-living space
Closed down
Co-making space
Under renovation
0 6 12 18 24 30
22
7
6
2
4
4
2
1
1
1
1
1

16. HTTP://TECHSAUCE.CO
LOFT STYLE
CO-WORKING
SPACES
are the most popular
type of design.
(11 out of 55) Relaxing and chill
Suited for craft work
Homey and mysterious
Casual, good for community building

17. MOST CO-WORKING SPACES
HTTP://TECHSAUCE.CO
Students
Freelancers
General
Startups
Foreigners
Corporates
Digital nomads
Tutors
Makers / Creators
Entrepreneurs
Business partners
Families
Hostel guests
Friends / Acquaintances
0 3.5 7 10.5 14
13
13
12
10
10
8
4
3
2
2
1
1
1
1
ARE NOT ACTUALLY GEARED TOWARD STARTUPS!

18. THANK YOU