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A Business Model Map of Networks and the Next Economy

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A Business Model Map of Uber
 A magical app that lets drivers
and passengers find each other
in real time
 A networked marketplace of
drivers and passengers
 Customers who trust that they
don’t have to drive their own car
 Augmented workers able to join
the market as and when they
wish
 A matching market managed by
algorithm

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A Business Model Map of Uber  A magical app that lets drivers and passengers find each other in real time  A networked marketplace of drivers and passengers  Customers who trust that they don’t have to drive their own car  Augmented workers able to join the market as and when they wish  A matching market managed by algorithm

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