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Instaflirting to
                            Instadating
                          Finding Love in Social Media




Friday, September 7, 12
Only 40% of Singaporeans
       have tried online dating
       ...but what is online dating?
       match.com?
       okcupid.com?




Friday, September 7, 12
What is Instagram?




                          This is Instagram
Friday, September 7, 12
This is also Instagram :D
Friday, September 7, 12
“It’s quite possibly the most voyeuristic social network available now
                                 – it can be a very intimate visual diary of someone’s life.”




Friday, September 7, 12
Authenticity


Friday, September 7, 12
My Two Main Areas of Interest
                             Food             Sex




Friday, September 7, 12
“It's great for the superficial
     assholes like me for whom stuff
     like personal style and cultural
     tastes are important. If you
     consistently take shitty, boring or
     dumb photos, I will never date
     you and will probably unfollow
     you and de-friend you from
     Facebook too.”
              -Anon
Friday, September 7, 12
Instaflirt
              Verb. To Like a person’s photo
              on Instagram as a way of
              acknowledging their hotness
                          “It’s the most efficient way
                             to flirt I’ve ever seen!”
                                       -Anon




Friday, September 7, 12
Recommended Max Likes
                                per hour per person




                          3
Friday, September 7, 12
Instastalk
              Verb. To Like a person’s photos
              on Instagram in a rapid, rabid
              and uncontrollable succession.




Friday, September 7, 12
Fig.1




Friday, September 7, 12
Instadate
              Verb. To arrange a date with
              someone met exclusively via
              Instagram




Friday, September 7, 12
“Already connected on other
     social networks like twitter.”
               -Anon
     “I usually take things up a notch
     via Twitter, which seems more
     appropriate because the flirting
     can go on a more personal and
     private level”
               -Anon

Friday, September 7, 12
Friday, September 7, 12
Instawedding?




Friday, September 7, 12
http://uberflirt.com




Friday, September 7, 12
Uberflirt gives you...

                          Prospects!               Shame!




Friday, September 7, 12
Mobile
             Shame!       http://uberflirt.com




Friday, September 7, 12
@yongfook
                   http://yongfook.com

                      Director of Social
                         Leo Burnett
                          Singapore




Friday, September 7, 12

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Instaflirting to Instadating

  • 1. Instaflirting to Instadating Finding Love in Social Media Friday, September 7, 12
  • 2. Only 40% of Singaporeans have tried online dating ...but what is online dating? match.com? okcupid.com? Friday, September 7, 12
  • 3. What is Instagram? This is Instagram Friday, September 7, 12
  • 4. This is also Instagram :D Friday, September 7, 12
  • 5. “It’s quite possibly the most voyeuristic social network available now – it can be a very intimate visual diary of someone’s life.” Friday, September 7, 12
  • 7. My Two Main Areas of Interest Food Sex Friday, September 7, 12
  • 8. “It's great for the superficial assholes like me for whom stuff like personal style and cultural tastes are important. If you consistently take shitty, boring or dumb photos, I will never date you and will probably unfollow you and de-friend you from Facebook too.” -Anon Friday, September 7, 12
  • 9. Instaflirt Verb. To Like a person’s photo on Instagram as a way of acknowledging their hotness “It’s the most efficient way to flirt I’ve ever seen!” -Anon Friday, September 7, 12
  • 10. Recommended Max Likes per hour per person 3 Friday, September 7, 12
  • 11. Instastalk Verb. To Like a person’s photos on Instagram in a rapid, rabid and uncontrollable succession. Friday, September 7, 12
  • 13. Instadate Verb. To arrange a date with someone met exclusively via Instagram Friday, September 7, 12
  • 14. “Already connected on other social networks like twitter.” -Anon “I usually take things up a notch via Twitter, which seems more appropriate because the flirting can go on a more personal and private level” -Anon Friday, September 7, 12
  • 18. Uberflirt gives you... Prospects! Shame! Friday, September 7, 12
  • 19. Mobile Shame! http://uberflirt.com Friday, September 7, 12
  • 20. @yongfook http://yongfook.com Director of Social Leo Burnett Singapore Friday, September 7, 12