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U.S. Startup Outlook 2017
KEY INSIGHTS FROM THE SILICON VALLEY BANK
STARTUP OUTLOOK SURVEY
@SVB_Financial #StartupOutlook
U.S. Startup Outlook 2017 2
Silicon Valley Bank presents Startup Outlook 2017, the bank’s annual
report on the health of the innovation economy. This year, it comes at
a time of significant transition around the world and opportunity in
the innovation sector. In its eighth year, the Startup Outlook survey
asks entrepreneurs to share what they are thinking about business
conditions, access to capital and talent and the critical policy issues
that help or hinder their success.
Nearly 950 technology and healthcare executives, primarily from
the United States, United Kingdom and China, participated in the
survey, which was conducted shortly after the November 2016
United States presidential election. Given this timing, we did
recognize some uncertainty in the responses from what is historically
an optimistic group. As the United States transitions to a new
administration and the United Kingdom negotiates Brexit, startup
sentiments and markets may shift when policies and priorities become
clearer. In China, we’re seeing similar themes as the country navigates
a historic transition from an industrial to an innovation economy.
Against this backdrop, there is good news. The innovation sector is
building strength after a healthy recalibration in 2016. Public markets
have bounced back, jobs reports are more optimistic, investors are
doing deals, valuations are corrected, more funding options are
available and the exit market has improved. No matter where they are
located, at least 85 percent of entrepreneurs are expecting M&A, the
ultimate exit for most startups, to increase or stay the same. In the
United States, SVB is predicting the number of venture capital-backed
IPOs to double or even triple over 2016.
Here’s what else we see: There is more potential now for innovation
to thrive than in the last 25 years. The breadth of opportunity created
by old-world industries being transformed by technology continues to
expand globally. Still, companies forming now will have to prove their
value with a higher bar as investors continue to identify opportunities
with the most promise. We have a long-term positive outlook for the
innovation economy, but individual startups will face challenges.
It’s the nature of the business of building disruptive companies. So
mindful of the unicorn lineup awaiting exits, we will not be surprised
to see companies struggle and fail this year, potentially even more
than in recent years. This is healthy innovation.
Thank you for your interest in Startup Outlook 2017. We hope the
findings can be useful as you chart your own path or follow this sector. 
Looking globally, the opportunities for innovation are abundant.
Greg Becker
President and CEO, Silicon Valley Bank
Strength in the Innovation Sector
LETTERFROMSVBCEO
U.S. Startup Outlook 2017 3
Industry sector Profitable
56% Yes
44% No
Ownership
69%
Technology
(net)
15%
Healthcare
(net)
16%
Other
Revenue stage
Total
respondents
941
Primary place of business
62%
U.S.
14%
U.K.
16%
China
8%
Other
17%
Pre-revenue
65%
Up to $25 million
in revenue
18%
More than
$25 million
in revenue
95%
Private
5%
Public
ABOUTTHESURVEY
Our eighth annual survey of technology and healthcare executives offers insight into what’s on the minds of innovation leaders
today. For this year’s survey, we received 941 responses covering such topics as how innovation companies are faring, hiring
projections and how government policies are affecting business growth.
About the Startup Outlook 2017 survey
Peerless Insights Survey, a third-party firm, conducted the Startup Outlook 2017 survey online on Silicon Valley Bank’s behalf from November 14, 2016, to January 3, 2017.
U.S. Startup Outlook 2017 4
Following a year of healthy recalibration, U.S. startups are
guardedly optimistic about 2017. The transition to a new
administration in Washington, D.C., combined with investors
gaining more power over entrepreneurs, brings some
uncertainty. Still, the M&A environment is strong, and not
only are most startups hiring, there are signs that finding
the right talent may be getting easier. Innovation continues
to be a key driver of the U.S. economy in 2017.
U.S.STARTUPOUTLOOK
U.S. Startup Outlook 2017 5
Uncertainty may
be weighing on
startups’ outlook
While 92% say business conditions in 2017 will
be the same or better than 2016, this naturally
optimistic group is less hopeful that this year
will be better for their companies. Few think
conditions will get worse, but the percentage of
those who say business conditions will be “much
better” in 2017 (21%) has dropped by nearly half
since 2014 (39%). We chalk some of that up to
uncertainty, as well as more realistic expectations
following a healthy recalibration in 2016.
Describe your outlook on business conditions
for your company this year compared to last:
82% 77% 64% 57%
14% 19%
29%
35%
4% 4% 7% 8%
2014 2015 2016 2017
Same or better
Worse
Will be better Will stay the same Will be worse
BUSINESSCONDITIONS
U.S. Startup Outlook 2017 6
88%82%81%81%
201620152014
FUNDING
Raising capital gets
more challenging
Fundraising is becoming more difficult for startups.
For the first time since 2014, fewer startups say
raising money was “not challenging.” Investor
interest in the innovation sector remains strong,
and capital is available to deploy. Startup
executives are clearly feeling, however, that
the bar has been raised to acquire growth
capital for their companies.
What is your view of the current fundraising environment?
Extremely or somewhat challenging
2017
U.S. Startup Outlook 2017 7
Venture
capital
Private
equity
Corporate Angel/
Micro VC
Organic
growth
Other
42%
21%
51%
16%
FUNDING
Startups increase
reliance on venture
capital
For private companies that recently raised funds,
venture capital becomes an even more important
source of capital in the future: 51% of startups
say their most likely next source of funds is
venture capital. This is despite fewer early-stage
fundings by VCs in 2016. Corporate investors
are increasingly viewed as an important capital
source, cited by 11% of respondents, surpassing
private equity at 8%.
What do you expect to be your company’s
next source of funding?
Other includes: individuals, bank debt, IPO, grant, crowdfunding, merger.
9% 9% 8%
7% 7%11% 11%
8%
2016 2017
U.S. Startup Outlook 2017 8
Startups say M&A
is their most likely
exit strategy
For the second year running, acquisition
continues to be the dominant realistic, long-term
exit strategy of U.S. startups. Despite public
interest and excitement around startup IPOs,
many more startups are acquired than go public.
What is the realistic long-term goal for your company?
FUNDING
18%
Stay private
13%
Don’t know
16%
IPO
53%
View acquisition
as the long-term
goal
U.S. Startup Outlook 2017 9
M&A is expected to be
even stronger in 2017
Nearly nine of 10 startups predict as many or
more mergers and acquisitions in 2017. Fully half
say they expect more acquisitions, which is an
increase from 43% a year ago. One of the more
interesting M&A trends is the increased appetite
of acquirers outside the technology sector,
creating additional opportunities for startups.
How do you think the M&A market will change in 2017?
FUNDING
38%
No change
12%
Fewer
acquisitions
50%
Expect more
acquisitions
U.S. Startup Outlook 2017 10
HIRING&TALENT
What are your projections for hiring new
employees this year?
Hiring, and layoffs, are
consistent over time
For the last four years, startups have consistently
reported they would be growing far more than
reducing the size of their workforce. Startups
are required to be nimble and flexible, adjusting
the size and makeup of their workforce as a normal
course of growth. We see the flow of startup
employees in and out of companies as a constant,
not as a meaningful negative shift this year.
2014
2015
2% 79%
2016
2017
Reduce workforce Increase workforce
1% 78%
2% 77%
2% 76%
U.S. Startup Outlook 2017 11
HIRING&TALENT
How challenging is it to find workers with the skills
necessary to grow your business?
Talent crunch showing
signs of easing
A year ago, when 95% of executives said it
was challenging to find people with the skills
necessary to help grow their businesses, we
predicted it was possible that the talent crunch
had reached its peak. It’s too soon to call it
a trend, but it does appear that the very tight
labor market has loosened a little. Innovation
executives say the lack of skilled workers
inhibits product development and makes
it difficult to scale operations.
20142013 2015
87% 91% 94%
90%
95%
2016 2017
Respondents who say finding talent is challenging or extremely challenging
U.S. Startup Outlook 2017 12
HIRING&TALENT
The ratio isn’t
changing
Women in tech leadership has been a topic
of conversation in Silicon Valley and globally
for several years. It is well-known that women
are underrepresented on startup boards and in
the executive suite. For all the work being done
to change this ratio in the U.S., this year’s survey
respondents report there is no progress in the
aggregate. Leading into 2017, 70% of startups
report having no women on their boards, and
more than half (54%) have no women in executive
positions. One quarter of startups say they
have programs in place to increase the number
of women in leadership roles, which has been
consistent year over year.
Percentage of startups with no women
in leadership positions:
No women on
board of directors
No women in
executive positions
2015	 2016	 20172015	 2016	 2017
68%
53%
66%
46%
70%
54%
U.S. Startup Outlook 2017 13
PUBLICPOLICY
What are the most important public policy issues
affecting companies like yours?
Healthcare costs
climb in importance
for startups
More than half of startups surveyed say access
to talent is the most important public policy issue
affecting companies like theirs. Heathcare costs
jumped to the No. 2 spot over cybersecurity on
the 2017 list, followed by corporate taxes and
patent litigation. For more perspective on these
issues, and to learn entrepreneurs’ ideas for the
new administration, see Startups to President
Trump: Ideas to Grow the U.S. Innovation Economy.
Note: Respondents were given the opportunity to select multiple responses.
34%
40%
53%
28%
24%
Access
to talent
Healthcare
costs
Corporate
taxes
Patent
litigation
Cyber­
security
U.S. Startup Outlook 2017 14
Policy is driving
some U.S. startup
operations offshore
One in four respondents say that laws and
regulations prompted them to locate facilities
or move non-sales operations outside the U.S.
Pre-revenue startups are more likely to leverage
international markets for facilities and employees.
PUBLICPOLICY
32%
Tax policy
30%
Regulatory
environment
38%
Immigration
policy
26%
Here’s why
Have U.S. laws and regulations materially affected your
company’s decision to locate facilities or hire employees
for operational non-sales activities outside the U.S.?
Hired or moved
operations
offshore
Yes
Peerless Insights Survey, a third-party firm, conducted the Startup Outlook 2017 survey online on Silicon Valley Bank’s behalf from November 14, 2016 to January 3, 2017.
This material, including without limitation to the statistical information herein, is provided for informational purposes only and is compiled from the survey that we worked on with Peerless Insights, a third-party source.
The information should not be viewed as tax, investment, legal or other advice nor is it to be relied on in making an investment or other decision.
You should obtain relevant and specific professional advice before making any investment decision. Nothing relating to the material should be construed as a solicitation, offer or recommendation to acquire or dispose
of any investment or to engage in any other transaction.
Silicon Valley Bank is a member of the FDIC and the Federal Reserve System. Silicon Valley Bank is the California bank subsidiary of SVB Financial Group (Nasdaq: SIVB).
©2017 SVB Financial Group. All rights reserved. SVB, SVB FINANCIAL GROUP, SILICON VALLEY BANK, MAKE NEXT HAPPEN NOW and the chevron device are trademarks of SVB Financial Group, used under license. CompID—274
About Silicon Valley Bank
For more than 30 years, Silicon Valley Bank (SVB) has helped innovative companies
and their investors move bold ideas forward, fast. SVB provides targeted financial
services and expertise through its offices in innovation centers around the world.
With commercial, international and private banking services, SVB helps address
the unique needs of innovators.
Learn more at svb.com/startup-outlook-report

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U.S. Startup Outlook 2017 Key Insights

  • 1. U.S. Startup Outlook 2017 KEY INSIGHTS FROM THE SILICON VALLEY BANK STARTUP OUTLOOK SURVEY @SVB_Financial #StartupOutlook
  • 2. U.S. Startup Outlook 2017 2 Silicon Valley Bank presents Startup Outlook 2017, the bank’s annual report on the health of the innovation economy. This year, it comes at a time of significant transition around the world and opportunity in the innovation sector. In its eighth year, the Startup Outlook survey asks entrepreneurs to share what they are thinking about business conditions, access to capital and talent and the critical policy issues that help or hinder their success. Nearly 950 technology and healthcare executives, primarily from the United States, United Kingdom and China, participated in the survey, which was conducted shortly after the November 2016 United States presidential election. Given this timing, we did recognize some uncertainty in the responses from what is historically an optimistic group. As the United States transitions to a new administration and the United Kingdom negotiates Brexit, startup sentiments and markets may shift when policies and priorities become clearer. In China, we’re seeing similar themes as the country navigates a historic transition from an industrial to an innovation economy. Against this backdrop, there is good news. The innovation sector is building strength after a healthy recalibration in 2016. Public markets have bounced back, jobs reports are more optimistic, investors are doing deals, valuations are corrected, more funding options are available and the exit market has improved. No matter where they are located, at least 85 percent of entrepreneurs are expecting M&A, the ultimate exit for most startups, to increase or stay the same. In the United States, SVB is predicting the number of venture capital-backed IPOs to double or even triple over 2016. Here’s what else we see: There is more potential now for innovation to thrive than in the last 25 years. The breadth of opportunity created by old-world industries being transformed by technology continues to expand globally. Still, companies forming now will have to prove their value with a higher bar as investors continue to identify opportunities with the most promise. We have a long-term positive outlook for the innovation economy, but individual startups will face challenges. It’s the nature of the business of building disruptive companies. So mindful of the unicorn lineup awaiting exits, we will not be surprised to see companies struggle and fail this year, potentially even more than in recent years. This is healthy innovation. Thank you for your interest in Startup Outlook 2017. We hope the findings can be useful as you chart your own path or follow this sector.  Looking globally, the opportunities for innovation are abundant. Greg Becker President and CEO, Silicon Valley Bank Strength in the Innovation Sector LETTERFROMSVBCEO
  • 3. U.S. Startup Outlook 2017 3 Industry sector Profitable 56% Yes 44% No Ownership 69% Technology (net) 15% Healthcare (net) 16% Other Revenue stage Total respondents 941 Primary place of business 62% U.S. 14% U.K. 16% China 8% Other 17% Pre-revenue 65% Up to $25 million in revenue 18% More than $25 million in revenue 95% Private 5% Public ABOUTTHESURVEY Our eighth annual survey of technology and healthcare executives offers insight into what’s on the minds of innovation leaders today. For this year’s survey, we received 941 responses covering such topics as how innovation companies are faring, hiring projections and how government policies are affecting business growth. About the Startup Outlook 2017 survey Peerless Insights Survey, a third-party firm, conducted the Startup Outlook 2017 survey online on Silicon Valley Bank’s behalf from November 14, 2016, to January 3, 2017.
  • 4. U.S. Startup Outlook 2017 4 Following a year of healthy recalibration, U.S. startups are guardedly optimistic about 2017. The transition to a new administration in Washington, D.C., combined with investors gaining more power over entrepreneurs, brings some uncertainty. Still, the M&A environment is strong, and not only are most startups hiring, there are signs that finding the right talent may be getting easier. Innovation continues to be a key driver of the U.S. economy in 2017. U.S.STARTUPOUTLOOK
  • 5. U.S. Startup Outlook 2017 5 Uncertainty may be weighing on startups’ outlook While 92% say business conditions in 2017 will be the same or better than 2016, this naturally optimistic group is less hopeful that this year will be better for their companies. Few think conditions will get worse, but the percentage of those who say business conditions will be “much better” in 2017 (21%) has dropped by nearly half since 2014 (39%). We chalk some of that up to uncertainty, as well as more realistic expectations following a healthy recalibration in 2016. Describe your outlook on business conditions for your company this year compared to last: 82% 77% 64% 57% 14% 19% 29% 35% 4% 4% 7% 8% 2014 2015 2016 2017 Same or better Worse Will be better Will stay the same Will be worse BUSINESSCONDITIONS
  • 6. U.S. Startup Outlook 2017 6 88%82%81%81% 201620152014 FUNDING Raising capital gets more challenging Fundraising is becoming more difficult for startups. For the first time since 2014, fewer startups say raising money was “not challenging.” Investor interest in the innovation sector remains strong, and capital is available to deploy. Startup executives are clearly feeling, however, that the bar has been raised to acquire growth capital for their companies. What is your view of the current fundraising environment? Extremely or somewhat challenging 2017
  • 7. U.S. Startup Outlook 2017 7 Venture capital Private equity Corporate Angel/ Micro VC Organic growth Other 42% 21% 51% 16% FUNDING Startups increase reliance on venture capital For private companies that recently raised funds, venture capital becomes an even more important source of capital in the future: 51% of startups say their most likely next source of funds is venture capital. This is despite fewer early-stage fundings by VCs in 2016. Corporate investors are increasingly viewed as an important capital source, cited by 11% of respondents, surpassing private equity at 8%. What do you expect to be your company’s next source of funding? Other includes: individuals, bank debt, IPO, grant, crowdfunding, merger. 9% 9% 8% 7% 7%11% 11% 8% 2016 2017
  • 8. U.S. Startup Outlook 2017 8 Startups say M&A is their most likely exit strategy For the second year running, acquisition continues to be the dominant realistic, long-term exit strategy of U.S. startups. Despite public interest and excitement around startup IPOs, many more startups are acquired than go public. What is the realistic long-term goal for your company? FUNDING 18% Stay private 13% Don’t know 16% IPO 53% View acquisition as the long-term goal
  • 9. U.S. Startup Outlook 2017 9 M&A is expected to be even stronger in 2017 Nearly nine of 10 startups predict as many or more mergers and acquisitions in 2017. Fully half say they expect more acquisitions, which is an increase from 43% a year ago. One of the more interesting M&A trends is the increased appetite of acquirers outside the technology sector, creating additional opportunities for startups. How do you think the M&A market will change in 2017? FUNDING 38% No change 12% Fewer acquisitions 50% Expect more acquisitions
  • 10. U.S. Startup Outlook 2017 10 HIRING&TALENT What are your projections for hiring new employees this year? Hiring, and layoffs, are consistent over time For the last four years, startups have consistently reported they would be growing far more than reducing the size of their workforce. Startups are required to be nimble and flexible, adjusting the size and makeup of their workforce as a normal course of growth. We see the flow of startup employees in and out of companies as a constant, not as a meaningful negative shift this year. 2014 2015 2% 79% 2016 2017 Reduce workforce Increase workforce 1% 78% 2% 77% 2% 76%
  • 11. U.S. Startup Outlook 2017 11 HIRING&TALENT How challenging is it to find workers with the skills necessary to grow your business? Talent crunch showing signs of easing A year ago, when 95% of executives said it was challenging to find people with the skills necessary to help grow their businesses, we predicted it was possible that the talent crunch had reached its peak. It’s too soon to call it a trend, but it does appear that the very tight labor market has loosened a little. Innovation executives say the lack of skilled workers inhibits product development and makes it difficult to scale operations. 20142013 2015 87% 91% 94% 90% 95% 2016 2017 Respondents who say finding talent is challenging or extremely challenging
  • 12. U.S. Startup Outlook 2017 12 HIRING&TALENT The ratio isn’t changing Women in tech leadership has been a topic of conversation in Silicon Valley and globally for several years. It is well-known that women are underrepresented on startup boards and in the executive suite. For all the work being done to change this ratio in the U.S., this year’s survey respondents report there is no progress in the aggregate. Leading into 2017, 70% of startups report having no women on their boards, and more than half (54%) have no women in executive positions. One quarter of startups say they have programs in place to increase the number of women in leadership roles, which has been consistent year over year. Percentage of startups with no women in leadership positions: No women on board of directors No women in executive positions 2015 2016 20172015 2016 2017 68% 53% 66% 46% 70% 54%
  • 13. U.S. Startup Outlook 2017 13 PUBLICPOLICY What are the most important public policy issues affecting companies like yours? Healthcare costs climb in importance for startups More than half of startups surveyed say access to talent is the most important public policy issue affecting companies like theirs. Heathcare costs jumped to the No. 2 spot over cybersecurity on the 2017 list, followed by corporate taxes and patent litigation. For more perspective on these issues, and to learn entrepreneurs’ ideas for the new administration, see Startups to President Trump: Ideas to Grow the U.S. Innovation Economy. Note: Respondents were given the opportunity to select multiple responses. 34% 40% 53% 28% 24% Access to talent Healthcare costs Corporate taxes Patent litigation Cyber­ security
  • 14. U.S. Startup Outlook 2017 14 Policy is driving some U.S. startup operations offshore One in four respondents say that laws and regulations prompted them to locate facilities or move non-sales operations outside the U.S. Pre-revenue startups are more likely to leverage international markets for facilities and employees. PUBLICPOLICY 32% Tax policy 30% Regulatory environment 38% Immigration policy 26% Here’s why Have U.S. laws and regulations materially affected your company’s decision to locate facilities or hire employees for operational non-sales activities outside the U.S.? Hired or moved operations offshore Yes
  • 15. Peerless Insights Survey, a third-party firm, conducted the Startup Outlook 2017 survey online on Silicon Valley Bank’s behalf from November 14, 2016 to January 3, 2017. This material, including without limitation to the statistical information herein, is provided for informational purposes only and is compiled from the survey that we worked on with Peerless Insights, a third-party source. The information should not be viewed as tax, investment, legal or other advice nor is it to be relied on in making an investment or other decision. You should obtain relevant and specific professional advice before making any investment decision. Nothing relating to the material should be construed as a solicitation, offer or recommendation to acquire or dispose of any investment or to engage in any other transaction. Silicon Valley Bank is a member of the FDIC and the Federal Reserve System. Silicon Valley Bank is the California bank subsidiary of SVB Financial Group (Nasdaq: SIVB). ©2017 SVB Financial Group. All rights reserved. SVB, SVB FINANCIAL GROUP, SILICON VALLEY BANK, MAKE NEXT HAPPEN NOW and the chevron device are trademarks of SVB Financial Group, used under license. CompID—274 About Silicon Valley Bank For more than 30 years, Silicon Valley Bank (SVB) has helped innovative companies and their investors move bold ideas forward, fast. SVB provides targeted financial services and expertise through its offices in innovation centers around the world. With commercial, international and private banking services, SVB helps address the unique needs of innovators. Learn more at svb.com/startup-outlook-report