To download the excel template ready to edit go to my website http://vilmanunez.com/2013/07/31/template-how-to-create-a-social-media-marketing-budget/

1. Basic
Plan
Monthly
tasks
Monthly
Budget
Full
Plan
Monthly
tasks
Marketing strategy
Design of social media material (Branded Content publications)
Social Media Monitoring
Social Media Advertising (Facebook and Twitter Ads)
Monthly
Budget
Advertising (Facebook Ads) - US$500
Social Media Budget
Content publication on social media channels (Every day and
weekends)
Two social media channels (Facebook, Twitter, Instagram or Pinterest)
Content Creation - writing on blog post every week and creating
textual material for social media channels
Creation of one contest on social media channels
Part-time Community Manager
US$500
Full-time Community Mananger
Four social media channels (Facebook, Twitter, Instagram or Pinterest)
Content publication on social media channels (Every day)
Social Costumer Service: costumer support to social media fans,
answering questions from Twitter or Facebook
Social Media Engagement - increase brand visibility, engage
customers, build relationships
Social Costumer Service: costumer support to social media fans,
answering questions from Twitter or Facebook
Social Media Engagement - increase brand visibility, engage
customers, build relationships
Content Creation - writing two blog posts every week and creating
textual material for social media channels
Creation of one or two contests on social media channels
Social Media Management - US$1000