Employee experience matters.
How can you ensure that each stage of their experience is optimized? How does the employee lifecycle shift for expat employees? The immigration and relocation process can become game changers for your employee’s experience.
Experts from UrbanBound and Envoy, a leading immigration services provider, will walk through the ideal employee journey for foreign national and expat employees.
Want to watch the webinar recording? Click here: http://resources.urbanbound.com/webinar-building-the-ideal-expat-journey
2. MEET THE PRESENTERS
Erin Wasson // Vice President of Marketing
UrbanBound
Erin is the VP of Marketing of UrbanBound, a Relocation Management Software provider
reshaping the way employers offer and administer relocation benefits to their employees.
Erin thrives in conceptualizing, creating and cultivating brands. Her passion has led her to
be on the founding team of two successful HR tech startups — Hireology, a web-based
hiring solution, along with UrbanBound. She leads UrbanBound's marketing team in
creating conversations online around the pain points, trends and growth in the HR Tech and
Relocation space.
Jamie Gilpin // CMO
Envoy
Jamie, a veteran to the HR technology industry, brings over 15 years of sales, marketing, and
branding experience to Envoy. As CMO, she plays a key role in driving a powerful brand for
Envoy that represents its dedication to providing education, support, unparalleled value and
a better experience for both businesses and employees navigating the immigration process.
Prior to Envoy, Gilpin was the vice president of marketing at CareerBuilder where she
studied the relationships between job seekers and employers for over a decade and became
passionate about solving the skills gap. Jamie has spoken on the skills gap, workforce trends,
big data, and technology at numerous industry conferences and in media interviews.
3. ABOUT ENVOY
The global immigration process is frustrating, confusing, stressful and inefficient.
For nearly 20 years, Envoy has been on a mission to fix that. We combine expert legal representation with
innovative technology to deliver the only platform that makes it seamless for companies to hire, mobilize
and manage a global workforce.
growth in last 2 years
51%
190
Secure work
authorization in
countries around
the globe
98%
+Envoy-affiliated attorney
case approval rate for over
30,000 cases*
1,000+customers
80+Average NPS
*Approval is not guaranteed in any given case; approval depends on the specific facts and legal circumstances of each case. This excludes B-2 visas. Website, technology platform and
administrative services provided by Envoy Global Inc., a Delaware corporation. Legal services provided by Envoy-affiliated attorneys.
4. ABOUT URBANBOUND
As a leading provider of Relocation Management Software, UrbanBound empowers
companies with the technology to administer, track, and optimize relocation benefits, while
providing a tailored employee experience.
5. +
THE WHY
Employee experience impacts your bottom line
THE WHAT
Building the ideal employee lifecycle for your expat employees
THE HOW
Tips and best practices for each step from onboarding
through retention
8. CEOS ARE CONCERNED ABOUT
A WIDE RANGE OF RISKS
82% 80% 77% 74%
Uncertain
economic growth
Over-Regulation Availability of
Key Skills
Geopolitical
Uncertainty
9. CEOS ARE LOOKING MORE WIDELY
TO FIND THE SKILLS THEY NEED
We promote talent diversity
and inclusiveness
We’ve changed our people strategy to
reflect the skills and employment
structures we need for the future
We move talent to where we need it
We seek out the best talent regardless of
demographics or geography
11. GLOBAL TALENT ACQUISITION IS KEY
63%
of employers say sourcing
foreign national employees
is very to extremely
important to their talent
acquisition strategy.
Up significantly from
42%last year
How important is sourcing foreign national employees to your company’s
talent acquisition strategy?
12. GLOBAL WORKFORCE IS KEY TO
OVERCOME TALENT GAPS
55 percent of employers expect their company’s foreign national headcount to increase
in the next year, a significant increase from 34 percent last year
13. MOBILIZING TALENT IS CRITICAL
59 percent expect their demand for work authorization and/or business visas in jurisdictions
outside the United States to increase in the next year
14. Companies with standard onboarding
process experience 50% greater new
hire retention
50%
WHY IS IT IMPORTANT?
69% of employees are more likely to
stay with a company for three years if
they experienced a great onboarding
process
69%
17. LET’S TAKE A LOOK AT THE STANDARD
HIRING PROCESS
OFFER
PROCESS
TRAINING
AND
ASSIMILATION
FIRST DAY
OF WORK
AND
ORIENTATION
HIRING
MANAGER
INTERVIEWS
RECRUITING &
SCREENING
18. LET’S TAKE A LOOK AT THE
HIRING PROCESS WITH EXPATS
RELOCATION
IMMIGRATION
PROCESS
OFFER
PROCESS
TRAINING
AND
ASSIMILATION
FIRST DAY
OF WORK
AND
ORIENTATION
HIRING
MANAGER
INTERVIEWS
RECRUITING
& SCREENING
WE ARE GOING TO FOCUS ON WHERE WE TYPICALLY SEE
COMPANIES LOSE SIGHT OF THEIR EMPLOYEE EXPERIENCE
19. The biggest mistake employers can make is
losing sight of the employee experience during
a critical part of the process
20. The biggest mistake employers can make is
losing sight of the employee experience during a
critical part of the process
IMMIGRATION &
RELOCATION.
22. Peak-End Experience
22
The more intensive the peak
the more positive the end, the
better the evaluation of the
overall experience.
The brain establishes the
overall assessment mainly
from the average value
between the peak moment
and the end.
35. seek to leverage both
technology and benefits
to increase your offer → acceptance
36. Acme Company makes it a priority to ensure every employee
feels supported from the moment their offer is accepted. For
you, this begins with your relocation experience.
We’ll give you the tools to complete this life event in a way
that eases stress and creates excitement by providing
web-based Relocation Management Software to assist with
your move and distribute your benefits in a way that’s
natural and easy for you.
37. More than 83% of employers offer immigration-related perk packages
KNOW WHAT’S important
TO YOUR EMPLOYEE
38. WHAT’S
IMPORTANT
TO OUR
EXPAT
CANDIDATES?
1. Higher salary
2. More job growth /
responsibility
3. Better benefits
4. Green card sponsorship
5. Family / friends working at
the organization
WHAT WOULD MOST
ENTICE YOU TO LEAVE
YOUR CURRENT COMPANY
AND WORK FOR A
DIFFERENT ORGANIZATION
44. Candidate Experience – Visa Application
All groups identified lag time
as their top complaint, but
non-STEM expats tended to
be more bothered by a lack
of control — 20% versus 8%
of STEM workers.
45. 36% OF EXPATS WHO HAD
A POSITIVE IMMIGRATION
APPLICATION EXPERIENCE
SAID DIRECT ACCESS TO
ATTORNEYS FOR
THEMSELVES AND FAMILY
WAS THE BEST PART
46. Employer Perspective on Immigration ProcessBIGGEST U.S./INBOUND
PAIN POINTS
41% of Foreign Nationals say the biggest drawback of
working here is the immigration process.
For Employers, one of the biggest pain points is managing
Foreign Nationals questions and anxiety (25%)
47. Leverage technology
to collaborate
effectively and
empower your
employees
Give your employees
transparency and
control over their
application and status
Automate
communication - No
news vs. good news
53. 5 COMMON
ROADBLOCKS
DURING
RELOCATION
FOR YOUR
EXPATS
1. Everything takes a lot longer in international
moves - managing time expectations is important
2. Clearly written policies are key to ensuring
everyone is on the same page
3. Communication breakdowns can often occur
between the multiple suppliers, HR, and
relocating employee
4. Employee expectations for international moves
are much greater than domestic
5. Time differences can create delays
54. HOW TO GET A
DRIVER’S
LICENSE
HOW TO SIGN
A LEASE
HOW TO
GROCERY
SHOP
DESTINATION SERVICE PROVIDERS ARE AN
INVALUABLE BENEFIT
65. 1. Additional orientation training
2. Cultural assimilation training
3. Language classes
4. An established mentorship program
5. Amenities such as prayer/meditation
room, authentic cuisine, etc.
How to help expats better
adapt to company culture:
66. ● Things like hello, thank you,
and vocabulary for ordering
food are hugely beneficial
right off the bat.
● If there is no change of
language, there still may be
some big differences in
communication.
● Hand gestures and body
language are a very
underrated difference in
communication as well.
BUILD ON THE
TRADITIONAL
LANGUAGE
TRAINING
70. Companies with standard onboarding process experience 50%
greater new hire retention
69% of employees are more likely to stay with a
company for three years if they experienced great
onboarding
New employees who went through a structured onboarding
program were 58% more likely to be with the organization
after three years