SlideShare une entreprise Scribd logo

SEO Public Relations: Tactics and Measurement Tools

•
•
TopRank Marketing Agency
TopRank Marketing Agency

Presentation from Las Vegas Pubcon 2007 by Lee Odden of TopRank Online Marketing about public relations content that can be optimized as well as specific SEO PR tactics and methods of measurement.

BusinessTechnologie
1  sur  34
SEO + PR Tactics & Measurement Lee Odden - CEO TopRank Online Marketing toprank.org 1-877-872-6628 Pubcon 2007
Walk the Talk
 
[object Object],[object Object],[object Object],Agenda
[object Object],[object Object],[object Object],Why Optimize News?
[object Object],[object Object],[object Object],Why Optimize News?
[object Object],[object Object],[object Object],[object Object],Why Optimize News?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Information Consumption
New PR Model Push Pull ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Pull = SEO
[object Object],[object Object],Why Optimize News?
[object Object],Why Optimize News?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],PR Content to Optimize
[object Object],[object Object],[object Object],[object Object],PR Content to Optimize ,[object Object],[object Object],[object Object],[object Object]
[object Object],Text Images Audio Video RSS Mobile Local News Widgets Products Standard Search Engines Flickr Odeo YouTube Technorati Mobile Search Engines Superpages Newswire, News Search Blogs Digital Assets Channels of Promotion PR Content to Optimize
[object Object],[object Object],[object Object],3 SEO Tactics for PR
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Press Release SEO Tips
Start with Outcomes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Landing Page
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Wire Services
[object Object],[object Object],[object Object],3 SEO Tactics for PR
Blog Online Newsroom ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Usability Tips for Newsroom
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Usability Tips for Newsroom
[object Object],[object Object],[object Object],3 SEO Tactics for PR ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Use technology to help build relationships
[object Object],[object Object],[object Object],3 Ways to Measure
[object Object],[object Object],[object Object],3 Ways to Measure
[object Object],[object Object],[object Object],3 Ways to Measure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],3 Ways to Measure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],3 Ways to Measure ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],3 Ways to Measure
[object Object],[object Object],[object Object],3 Ways to Measure
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Measure Success
[object Object],[object Object],[object Object],[object Object],Takeaways
Thank You! ,[object Object],[object Object],[object Object],[object Object]

Recommandé

Inbound Marketing and SEO for Travel and Tourism Public Relations (PR) - PRSA...
Inbound Marketing and SEO for Travel and Tourism Public Relations (PR) - PRSA...Inbound Marketing and SEO for Travel and Tourism Public Relations (PR) - PRSA...
Inbound Marketing and SEO for Travel and Tourism Public Relations (PR) - PRSA...HubSpot
 
Different Tools of Public Relations
Different Tools of Public RelationsDifferent Tools of Public Relations
Different Tools of Public RelationsHousefull1234567890
 
Break Free of Boring B2B Marketing - TopRank Marketing
Break Free of Boring B2B Marketing - TopRank MarketingBreak Free of Boring B2B Marketing - TopRank Marketing
Break Free of Boring B2B Marketing - TopRank MarketingTopRank Marketing Agency
 
How Best Answer Content Drives B2B Marketing Results
How Best Answer Content Drives B2B Marketing ResultsHow Best Answer Content Drives B2B Marketing Results
How Best Answer Content Drives B2B Marketing ResultsTopRank Marketing Agency
 
The Business of Influence - B2B Influencer Marketing eBook
The Business of Influence - B2B Influencer Marketing eBookThe Business of Influence - B2B Influencer Marketing eBook
The Business of Influence - B2B Influencer Marketing eBookTopRank Marketing Agency
 
The Confluence Equation: Where B2B Content & Influencer Marketing Meet
The Confluence Equation: Where B2B Content & Influencer Marketing MeetThe Confluence Equation: Where B2B Content & Influencer Marketing Meet
The Confluence Equation: Where B2B Content & Influencer Marketing MeetTopRank Marketing Agency
 
Your Marketing Golden Ticket
Your Marketing Golden TicketYour Marketing Golden Ticket
Your Marketing Golden TicketTopRank Marketing Agency
 
Big Brand Influencer Marketing - Trends, Case Studies, Best Practices
Big Brand Influencer Marketing - Trends, Case Studies, Best PracticesBig Brand Influencer Marketing - Trends, Case Studies, Best Practices
Big Brand Influencer Marketing - Trends, Case Studies, Best PracticesTopRank Marketing Agency
 

Recommandé

Inbound Marketing and SEO for Travel and Tourism Public Relations (PR) - PRSA...
Inbound Marketing and SEO for Travel and Tourism Public Relations (PR) - PRSA...Inbound Marketing and SEO for Travel and Tourism Public Relations (PR) - PRSA...
Inbound Marketing and SEO for Travel and Tourism Public Relations (PR) - PRSA...HubSpot
 
Different Tools of Public Relations
Different Tools of Public RelationsDifferent Tools of Public Relations
Different Tools of Public RelationsHousefull1234567890
 
Break Free of Boring B2B Marketing - TopRank Marketing
Break Free of Boring B2B Marketing - TopRank MarketingBreak Free of Boring B2B Marketing - TopRank Marketing
Break Free of Boring B2B Marketing - TopRank MarketingTopRank Marketing Agency
 
How Best Answer Content Drives B2B Marketing Results
How Best Answer Content Drives B2B Marketing ResultsHow Best Answer Content Drives B2B Marketing Results
How Best Answer Content Drives B2B Marketing ResultsTopRank Marketing Agency
 
The Business of Influence - B2B Influencer Marketing eBook
The Business of Influence - B2B Influencer Marketing eBookThe Business of Influence - B2B Influencer Marketing eBook
The Business of Influence - B2B Influencer Marketing eBookTopRank Marketing Agency
 
The Confluence Equation: Where B2B Content & Influencer Marketing Meet
The Confluence Equation: Where B2B Content & Influencer Marketing MeetThe Confluence Equation: Where B2B Content & Influencer Marketing Meet
The Confluence Equation: Where B2B Content & Influencer Marketing MeetTopRank Marketing Agency
 
Your Marketing Golden Ticket
Your Marketing Golden TicketYour Marketing Golden Ticket
Your Marketing Golden TicketTopRank Marketing Agency
 
Big Brand Influencer Marketing - Trends, Case Studies, Best Practices
Big Brand Influencer Marketing - Trends, Case Studies, Best PracticesBig Brand Influencer Marketing - Trends, Case Studies, Best Practices
Big Brand Influencer Marketing - Trends, Case Studies, Best PracticesTopRank Marketing Agency
 
B2B Influencer Marketing - Hype or Hope for B2B?
B2B Influencer Marketing - Hype or Hope for B2B?B2B Influencer Marketing - Hype or Hope for B2B?
B2B Influencer Marketing - Hype or Hope for B2B?TopRank Marketing Agency
 
B2B Influencer Marketing Activation - Lee Odden
B2B Influencer Marketing Activation - Lee OddenB2B Influencer Marketing Activation - Lee Odden
B2B Influencer Marketing Activation - Lee OddenTopRank Marketing Agency
 
Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...
Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...
Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...TopRank Marketing Agency
 
How to Win at B2B Influencer Marketing
How to Win at B2B Influencer Marketing How to Win at B2B Influencer Marketing
How to Win at B2B Influencer Marketing TopRank Marketing Agency
 
[eBook] How to Build Your B2B Marketing Empire From the Ground Up
[eBook] How to Build Your B2B Marketing Empire From the Ground Up[eBook] How to Build Your B2B Marketing Empire From the Ground Up
[eBook] How to Build Your B2B Marketing Empire From the Ground UpTopRank Marketing Agency
 
How GREAT Marketers Win at Digital Advertising
How GREAT Marketers Win at Digital AdvertisingHow GREAT Marketers Win at Digital Advertising
How GREAT Marketers Win at Digital AdvertisingTopRank Marketing Agency
 
Content Marketing Ideas! How to Find the Best Stories to Tell Your Customers
Content Marketing Ideas! How to Find the Best Stories to Tell Your CustomersContent Marketing Ideas! How to Find the Best Stories to Tell Your Customers
Content Marketing Ideas! How to Find the Best Stories to Tell Your CustomersTopRank Marketing Agency
 
Participation Marketing - Content Co-Creation,  Influencers & Integration for PR
Participation Marketing - Content Co-Creation,  Influencers & Integration for PRParticipation Marketing - Content Co-Creation,  Influencers & Integration for PR
Participation Marketing - Content Co-Creation,  Influencers & Integration for PRTopRank Marketing Agency
 
[eBook] Easy-as-Pie Content Planning
[eBook] Easy-as-Pie Content Planning[eBook] Easy-as-Pie Content Planning
[eBook] Easy-as-Pie Content PlanningTopRank Marketing Agency
 
The Power of Influence in B2B Marketing - MME16
The Power of Influence in B2B Marketing - MME16The Power of Influence in B2B Marketing - MME16
The Power of Influence in B2B Marketing - MME16TopRank Marketing Agency
 
How a Great Marketer Befriends an Influencer
How a Great Marketer Befriends an InfluencerHow a Great Marketer Befriends an Influencer
How a Great Marketer Befriends an InfluencerTopRank Marketing Agency
 
Influencer Engagement: 15 Ways to Fail & 25 Ways to Win
Influencer Engagement: 15 Ways to Fail & 25 Ways to WinInfluencer Engagement: 15 Ways to Fail & 25 Ways to Win
Influencer Engagement: 15 Ways to Fail & 25 Ways to WinTopRank Marketing Agency
 
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...TopRank Marketing Agency
 
Measuring Your Content Marketing Box Office Success
Measuring Your Content Marketing Box Office SuccessMeasuring Your Content Marketing Box Office Success
Measuring Your Content Marketing Box Office SuccessTopRank Marketing Agency
 
Making Content Marketing the Star of Your Marketing
Making Content Marketing the Star of Your MarketingMaking Content Marketing the Star of Your Marketing
Making Content Marketing the Star of Your MarketingTopRank Marketing Agency
 
Participation Marketing for PR: PRSAICON 2015 Lee Odden
Participation Marketing for PR: PRSAICON 2015 Lee OddenParticipation Marketing for PR: PRSAICON 2015 Lee Odden
Participation Marketing for PR: PRSAICON 2015 Lee OddenTopRank Marketing Agency
 
Be the Best Answer - Crescendo Webinar by Lee Odden
Be the Best Answer - Crescendo Webinar by Lee OddenBe the Best Answer - Crescendo Webinar by Lee Odden
Be the Best Answer - Crescendo Webinar by Lee OddenTopRank Marketing Agency
 
How to Win Friends and Influence the Influencers - TopRank Marketing
How to Win Friends and Influence the Influencers - TopRank MarketingHow to Win Friends and Influence the Influencers - TopRank Marketing
How to Win Friends and Influence the Influencers - TopRank MarketingTopRank Marketing Agency
 
Evolution of Public Relations Through Content Marketing - Congreso PRORP
Evolution of Public Relations Through Content Marketing - Congreso PRORP Evolution of Public Relations Through Content Marketing - Congreso PRORP
Evolution of Public Relations Through Content Marketing - Congreso PRORP TopRank Marketing Agency
 
Winning with Authority - 15 Experts on Integrated Online Marketing
Winning with Authority - 15 Experts on Integrated Online MarketingWinning with Authority - 15 Experts on Integrated Online Marketing
Winning with Authority - 15 Experts on Integrated Online MarketingTopRank Marketing Agency
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic
 
2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis UsageNeil Kimberley
 

Contenu connexe

Plus de TopRank Marketing Agency

B2B Influencer Marketing - Hype or Hope for B2B?
B2B Influencer Marketing - Hype or Hope for B2B?B2B Influencer Marketing - Hype or Hope for B2B?
B2B Influencer Marketing - Hype or Hope for B2B?TopRank Marketing Agency
 
B2B Influencer Marketing Activation - Lee Odden
B2B Influencer Marketing Activation - Lee OddenB2B Influencer Marketing Activation - Lee Odden
B2B Influencer Marketing Activation - Lee OddenTopRank Marketing Agency
 
Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...
Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...
Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...TopRank Marketing Agency
 
[eBook] How to Build Your B2B Marketing Empire From the Ground Up
[eBook] How to Build Your B2B Marketing Empire From the Ground Up[eBook] How to Build Your B2B Marketing Empire From the Ground Up
[eBook] How to Build Your B2B Marketing Empire From the Ground UpTopRank Marketing Agency
 
How GREAT Marketers Win at Digital Advertising
How GREAT Marketers Win at Digital AdvertisingHow GREAT Marketers Win at Digital Advertising
How GREAT Marketers Win at Digital AdvertisingTopRank Marketing Agency
 
Content Marketing Ideas! How to Find the Best Stories to Tell Your Customers
Content Marketing Ideas! How to Find the Best Stories to Tell Your CustomersContent Marketing Ideas! How to Find the Best Stories to Tell Your Customers
Content Marketing Ideas! How to Find the Best Stories to Tell Your CustomersTopRank Marketing Agency
 
Participation Marketing - Content Co-Creation,  Influencers & Integration for PR
Participation Marketing - Content Co-Creation,  Influencers & Integration for PRParticipation Marketing - Content Co-Creation,  Influencers & Integration for PR
Participation Marketing - Content Co-Creation,  Influencers & Integration for PRTopRank Marketing Agency
 
The Power of Influence in B2B Marketing - MME16
The Power of Influence in B2B Marketing - MME16The Power of Influence in B2B Marketing - MME16
The Power of Influence in B2B Marketing - MME16TopRank Marketing Agency
 
How a Great Marketer Befriends an Influencer
How a Great Marketer Befriends an InfluencerHow a Great Marketer Befriends an Influencer
How a Great Marketer Befriends an InfluencerTopRank Marketing Agency
 
Influencer Engagement: 15 Ways to Fail & 25 Ways to Win
Influencer Engagement: 15 Ways to Fail & 25 Ways to WinInfluencer Engagement: 15 Ways to Fail & 25 Ways to Win
Influencer Engagement: 15 Ways to Fail & 25 Ways to WinTopRank Marketing Agency
 
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...TopRank Marketing Agency
 
Measuring Your Content Marketing Box Office Success
Measuring Your Content Marketing Box Office SuccessMeasuring Your Content Marketing Box Office Success
Measuring Your Content Marketing Box Office SuccessTopRank Marketing Agency
 
Making Content Marketing the Star of Your Marketing
Making Content Marketing the Star of Your MarketingMaking Content Marketing the Star of Your Marketing
Making Content Marketing the Star of Your MarketingTopRank Marketing Agency
 
Participation Marketing for PR: PRSAICON 2015 Lee Odden
Participation Marketing for PR: PRSAICON 2015 Lee OddenParticipation Marketing for PR: PRSAICON 2015 Lee Odden
Participation Marketing for PR: PRSAICON 2015 Lee OddenTopRank Marketing Agency
 
Be the Best Answer - Crescendo Webinar by Lee Odden
Be the Best Answer - Crescendo Webinar by Lee OddenBe the Best Answer - Crescendo Webinar by Lee Odden
Be the Best Answer - Crescendo Webinar by Lee OddenTopRank Marketing Agency
 
How to Win Friends and Influence the Influencers - TopRank Marketing
How to Win Friends and Influence the Influencers - TopRank MarketingHow to Win Friends and Influence the Influencers - TopRank Marketing
How to Win Friends and Influence the Influencers - TopRank MarketingTopRank Marketing Agency
 
Evolution of Public Relations Through Content Marketing - Congreso PRORP
Evolution of Public Relations Through Content Marketing - Congreso PRORP Evolution of Public Relations Through Content Marketing - Congreso PRORP
Evolution of Public Relations Through Content Marketing - Congreso PRORP TopRank Marketing Agency
 
Winning with Authority - 15 Experts on Integrated Online Marketing
Winning with Authority - 15 Experts on Integrated Online MarketingWinning with Authority - 15 Experts on Integrated Online Marketing
Winning with Authority - 15 Experts on Integrated Online MarketingTopRank Marketing Agency
 

Plus de TopRank Marketing Agency (20)

B2B Influencer Marketing - Hype or Hope for B2B?
B2B Influencer Marketing - Hype or Hope for B2B?B2B Influencer Marketing - Hype or Hope for B2B?
B2B Influencer Marketing - Hype or Hope for B2B?
 
B2B Influencer Marketing Activation - Lee Odden
B2B Influencer Marketing Activation - Lee OddenB2B Influencer Marketing Activation - Lee Odden
B2B Influencer Marketing Activation - Lee Odden
 
Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...
Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...
Mastering the Art of Blogging: 6 Recipes to Help You Become A More Successful...
 
How to Win at B2B Influencer Marketing
How to Win at B2B Influencer Marketing How to Win at B2B Influencer Marketing
How to Win at B2B Influencer Marketing
 
[eBook] How to Build Your B2B Marketing Empire From the Ground Up
[eBook] How to Build Your B2B Marketing Empire From the Ground Up[eBook] How to Build Your B2B Marketing Empire From the Ground Up
[eBook] How to Build Your B2B Marketing Empire From the Ground Up
 
How GREAT Marketers Win at Digital Advertising
How GREAT Marketers Win at Digital AdvertisingHow GREAT Marketers Win at Digital Advertising
How GREAT Marketers Win at Digital Advertising
 
Content Marketing Ideas! How to Find the Best Stories to Tell Your Customers
Content Marketing Ideas! How to Find the Best Stories to Tell Your CustomersContent Marketing Ideas! How to Find the Best Stories to Tell Your Customers
Content Marketing Ideas! How to Find the Best Stories to Tell Your Customers
 
Participation Marketing - Content Co-Creation,  Influencers & Integration for PR
Participation Marketing - Content Co-Creation,  Influencers & Integration for PRParticipation Marketing - Content Co-Creation,  Influencers & Integration for PR
Participation Marketing - Content Co-Creation,  Influencers & Integration for PR
 
[eBook] Easy-as-Pie Content Planning
[eBook] Easy-as-Pie Content Planning[eBook] Easy-as-Pie Content Planning
[eBook] Easy-as-Pie Content Planning
 
The Power of Influence in B2B Marketing - MME16
The Power of Influence in B2B Marketing - MME16The Power of Influence in B2B Marketing - MME16
The Power of Influence in B2B Marketing - MME16
 
How a Great Marketer Befriends an Influencer
How a Great Marketer Befriends an InfluencerHow a Great Marketer Befriends an Influencer
How a Great Marketer Befriends an Influencer
 
Influencer Engagement: 15 Ways to Fail & 25 Ways to Win
Influencer Engagement: 15 Ways to Fail & 25 Ways to WinInfluencer Engagement: 15 Ways to Fail & 25 Ways to Win
Influencer Engagement: 15 Ways to Fail & 25 Ways to Win
 
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...
 
Measuring Your Content Marketing Box Office Success
Measuring Your Content Marketing Box Office SuccessMeasuring Your Content Marketing Box Office Success
Measuring Your Content Marketing Box Office Success
 
Making Content Marketing the Star of Your Marketing
Making Content Marketing the Star of Your MarketingMaking Content Marketing the Star of Your Marketing
Making Content Marketing the Star of Your Marketing
 
Participation Marketing for PR: PRSAICON 2015 Lee Odden
Participation Marketing for PR: PRSAICON 2015 Lee OddenParticipation Marketing for PR: PRSAICON 2015 Lee Odden
Participation Marketing for PR: PRSAICON 2015 Lee Odden
 
Be the Best Answer - Crescendo Webinar by Lee Odden
Be the Best Answer - Crescendo Webinar by Lee OddenBe the Best Answer - Crescendo Webinar by Lee Odden
Be the Best Answer - Crescendo Webinar by Lee Odden
 
How to Win Friends and Influence the Influencers - TopRank Marketing
How to Win Friends and Influence the Influencers - TopRank MarketingHow to Win Friends and Influence the Influencers - TopRank Marketing
How to Win Friends and Influence the Influencers - TopRank Marketing
 
Evolution of Public Relations Through Content Marketing - Congreso PRORP
Evolution of Public Relations Through Content Marketing - Congreso PRORP Evolution of Public Relations Through Content Marketing - Congreso PRORP
Evolution of Public Relations Through Content Marketing - Congreso PRORP
 
Winning with Authority - 15 Experts on Integrated Online Marketing
Winning with Authority - 15 Experts on Integrated Online MarketingWinning with Authority - 15 Experts on Integrated Online Marketing
Winning with Authority - 15 Experts on Integrated Online Marketing
 

Dernier

MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic
 
2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis UsageNeil Kimberley
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607dollysharma2066
 
Future Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionFuture Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionMintel Group
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Servicecallgirls2057
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Seta Wicaksana
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMintel Group
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfpollardmorgan
 
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaoncallgirls2057
 
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,noida100girls
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Kirill Klimov
 
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu MenzaYouth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menzaictsugar
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...ictsugar
 
Investment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy CheruiyotInvestment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy Cheruiyotictsugar
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...lizamodels9
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessSeta Wicaksana
 

Dernier (20)

MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?
 
2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
 
Future Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionFuture Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted Version
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...
 
Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 Edition
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
 
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
 
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024
 
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu MenzaYouth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
 
Investment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy CheruiyotInvestment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy Cheruiyot
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful Business
 

SEO Public Relations: Tactics and Measurement Tools

  • 1. SEO + PR Tactics & Measurement Lee Odden - CEO TopRank Online Marketing toprank.org 1-877-872-6628 Pubcon 2007
  • 3.  
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 19.
  • 20.
  • 21.
  • 22. Usability Tips for Newsroom
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.