Personal Information
Entreprise/Lieu de travail
Eindhoven Area, Netherlands Netherlands
Profession
Chief Marketing Officer at CX Company
Site Web
wimrampen.com
À propos
I'm a senior director with 20 years experience in Customer Strategy & Development (Service, Sales, Marketing) in both B2C and B2B environments.
I develop and lead marketing, positioning and customer (experience) strategies aimed to deliver sustainable improvement in the way the companies I work for create value for and with their customers. These sustainable improvements are rooted in facts and analytics, and designed with a digital first, customer centric mindset.
After working in an enterprise environment for the past decade I recently chose to change scenery and accept the role of CMO for CX Company, an artificial intelligence scale-up. I stepped out of a role with multi-million ch...
Mots-clés
customer experience
marketing
social crm
customer service
customer journey
crm
service dominant logic
strategy
co-creation
service design
scrm
chatbots
artificial intelligence
wim rampen
future
call center
coniche
business
social business
intelligent assistant
digital
customer management
transformation
digital strategy
engagement
business model
brand management
onlinetuesday
design thinking
leadership
sdlogic
service
experience design
value co-creation
business model canvas
canvas
custserv
stephen goldman
telecommerce
interview
marco vianen
dutch
social-crm
customer-services
social media
customer relationship management
measurement
feedback
metrics
framework
enterprise feedback management
Tout plus
- Présentations
- Documents
- Infographies