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How to Make the API Economy a Reality
May 17, 2021
“The API economy is the ability to create new value and revenue streams for
organizations through the use of APIs”
Example:
Stripe, a company that provides payment processing capabilities for online
businesses, generates its entire revenue through APIs.
What is the API Economy?
2
● API for almost any service
⦿ Communications (such as
Twilio)
⦿ Billing (Stripe)
⦿ Financial (Plaid)
⦿ Travel (Priceline)
APIs: The Game Changer for Businesses
3
● Software Embedded Systems also use
APIs to enable connectivity
⦿ Air-conditioners
⦿ Washing machines
⦿ Cars
⦿ Refrigerators
⦿ Light bulbs
This massive ecosystem of APIs is like a collection of building blocks for developers giving them
access to a universe of possibility when it comes to creating digital services that change lives for
the better.
The most successful organizations are going to be the ones
willing to participate in the API economy. Participating requires
both consuming APIs from the global API ecosystem and
contributing to it as well.
Realizing the Promise of the API economy
5
API Marketplace: An Innovation Toolbox for an Organization’s
Developers
1 Gives a global view of all
programmable endpoints within an
organization.
2 Helps reduce duplication of work by
encouraging reuse and sharing.
3 Helps the organization’s innovators and
thought leaders to assess the
feasibility of their ideas by inspecting
what’s available for them to build on.
4 Having a global view of all such
endpoints also drives new ideas for
digital products.
An API marketplace is a common place that contains all kinds of APIs, events, and
data streams and commonly used-third party APIs (connections).
Advantages:
This is a sample text.
Insert your desired
text here.
Require both
programmability and
connectivity and not just one
of them
API-integration platforms
advocating low-code tooling
are making big waves in the
industry
“Year of Low Code”
Build or
Die!
Low-Code to Enhance Programmability and Connectivity
Build the parts that differentiate
yourself while reusing common
functionality that are not in your
main line of business
- Jeff Lawson, CEO of Twilio -
Low-Code to Enhance Programmability and Connectivity
7
Low code
● API management contains
⦿ Lifecycle management
⦿ Versioning
⦿ Documentation
⦿ A developer portal
⦿ Security
⦿ Access rate limits
“Nowadays the value of API management is realized with the ability to compose
new APIs fast, experiment, and iterate. That is why programmability of APIs play
an important role in an API management system”
API Management
8
Microservices style development facilitates software architectures and cultures that
are adaptable.
Microservices Style Development (and Culture)
1 Gives organizations a better chance to
bring out new ideas to the market
faster.
2 Experiment with it for a while.
3 Reiterate until they get it right.
Advantages:
If you want more details about an iPaaS solution and want to
see one in action, please visit
Choreo — a comprehensive platform for low-code, cloud
native engineering.
Read the complete article here.
A Low-Code Visual Interface for API Management

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Make API Economy a Reality by Participating and Contributing

  • 1. How to Make the API Economy a Reality May 17, 2021
  • 2. “The API economy is the ability to create new value and revenue streams for organizations through the use of APIs” Example: Stripe, a company that provides payment processing capabilities for online businesses, generates its entire revenue through APIs. What is the API Economy? 2
  • 3. ● API for almost any service ⦿ Communications (such as Twilio) ⦿ Billing (Stripe) ⦿ Financial (Plaid) ⦿ Travel (Priceline) APIs: The Game Changer for Businesses 3 ● Software Embedded Systems also use APIs to enable connectivity ⦿ Air-conditioners ⦿ Washing machines ⦿ Cars ⦿ Refrigerators ⦿ Light bulbs This massive ecosystem of APIs is like a collection of building blocks for developers giving them access to a universe of possibility when it comes to creating digital services that change lives for the better.
  • 4. The most successful organizations are going to be the ones willing to participate in the API economy. Participating requires both consuming APIs from the global API ecosystem and contributing to it as well. Realizing the Promise of the API economy
  • 5. 5 API Marketplace: An Innovation Toolbox for an Organization’s Developers 1 Gives a global view of all programmable endpoints within an organization. 2 Helps reduce duplication of work by encouraging reuse and sharing. 3 Helps the organization’s innovators and thought leaders to assess the feasibility of their ideas by inspecting what’s available for them to build on. 4 Having a global view of all such endpoints also drives new ideas for digital products. An API marketplace is a common place that contains all kinds of APIs, events, and data streams and commonly used-third party APIs (connections). Advantages:
  • 6. This is a sample text. Insert your desired text here. Require both programmability and connectivity and not just one of them API-integration platforms advocating low-code tooling are making big waves in the industry “Year of Low Code” Build or Die! Low-Code to Enhance Programmability and Connectivity Build the parts that differentiate yourself while reusing common functionality that are not in your main line of business - Jeff Lawson, CEO of Twilio -
  • 7. Low-Code to Enhance Programmability and Connectivity 7 Low code
  • 8. ● API management contains ⦿ Lifecycle management ⦿ Versioning ⦿ Documentation ⦿ A developer portal ⦿ Security ⦿ Access rate limits “Nowadays the value of API management is realized with the ability to compose new APIs fast, experiment, and iterate. That is why programmability of APIs play an important role in an API management system” API Management 8
  • 9. Microservices style development facilitates software architectures and cultures that are adaptable. Microservices Style Development (and Culture) 1 Gives organizations a better chance to bring out new ideas to the market faster. 2 Experiment with it for a while. 3 Reiterate until they get it right. Advantages:
  • 10. If you want more details about an iPaaS solution and want to see one in action, please visit Choreo — a comprehensive platform for low-code, cloud native engineering. Read the complete article here. A Low-Code Visual Interface for API Management