Clickthrough rate analysis for links shared on Twitter, as measured by http://tweetthrough.com

1. — ANALYSING THE —
Tweetthrough rate
Clickthrough rate for
links shared on Twitter
Data collected 2012/04/09 by @tijs

2. Or: whenever
tweets about you, how many
visitors can you expect?

3. For every 100 links shared on Twitter
7.16%
are clicked

4. FOLLOWERS
8
TWEETTHROUGH RATE (%)
6
4
2
0
>0 >10 >100 >500 >2500 >10000 >100000
However: the more followers,
the lower the tweetthrough rate.

5. >0 followers 7.16%
>5 followers 7.16%
>10 followers 7.13%
>50 followers 6.28%
>100 followers 5.48%
>250 followers 4.41%
>500 followers 3.47%
>1000 followers 2.57%
>2500 followers 2.23%
>5000 followers 1.82%
>10000 followers 1.24%
>50000 followers 0.70%
@jtimberlake
>100000 followers 0.62% 0.30%

6. @stephenfry 4120K followers
0.72% TTR 29617 CLICKS/LINK
@britneyspears 15293K followers
0.47% TTR 72119 CLICKS/LINK
@jtimberlake 10241K followers
0.30% TTR 30912 CLICKS/LINK
noting @charliesheen
w inn 7021K followers
0.09% TTR 6646 CLICKS/LINK

7. @jeffjarvis 93K followers
0.86% TTR 795 CLICKS/LINK
@aplusk 10171K followers
0.32% TTR 32673 CLICKS/LINK
@leolaporte 385K followers
0.18% TTR 677 CLICKS/LINK
@timoreilly 1547K followers
0.05% TTR 726 CLICKS/LINK

8. @netlash 9K followers
1.99% TTR 181 CLICKS/LINK
@bnox 14K followers
0.55% TTR 76 CLICKS/LINK
@robinwauters 24K followers
0.38% TTR 92 CLICKS/LINK
@steven_insites 11K followers
0.32% TTR 36 CLICKS/LINK

9. @mashable 2811K followers
0.10% TTR 2918 CLICKS/LINK
@rww 1162K followers
0.03% TTR 371 CLICKS/LINK
@techcrunch 2124K followers
0.05% TTR 1049 CLICKS/LINK
@thenextweb 697K followers
?% TTR ? CLICKS/LINK
no longer using Bitly

10. So what about you?
http://tweetthrough.com/YourTwitterHandle
Tweetthrough was built by @tijs (3.79% TTR)