Personal Information
Entreprise/Lieu de travail
Sydney, Australia, New South Wales Australia
Profession
Marketing & digital consultant. Blogger. Mentor.
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.marketingbytes.com.au
À propos
I am a marketer with 20+ years experience in B2C and B2B advertising, direct, loyalty & digital. My approach to marketing strategy is based around three core competencies: being technology-savvy, customer-centric, and a brand custodian.
My senior roles in agencies and client-side enables me to provide a 360 degree approach to marcoms, particularly integrating digital and traditional marketing tactics to support a company/brand market position. My specialist expertise is influencing how consumers use digital channels in their journey to purchase.
I have lead teams in the planning & delivery of eCommerce, web content management, website development, online advertising, social media, emai...
Mots-clés
social
social media marketing
social media
content marketing
customer journey mapping'
'marketing technologist' 'venn diagram' 'digital'
sitecore dreamcore cms icaa website development
Tout plus
Présentations
(6)J’aime
(18)Key Digital Trends for 2017
Ogilvy Consulting
•
il y a 7 ans
Influencer and Content Marketing - Lee Odden at Content Marketing World 2014
TopRank Marketing Agency
•
il y a 9 ans
Digital Strategy Toolbox 2014
Julian Cole
•
il y a 9 ans
50 Stats You Need to Know About Content Marketing
NewsCred
•
il y a 10 ans
Build. Better. Content!
Jonathon Colman
•
il y a 9 ans
21 Tactics to Acquire Customers
ReferralCandy
•
il y a 9 ans
10 quotes by Brian Solis on the Future of Business
Prezly
•
il y a 9 ans
Sharing is the New Buying: How to Win in the Collaborative Economy
Jeremiah Owyang
•
il y a 10 ans
20 questions to ask before launching a content strategy
King Content
•
il y a 9 ans
The little black book of social media for business
King Content
•
il y a 9 ans
Why Follower Count is Bullshit
Mackenzie Fogelson
•
il y a 10 ans
Staying current in the digital age
Jenny Williams
•
il y a 10 ans
Why Creativity in Digital is More Important Than Ever - Mike Zeederberg
Zuni
•
il y a 10 ans
JWT: 100 Things to Watch in 2014
J. Walter Thompson Intelligence
•
il y a 10 ans
Curating Demand: Marketing in a 24/7 world
Joanne Jacobs
•
il y a 10 ans
Julian Cole - How to measure digital campaigns
Mitya Voskresensky
•
il y a 11 ans
20 Epic Examples of Content Marketing
Joe Pulizzi
•
il y a 10 ans
2013 11 mobile eating the world
Benedict Evans
•
il y a 10 ans
Personal Information
Entreprise/Lieu de travail
Sydney, Australia, New South Wales Australia
Profession
Marketing & digital consultant. Blogger. Mentor.
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.marketingbytes.com.au
À propos
I am a marketer with 20+ years experience in B2C and B2B advertising, direct, loyalty & digital. My approach to marketing strategy is based around three core competencies: being technology-savvy, customer-centric, and a brand custodian.
My senior roles in agencies and client-side enables me to provide a 360 degree approach to marcoms, particularly integrating digital and traditional marketing tactics to support a company/brand market position. My specialist expertise is influencing how consumers use digital channels in their journey to purchase.
I have lead teams in the planning & delivery of eCommerce, web content management, website development, online advertising, social media, emai...
Mots-clés
social
social media marketing
social media
content marketing
customer journey mapping'
'marketing technologist' 'venn diagram' 'digital'
sitecore dreamcore cms icaa website development
Tout plus