Zinnov Zones (previously GSPR) is an annual rating from Zinnov for Global Technology Service Providers in the areas of Product Engineering Services, Internet of Things, Media & Entertainment, Retail and Digital Services.
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Tech Mahindra - Case Study | Zinnov Zones
1. This report is solely for the use of Zinnov Client and Zinnov Personnel. No Part of it may be quoted, circulated or reproduced for distribution outside
the client organization without prior written approval from Zinnov.
Zinnov Zones-2016
Product Engineering Services
May, 2017
An Analyst Point of View for Tech Mahindra
2. Companies from the Consumer / eWeb 2.0 & E-Commerce vertical have
significantly increased their R&D spending
Automotive
$ 107 BN
Top R&D Spenders
Consumer
Electronics
$ 45 BN
* USD 621Billion
Volkswagen -6% 3%
Toyota Motor -6% 10%
General
Motors
1% 1%
Robert
Bosch
18%
29%
Ford Motor -3% -3%
Samsung
Electronics
-3% 0%
Apple 34% 34%
LG 3% 7%
Sony -15% 0%
Panasonic -19% -4%
Y% -Constant Currency Growth rates from 2015X% -Growth Rates in USD from 2015
X%
Y%
% Increase in R&D spend over 2015
% decrease in R&D spend over 2015
No change in R&D spend from 2015Z%
4%
2
Aerospace &
Defense
$ 27 BN
Airbus Group -7% 2%
Boeing 9% 9%
Safran -3% 6%
BAE Systems -8% -6%
Finmeccanica -13% -5%
Computer
Peripherals &
Storage
$ 20 BN
Hewlett-
Packard
2% 2%
EMC 6% 6%
Canon 5% 6%
HP Enterprise 5% 5%
Western Digital-1% -1%
Software / Internet
$ 88 BN
Medical
$ 21 BN
Medtronic 11% 11%
Boston
Scientific
7% 7%
Thermo
Fisher
Scientific
0% 0%
St Jude
Medical
-2% -2%
Becton
Dickinson
15% 15%
Semiconductor
$ 49 BN
Intel 5% 5%
Qualcomm 0% 0%
Taiwan
Semiconductor
15%15%
Foxconn
Technology
7% 7%
Mediatek 14%14%
Telecom &
Networking
$ 43 BN
Huawei
Technologies
44% 46%
Cisco Systems -1% -1%
Ericsson -11% 4%
Nokia 9% 19%
ZTE 34% 35%
Energy &
Utilities
$ 21 BN
Amazon 35% 35%
Alphabet 25% 25%
Facebook 81% 81%
Microsoft 6% 6%
Oracle 12% 12%
Source: Global Engineering Insights Platform (GEIP) |
Petrochina -11% -9%
Schlumberg
er
-10% -10%
Dutch Shell -11% -11%
Total -21% -21%
Exxon Mobil 4% 4%
18%4% 11% 5%4%7% 4.5% 4%
Growth rates reported in constant
currency
* Other verticals such as Pharma, Biotech etc are part of the overall spend number shown, but not represented here
4. Vertical Top Spender Highest Growth in R&D Spend
Automotive Volkswagen
Tesla Motors (54%), ZF Group(48%)
Chongqing Changan(26%)
Industrial 3M
Fanuc(30%), Metallurgical corp. of china(26%),
Arkema(23%)
Consumer
Electronics
Samsung
Sega Sammy(44%), Apple(34%), BSH
Bosch(24%)
Medical
Devices
Medtronic
Zimmer(43%), Fresenius(15%),
Becton Dickinson(15%)
Semiconductor Intel
Cypress Semicon(75%), Cirrus Logic (57%),
Avago Technologies(51%)
Telecom
Huawei
Technologies
Harris(254%), Huawei Technologies(44%),
Telecom Italia(39%)
ISV Amazon
Alibaba (108%), Cerner(87%),
JD.com(82%)
Source: Zinnov Research and Analysis
3.4%
6.2%
4.8%
4.2%
5.9%
11.2%
5.3%
12.8%
Industrial
Medical Devices
Aerospace and
Defence
Automotive
Telecommunication
Semiconductor
Consumer
Electronics
ISV
R&D Spend as Percentage of Revenue ( USD Billion)
Top R&D spenders
are from
Automotive vertical
5
20
Hi-Tech and ISV
segments share in
G500 spenders
34%
China’s R&D Growth
rate is more than 2x of
USA’s R&D growth rate
16%8%
Star Spenders
Hi-Tech Verticals
Increased demand for embedded and software content is driving the R&D
spend
5. 5
602 614 621
4.13%
4.31%
4.95%
Total Global 500 R&D Spend X% R&D Spend as a % of revenue
G500 R&D Spend
(In USD billion)
146Billion Dollar Spenders in
2016
35New Entrants
42High Growth* R&D
Spenders
4.95%
Average R&D Spend
as % of Revenue
• The R&D spending by the Billion Dollar spenders
totalled up to USD 471 Billion
• Five new companies have entered the billion dollar
R&D spender club this year
• Majority of the new entrants were from Industrial
and Semiconductor verticals
• 5 companies within G500 got acquired, 12
companies reduced their R&D spend and 2
companies went Private and left the list
• Nearly 40% of the high growth R&D spenders
were from Consumer/Web 2.0 & E-Commerce,
Enterprise Software and Semiconductor verticals
• Companies from verticals like Consumer/Web 2.0
& E-Commerce, Semiconductor and Enterprise
Software & Enterprise 2.0 have R&D intensities
greater than 10% while Energy & Utility firms have
R&D intensities less than 1%
Note: *High Growth R&D Spenders are companies that increased their R&D spend by 30% or more over previous year
*The Revenues of the top companies from Energy and Utility have substantially gone down without much increase in their R&D spent, hence the surge in R&D Intensity
2014 2015 2016
R&D spend by G500 companies is growing consistently at ~1.5% over
the last two years
6. 0.2
1.2
2.2
3.2
4.2
5.2
6.2
7.2
8.2
9.2
10.2
11.2
12.2
13.2
1 101 201 301 401
Contribution of G500 R&D Spenders
2016 R&D Spend Ranking
66.5%
16.4%
8.4%
5.2% 3.5%
R&DSpendinBillion
621 Billion
6
R&D spending continues to stay highly consolidated with top 100 R&D
spenders accounting for two-third of the total R&D Spend
Source: Zinnov Research and Analysis
7. 61%
40%
76%
38%
28%
41%
49% 54% 59%
39%
60%
24%
62%
72%
59%
51% 46% 41%
Aerospace
& Defense*
Automotive Consumer Electronics Energy &
Utilities
Industrial
Automation
Medical
Devices
Semiconductors Software/
Internet
Telecom &
Networking
Contribution of top 5 companies to R&D spend in each vertical
*Excludes Government spending on Defence; Source: Zinnov Research and Analysis
19 61 24 28 46 23 43 61 28
Total number of G500 companies in each vertical
14
R&D spending in Consumer Electronics and Aerospace is highly consolidated
with top 5 players accounting for >60% total vertical R&D Spending
Source: Zinnov Research and Analysis
8. The addressable Engineering and R&D globalization and services
opportunity stands at USD 215 billion
Current Addressed ER&D market through
offshore in-house R&D Centres
Addressed ER&D Globalisation & Services
market through Outsourcing partners
*Opportunity Includes market for Captives , Offshore R&D Service Providers and Onshore R&D
Service Providers
USD
232Billion
Addressable Market*
Total Addressable R&D
Globalisation & Services
opportunity
USD
85
Billion
Total Addressed R&D Globalisation
and Services Market
USD
34
Billion
USD
51
Billion
Addressed Market
9. *Opportunity Includes market for Captives , Offshore R&D Service Providers and Onshore R&D Service Providers
USD
61
Billion
Software
USD
232
Billion
Total Addressable R&D
Globalisation & Services
opportunity in 2016 USD
78
Billion
USD
93
Billion
Embedded
Mechanical
USD
112
Billion
USD
107
Billion
USD
83
Billion
2021
USD
302
Billion
Total Addressable R&D
Globalisation & Services
opportunity in 2021
Addressable Market*
2016
Addressable Market*
2021
Software
Embedded
Mechanical
Embedded and Software engineering constitute ~66% of the R&D
outsourcing addressable market
9Source: Global Engineering Insights Platform (GEIP) |
2016
10. India, Western Europe and North America capture ~75% of the global
Engineering R&D Services market
8.9 BN
7.0 BN
19.5 BN
3.0 BN
10.4 BN
India
Eastern
Europe
Western Europe
North
America
R&D Outsourcing HotspotsEngineering R&D
Outsourced Services
Addressed ER&D Globalisation & Services
market through Outsourcing partners
Billion
USD
9.3%
Growth Rate over 2015
Latin
America
2.2 BN
Rest of
Asia
51
12. R&D Globalization as a phenomenon is here to stay with locations in
emerging economies being the hotspot
13.4 Bn
India
10.2 Bn
China
2.3 Bn
South Africa
3.2 Bn
Brazil
1.5 Bn
Eastern
Europe
G500 globalisation intensity
Billion
USD
Overall R&D Globalisation in
Emerging Economies
8.6%
Growth Rate over 2015
34
* Includes other geographies as well
13. Key trends
in Global
Engineering
R&D
Services
The drivers for outsourcing have changed tremendously over the last
year and some newer trends have emerged
1
2
Service Providers strengthen Bay Area delivery presence to position as innovation
partner to bay area based R&D spenders4
3Emergence of End-to-End Full stack Product Engineering Service providers
Rise of the GlobalShore model: Engineering Services Delivery becoming more global with
offshore players expanding to onshore delivery locations and Europe ESPs building offshore
presence
R&D Service providers explore engineering opportunities beyond Product Development Life Cycle
(PDLC) activities
14. Tech M’s well established engineering talent and expertise places them
among the leaders in the Industry
14
Tech Mahindra has developed a remarkable blend of R&D talent and expertise over the years, catapulting itself amidst the leaders. Tech
Mahindra has also developed a robust ecosystem which gives them an edge over their peers in Product Engineering space.
The primary differentiators that set Tech M apart are :
Strong ability to integrate capabilities such as design, styling, new age customer experience through design thinking approach and help
transform customers as a product engineering partner with all-round competence to deliver on the disruption.
Large client base, product development accelerators and strong technical capabilities such as Engineering Data Analytics (in terms of
visualization of real time information, real time quality & inspection and predictive maintenance and integration of enterprise systems for real time
data) consistently reinforce their position in leaders quadrant in this year’s rating
TechM’s engineering focussed framework and solutions across advanced technology areas like IoT and Industrial Internet has made the
company stand among the leaders in Aero, Auto and Telecom verticals
TechM’s Connected Factories solutions are bringing in new level of productivity and efficiency to the Industry
Tech Mahindra has also created numerous global patents while profiting customers by delivery through new processes, solutions and
frameworks
Tech Mahindra has refined their offerings categorized around unique Run, Change and Grow (RCG) strategy defined by verticals like telecom,
automotive, aerospace, industrial across the organization to enable their customers to RUN Better, CHANGE Faster and GROW Greater. This
move will further strengthen their leadership in the respective areas such as Engineering, Digital, Network Services, etc. hel
15. Specialization, R&D practice maturity (depth and maturity services), Innovation & IP, Eco-System Linkages
Niche
Expansive
EstablishedEmerging
Scale,#ofVerticalsserviced,ClientSpread
Partial Participation by Service Providers
Complete Participation by Service Provider
Overall Rating - 2016
TCS
WiproHCL
Altran
L&T TS
Tech Mahindra
Cyient
HARMAN Connected ServicesInfosys
Aricent QuEST Global
Mindtree
Global Logic
Cognizant
Tata Technologies
Tata Elxsi
Sasken eInfochips
EPAM
Persistent SystemsCybage
Luxoft
Ness Digital Engineering
Genpact
GlobalEdge
KPIT Technologies
Pactera
Sonata
Software
Infogain
Happiest MindsInnominds
Hughes Systique
Aspire Systems
*Capgemini
R Systems
Xoriant
ITC Infotech
Talentica
Akka Tech
Assystem
Alten
16. Specialization, R&D practice maturity (depth and maturity services), Innovation & IP, Eco-System Linkages
Niche
Expansive
EstablishedEmerging
Scale,#ofVerticalsserviced,ClientSpread
Partial Participation by Service Providers
Complete Participation by Service Provider
Mechanical Engineering Services Ratings - 2016
Altran
TCS
Tech Mahindra
QuEST GlobalCyient
AltenAkka
Assystem
HCL
Tata Technologies
Infosys
L&T TS
Wipro
Genpact
KPIT Technologies
Tata Elxsi
HARMAN Connected Services
*Capgemini
17. Specialization, R&D practice maturity (depth and maturity services), Innovation & IP, Eco-System Linkages
Niche
Expansive
EstablishedEmerging
Scale,#ofVerticalsserviced,ClientSpread
Partial Participation by Service Providers
Complete Participation by Service Provider
Embedded Systems Rating - 2016
Wipro
HCL
TCS
L&T TS
Tech Mahindra
HARMAN Connected
ServicesAricent
Alten
Altran
Tata Elxsi
Infosys
Mindtree
eInfochips
KPIT Technologies
Sasken
Global Logic
QuEST Global
Cognizant
Global Edge
Pactera
Tata Technologies
Innominds
Happiest Minds
EPAM
Hughes Systique
*Capgemini
R Systems
ITC Infotech
Cyient
Luxoft
18. Tech M is part of the Established and Expansive segment of Engineering
Service Providers
18
19. Vertical Key Expertise Areas
Position in
Market
Analyst Commentary
Aerospace & Defense
• Core engineering capabilities:
Structural design, Interiors, Avionics &
Manufacturing Engineering
• Aftermarket Customer Services
• Digital: Aircraft health monitoring ,
Predictive maintenance, Track &
Trace
Leadership Zone
Tech M’s large clientele of leading world OEMs, core
engineering expertise coupled with advanced solutions
like Aircraft Health monitoring System and Predictive
Analytics positions them in the leader’s quadrant
Automotive
• Electric vehicle /Platform
development (Styling to limited
production)
• Autonomous: Perception, decision
and Actuation algorithms & Sensor
Fusion
• Electrification: Supervisory Control
Modules, smart & adaptive Controls &
On/Off-board Chargers
• Connectivity: Connected car solutions
Leadership Zone
Strong expertise in executing end to end new vehicle
programs/facelifts programs and future mobility solutions
(Autonomous, electrification & connectivity) and
initiatives in developing new partnerships is ascertaining
Tech M’s position as leader in the Industry
Tech Mahindra Zinnov Zones Position across different verticals 1/5
19
20. Vertical Key Expertise Areas
Position in
Market
Analyst Commentary
Construction & Heavy
Machinery
• Plant automation & engineering
• Product/Process cost out &
Sustenance
Execution Zone Developing expertise across manufacturing
engineering, virtual vehicle integration and power
systems along with providing commercial value
proposition to customers will help Tech M move in the
leadership quadrant
E&U • Risk/reward propositions in smart
grid solutions (AMI/AMR), Asset
monitoring (predictive & prescriptive
analytics) etc.
• Digital Transformation – AR/VR for
field maintenance, Lone worker
safety (HSE) for Integrated Oil
Companies
• Outsourced product development
including product innovation till
industrialization for Oil Field Services
companies, Product sustenance life
cycle ownership for engineering
applications & control systems
Leadership Zone An accumulation of competitive solution like MARSHAL
and EIM solution influences and a well established
expertise across Energy Management system and
Automated Analytics has influenced Tech M’s visibility
as a leader
Tech Mahindra Zinnov Zones Position across different verticals 2/5
20
21. Tech Mahindra Zinnov Zones Position across different verticals 3/5
21
Vertical Key Expertise Areas
Position in
Market
Analyst Commentary
Industrial Automation • End to End Product Development
• Plant automation, Engineering
Predictive Analytics, Product/Process
Cost out & Sustenance
• Connected Factories and Connected
Equipment
Leadership Zone Tech M’s solutions for Factory of Future covering value
stream visualisation, plant network connectivity and
security, asset life cycle analytics, virtual simulation &
services, enterprise application integration and mature
presence across the complete life cycle of products
affirm their spot among the Industry leaders.
Medical Devices • Engineering, assurance & digital
services for Medical devices
• Connected Engineering/IoT
solutions: Connected Care
Execution Zone Tech M’s connected care platform has linked patients
with clinical services transforming healthcare delivery
displaying strong expertise with focused solutions like
Tele-Health, Tele-Medicine and eICU and their
investments in Geographic expansions and customer
acquisition will provide them an edge over their
competitors
Consumer Electronics • Advance HMI, Storage Devices Leadership Zone
Tech M’s strong patented list of solutions and an
eminent base of clientele along with great solutions like
SmartMake ecosystem and Mass Storage Device
Validator (MSDV) has ascertained that they are part of
cohort of the leaders
22. Tech Mahindra Zinnov Zones Position across different verticals 4/5
22
Vertical Key Expertise Areas
Position in
Market
Analyst Commentary
Enterprise Software • Semiconductor Design Services –
End to End Design and Development
services
• Storage – Storage Firmware /Driver
Development, Protocol Validation
(SATA/SAS/NVMe), Performance
Benchmarking, Platform validation,
Data Management/Storage
Management Tools Implementation
• Product Globalization Services
• Embedded System Development
Execution Zone Developing deep expertise and providing end to end
solutions across the value chain to the customers will
help Tech M move to the leadership zone
Telecommunication • Solutions specific to TEMs such as
Wireless & Wireline access, CPE,etc
• Solutions specific to Data centre
technology such as servers, storage,
network, security
• Virtualization of Network products
Leadership Zone Tech M’s strong portfolio of solutions like EzFrame
Automation Framework and their strategic acquisitions
and partnerships provide a wide range of offerings to its
clients which helps them to be among the leaders in this
vertical.
23. Tech Mahindra Zinnov Zones Position across different verticals 5/5
23
Vertical Key Expertise Areas
Position in
Market
Analyst Commentary
Transport • Experience in developing safety
critical applications (Train control
management systems), COE for
Validation & Verification of Positive
Train Control (PTC) implementation,
RF expertise for train
communications
• Digital transformation in Train design
process – Model based engineering
(MBE) driving paperless design
environment, Simulators/CBT/WBT
for operators and Connected
Engineering solutions such as Rail
Road Asset Health Monitoring
Leadership Zone Digital solutions for railroad Predictive health
monitoring & maintenance and asset management
solutions (for track, wheel, bogie, etc) and constant
investments in Environment and Simulation testing has
affirmed Tech M’s position in the leadership zone.
24. Tech M Key Technology Differentiators
24
• Tech M has IPs, Frameworks and Solutions that differentiate it from other Service Providers. With recent investments such as
Pininfarina and BIO Agency, Tech Mahindra is now able to offer an end-to-end product engineering solutions (Style to SoP) & Digital
solutions for Intelligent products across the industry verticals in line with their new philosophy of Connected World, Connected
Experiences
• Tech Mahindra, through its unique ‘RCG’ approach, enables customers `RUN’ better ‘CHANGE’ faster and ‘GROW’ greater across
industry verticals like Telecom, Automotive, Aerospace and Industrial
RUN CHANGE GROW
• Matured frameworks/ robust processes, R&D
activities to meet the cost and shorter product
development lifecycle
• Innovative business models to build matured
new R&D centres
• Driving R&D process efficiency by
leveraging digital technologies: AI , RPA,
MBD, ML etc
• Test automation providing time to market
advantage and Device testing to meet
compliance and regulatory requirements
• Cross-functional excellence: Multisite asset
optimization, Supply chain optimization
(inventory, materials, logistics, transportation) ,
Capital plan improvements etc.,
• Building Intelligent products to reduce R&D
and materials cost by Analyzing actual
product/services usage patterns to reduce
customers’ usage, repair, and downtime
costs and enhance user experience
• Converting core products to global market
products and developing derivative
products to address emerging market
demand gap
• Leveraging Digital Transformation for
Usage-based maintenance, Predictive
maintenance, visualization, overall
equipment efficiency to optimize factory
performance
• Digital Products & Services: Consulting led
approach to identify and prioritize the data
monetization use case offerings, ƒpilot executions
and maturing solutions
• Enabling Network function virtualization there by
driving significant change in the way telecom
networks are built and operated
• Co-development of new product portfolio and 360
degree array of comprehensive services and
solutions by collaborating with research and
innovation leaders, partners and start-up
(breakthrough products in new technology areas)
ecosystem.
• Improved Factory intelligence: Comprehensive
asset information (real-time and historical),
Scenario-based querying & Asset scheduling
• Augmented/ Virtual Reality: Operator Training /
Learning, factory/manufacturing process
simulations, repair, etc.
25. ➢ Tech M’s Run Change Grow (RCG) philosophy and its solutions like Connected
Car/Care/Factory and integration of technology, engineering analytics, Artificial
Intelligence (AI) and Machine Learning are helping customers leverage and improve
their productivity and efficiency ascertaining its leader’s position
➢ Tech M has a blend of product engineering professionals with superior technical skills,
excellent understanding of the business domain and keen insight into market
complete product engineering value chain creating a diverse workforce across
verticals
➢ Tech Mahindra has established itself as a key player in the SDN-NFV space and
offers vendor neutral System Integration capabilities and highly scalable Managed
Services to its customers
➢ Tech M’s constant investment in Digital Transformation by developing deep expertise
across IOT, IIOT, Telecom , M2M & Software and connected platforms makes them
one of the top leaders in the Digital Space
➢ A well established ecosystem of collaboration with research and innovation leaders,
partners and start-ups is enabling Tech M to provide 360 degree array of
comprehensive services and solutions proving its market success
Key
Opportunities
▪ Tech M holds a great potential in
expanding and increasing its
market share in the Medical
Devices & Enterprise Software
space with its strong engineering
capabilities
▪ Tech M’s should persevere its
investment in the Digital space
and continue its global research
and strategic partnerships
Digital Initiatives, global partnerships, competitive and comprehensive solutions
and robust IP portfolio are principal reasons of Tech M’s accelerating growth
25
Strengths
27. Aerospace Rating - 2016
High
Low
Nurture Zone Breakout Zone Execution Zone Leadership Zone
Scalability
Zinnov Zones – Leading Service ProvidersScale,#ofSub-Verticalsserviced,ClientSpread
ITC Infotech
Partial Participation by Service Provider
Akka Tech
Atkins
SOFT LAUNCH
• On the way into big league, delivering R&D
services effectively, tear down , purpose fit labs
• Generic Capability across Engg, Embedded and
Software services and Niche capability in one
area
• Innovation frameworks resulting in tangible
benefit to customers
• Specific industry alliances, partnerships and
membership in Global forums
• R&D and PES as a focus area
• Niche capability in one type of PES service
(Engineering / Embedded / Software)
• Innovation, if at all, in process optimization
• Generic - MoUs with universities and alliances
• Capable of performing concept to Go-To-Market
for the product –Significant investment in Lab
infrastructure
• Niche capability across Engineering, Embedded
and Software services
• Formal innovation culture, resulting in IP’s and
strategic innovations
• Leadership role in alliances, leverage startups,
Specific academic research, and co-creation with
customers
• Capable of delivering complete product
development as a true engineering partner,
Customer Labs
• Niche capability spans across two service types
and at least generic capability level in one
service type
• Reusable IP’s built, and benefits quantified
• Alliances with Customers who are Industry
Leaders
R&D Practice
Maturity
Breadth
Innovation
Eco-system
Connect
Alten
Assystem
P3
Bertrandt
Altran
Cyient
Tech Mahindra
QuEST Global
*Capgemini
HCL
TCS
L&T TS
Tata Technologies
Genpact
Wipro
eInfochips
Tata Elxsi
Infosys
28. Automotive Rating - 2016
High
Low
Nurture Zone Breakout Zone Execution Zone Leadership Zone
Scalability
Zinnov Zones – Leading Service Providers
Sasken
Happiest Minds
Global Logic
Global Edge
ITC Infotech
Hughes Systique
Ness Digital Engineering
Innominds
Partial Participation by Service Provider
Akka
Technologies
Assystem
Alten
Scale,#ofSub-Verticalsserviced,ClientSpread
• On the way into big league, delivering R&D
services effectively, tear down , purpose fit labs
• Generic Capability across Engg, Embedded and
Software services and Niche capability in one
area
• Innovation frameworks resulting in tangible
benefit to customers
• Specific industry alliances, partnerships and
membership in Global forums
• R&D and PES as a focus area
• Niche capability in one type of PES service
(Engineering / Embedded / Software)
• Innovation, if at all, in process optimization
• Generic - MoUs with universities and alliances
• Capable of performing concept to Go-To-Market
for the product –Significant investment in Lab
infrastructure
• Niche capability across Engineering, Embedded
and Software services
• Formal innovation culture, resulting in IP’s and
strategic innovations
• Leadership role in alliances, leverage startups,
Specific academic research, and co-creation with
customers
• Capable of delivering complete product
development as a true engineering partner,
Customer Labs
• Niche capability spans across two service types
and at least generic capability level in one
service type
• Reusable IP’s built, and benefits quantified
• Alliances with Customers who are Industry
Leaders
R&D Practice
Maturity
Breadth
Innovation
Eco-system
Connect
SOFT LAUNCH
Neusoft
BertrandtESG
Automation
IAV
TCS
Altran
HARMAN
Connected
Services
L&T TS
*Capgemini
HCL
Tech
Mahindra
Tata Elxsi
Wipro
Tata
Technologies
Aricent
KPIT
Technologies
Mindtree
Infosys
QuEST Global
Luxoft
29. Construction and Heavy Machinery Rating - 2016
High
Low
Nurture Zone Breakout Zone Execution Zone Leadership Zone
Scalability
Zinnov Zones – Leading Service ProvidersScale,#ofSub-Verticalsserviced,ClientSpread
• On the way into big league, delivering R&D
services effectively, tear down , purpose fit labs
• Generic Capability across Engg, Embedded and
Software services and Niche capability in one
area
• Innovation frameworks resulting in tangible
benefit to customers
• Specific industry alliances, partnerships and
membership in Global forums
• R&D and PES as a focus area
• Niche capability in one type of PES service
(Engineering / Embedded / Software)
• Innovation, if at all, in process optimization
• Generic - MoUs with universities and alliances
• Capable of performing concept to Go-To-Market
for the product –Significant investment in Lab
infrastructure
• Niche capability across Engineering, Embedded
and Software services
• Formal innovation culture, resulting in IP’s and
strategic innovations
• Leadership role in alliances, leverage startups,
Specific academic research, and co-creation with
customers
• Capable of delivering complete product
development as a true engineering partner,
Customer Labs
• Niche capability spans across two service types
and at least generic capability level in one
service type
• Reusable IP’s built, and benefits quantified
• Alliances with Customers who are Industry
Leaders
R&D Practice
Maturity
Breadth
Innovation
Eco-system
Connect
SOFT LAUNCH
L&T TS
TCS
Tata
Technologies
Cyient
EPAM
Wipro
*Capgemini
Tech Mahindra
HCL
Innominds
Infosys
30. Consumer Electronics Rating - 2016
High
Low
Nurture Zone Breakout Zone Execution Zone Leadership Zone
Scalability
Zinnov Zones – Leading Service ProvidersScale,#ofSub-Verticalsserviced,ClientSpread
• On the way into big league, delivering R&D
services effectively, tear down , purpose fit labs
• Generic Capability across Engg, Embedded and
Software services and Niche capability in one
area
• Innovation frameworks resulting in tangible
benefit to customers
• Specific industry alliances, partnerships and
membership in Global forums
• R&D and PES as a focus area
• Niche capability in one type of PES service
(Engineering / Embedded / Software)
• Innovation, if at all, in process optimization
• Generic - MoUs with universities and alliances
• Capable of performing concept to Go-To-Market
for the product –Significant investment in Lab
infrastructure
• Niche capability across Engineering, Embedded
and Software services
• Formal innovation culture, resulting in IP’s and
strategic innovations
• Leadership role in alliances, leverage startups,
Specific academic research, and co-creation with
customers
• Capable of delivering complete product
development as a true engineering partner,
Customer Labs
• Niche capability spans across two service types
and at least generic capability level in one
service type
• Reusable IP’s built, and benefits quantified
• Alliances with Customers who are Industry
Leaders
R&D Practice
Maturity
Breadth
Innovation
Eco-system
Connect
SOFT LAUNCH
Partial Participation by Service Provider
Alten
Vault
Solize Group
Wipro
HCL
TCS
Tata Elxsi
HARMAN Connected
Services
Tech Mahindra
Mindtree
L&T TS
Sasken
Aricent
Cyient
Happiest Minds
GlobalLogic
R Systems
Ness Digital Engineering
Hughes Systique
Innominds
Cognizant
Infosys
EPAM
31. Energy & Utilities Rating - 2016
High
Low
Nurture Zone Breakout Zone Execution Zone Leadership Zone
Scalability
Zinnov Zones – Leading Service Providers
Wipro
TCS
Tech Mahindra
L&T TS
Altran
QuEST Global
Cyient
*Capgemini
Genpact
EPAM
ITC Infotech
Happiest Minds
Alten
Partial Participation by Service Provider
Infosys
HARMAN
Connected
Services
Scale,#ofSub-Verticalsserviced,ClientSpread
• On the way into big league, delivering R&D
services effectively, tear down , purpose fit labs
• Generic Capability across Engg, Embedded and
Software services and Niche capability in one
area
• Innovation frameworks resulting in tangible
benefit to customers
• Specific industry alliances, partnerships and
membership in Global forums
• R&D and PES as a focus area
• Niche capability in one type of PES service
(Engineering / Embedded / Software)
• Innovation, if at all, in process optimization
• Generic - MoUs with universities and alliances
• Capable of performing concept to Go-To-Market
for the product –Significant investment in Lab
infrastructure
• Niche capability across Engineering, Embedded
and Software services
• Formal innovation culture, resulting in IP’s and
strategic innovations
• Leadership role in alliances, leverage startups,
Specific academic research, and co-creation with
customers
• Capable of delivering complete product
development as a true engineering partner,
Customer Labs
• Niche capability spans across two service types
and at least generic capability level in one
service type
• Reusable IP’s built, and benefits quantified
• Alliances with Customers who are Industry
Leaders
R&D Practice
Maturity
Breadth
Innovation
Eco-system
Connect
SOFT LAUNCH
Atkins
P3
Innominds
32. Industrial Automation Rating - 2016
High
Low
Nurture Zone Breakout Zone Execution Zone Leadership Zone
Scalability
Zinnov Zones – Leading Service ProvidersScale,#ofSub-Verticalsserviced,ClientSpread
• On the way into big league, delivering R&D
services effectively, tear down , purpose fit labs
• Generic Capability across Engg, Embedded and
Software services and Niche capability in one
area
• Innovation frameworks resulting in tangible
benefit to customers
• Specific industry alliances, partnerships and
membership in Global forums
• R&D and PES as a focus area
• Niche capability in one type of PES service
(Engineering / Embedded / Software)
• Innovation, if at all, in process optimization
• Generic - MoUs with universities and alliances
• Capable of performing concept to Go-To-Market
for the product –Significant investment in Lab
infrastructure
• Niche capability across Engineering, Embedded
and Software services
• Formal innovation culture, resulting in IP’s and
strategic innovations
• Leadership role in alliances, leverage startups,
Specific academic research, and co-creation with
customers
• Capable of delivering complete product
development as a true engineering partner,
Customer Labs
• Niche capability spans across two service types
and at least generic capability level in one
service type
• Reusable IP’s built, and benefits quantified
• Alliances with Customers who are Industry
Leaders
R&D Practice
Maturity
Breadth
Innovation
Eco-system
Connect
SOFT LAUNCH
Partial Participation by Service Provider Alten
Beyondsoft
Sii Poland
L&T TS
Altran
*Capgemini
TCSWipro
HCL
Tech Mahindra
Aricent
Cognizant
QuEST Global
Innominds
ITC Infotech
Sasken
Ness Digital Engineering
Happiest Minds
Hughes Systique
EPAM
eInfochips
Infosys
HARMAN Connected
Services
33. Medical Devices Rating - 2016
High
Low
Nurture Zone Breakout Zone Execution Zone Leadership Zone
Scalability
Zinnov Zones – Leading Service Providers
EPAM
Tata Elxsi Tech Mahindra
HARMAN Connected
Services
Global Logic
CyienteInfochips
GenpactInnominds
ITC Infotech
AltenPartial Participation by Service Provider
Scale,#ofSub-Verticalsserviced,ClientSpread
• On the way into big league, delivering R&D
services effectively, tear down , purpose fit labs
• Generic Capability across Engg, Embedded and
Software services and Niche capability in one
area
• Innovation frameworks resulting in tangible
benefit to customers
• Specific industry alliances, partnerships and
membership in Global forums
• R&D and PES as a focus area
• Niche capability in one type of PES service
(Engineering / Embedded / Software)
• Innovation, if at all, in process optimization
• Generic - MoUs with universities and alliances
• Capable of performing concept to Go-To-Market
for the product –Significant investment in Lab
infrastructure
• Niche capability across Engineering, Embedded
and Software services
• Formal innovation culture, resulting in IP’s and
strategic innovations
• Leadership role in alliances, leverage startups,
Specific academic research, and co-creation with
customers
• Capable of delivering complete product
development as a true engineering partner,
Customer Labs
• Niche capability spans across two service types
and at least generic capability level in one
service type
• Reusable IP’s built, and benefits quantified
• Alliances with Customers who are Industry
Leaders
R&D Practice
Maturity
Breadth
Innovation
Eco-system
Connect
SOFT LAUNCH
Akka Tech
Infinite Computer
Solutions
*Capgemini
HCL
TCS
Altran
Wipro
L&T TS
QuEST Global
Infosys
34. High
Low
Zinnov Zones – Leading Service Providers
HARMAN Connecte
Services
HCL
Persistent
Systems
EPAM
Global Logic
Mindtree
Cybage Cognizant
Sonata
Sasken
Aspire
Xoriant
Infogain
Aricent
Innominds
ITC Infotech
Tech Mahindra
Capgemini
Pactera
Altran
Happiest Minds
Ness Digital
Engineering TCS
Infosys
Wipro
Scalability
Scale,#ofSub-Verticalsserviced,ClientSpread
Enterprise Software Rating - 2016
• Capable of performing concept to Go-To-Market
for the product
• Formal innovation culture, resulting in IP’s and
strategic innovations
• Worlds Largest ISVs
• Capable of delivering complete product
development as a true engineering
partner
• Reusable components IP’s built, and
benefits quantified
• Large ISVs and Niche ISVs
• On the way into big league
• Innovation frameworks resulting in tangible
benefit to customers
• Niche ISVs
• R&D and PES as a focus area
• Innovation, if at all, in process optimization
• Generic ISVs, Startups
R&D Practice
Maturity
Innovation
Customer Type
Nurture Zone
SOFT LAUNCH
Breakout Zone Execution Zone Leadership Zone
Accenture
35. Telecommunication Rating - 2016
High
Low
Nurture Zone Breakout Zone Execution Zone Leadership Zone
Scalability
Zinnov Zones – Leading Service Providers
Wipro
Aricent
Tech Mahindra
TCS
Altran
HCL
Mindtree
L&T TS
HARMAN Connected
Services
Sasken
Tata Elxsi
Pactera
Cognizant
R Systems
Global Edge
EPAM
Innominds
Happiest Minds
Hughes Systique
Alten
Partial Participation by Service Provider Infosys
Scale,#ofSub-Verticalsserviced,ClientSpread
• On the way into big league, delivering R&D
services effectively, tear down , purpose fit labs
• Generic Capability across Engg, Embedded and
Software services and Niche capability in one
area
• Innovation frameworks resulting in tangible
benefit to customers
• Specific industry alliances, partnerships and
membership in Global forums
• R&D and PES as a focus area
• Niche capability in one type of PES service
(Engineering / Embedded / Software)
• Innovation, if at all, in process optimization
• Generic - MoUs with universities and alliances
• Capable of performing concept to Go-To-Market
for the product –Significant investment in Lab
infrastructure
• Niche capability across Engineering, Embedded
and Software services
• Formal innovation culture, resulting in IP’s and
strategic innovations
• Leadership role in alliances, leverage startups,
Specific academic research, and co-creation with
customers
• Capable of delivering complete product
development as a true engineering partner,
Customer Labs
• Niche capability spans across two service types
and at least generic capability level in one
service type
• Reusable IP’s built, and benefits quantified
• Alliances with Customers who are Industry
Leaders
R&D Practice
Maturity
Breadth
Innovation
Eco-system
Connect
SOFT LAUNCH
Infinite Computer
Solutions
Sii Poland
GlobalLogic
Cyient
Luxoft
36. Transport Rating - 2016
High
Low
Nurture Zone Breakout Zone Execution Zone Leadership Zone
Scalability
Zinnov Zones – Leading Service Providers
Partial Participation by Service Provider
Assystem
Akka Tech
Alten
Scale,#ofSub-Verticalsserviced,ClientSpread
• On the way into big league, delivering R&D
services effectively, tear down , purpose fit labs
• Generic Capability across Engg, Embedded and
Software services and Niche capability in one
area
• Innovation frameworks resulting in tangible
benefit to customers
• Specific industry alliances, partnerships and
membership in Global forums
• R&D and PES as a focus area
• Niche capability in one type of PES service
(Engineering / Embedded / Software)
• Innovation, if at all, in process optimization
• Generic - MoUs with universities and alliances
• Capable of performing concept to Go-To-Market
for the product –Significant investment in Lab
infrastructure
• Niche capability across Engineering, Embedded
and Software services
• Formal innovation culture, resulting in IP’s and
strategic innovations
• Leadership role in alliances, leverage startups,
Specific academic research, and co-creation with
customers
• Capable of delivering complete product
development as a true engineering partner,
Customer Labs
• Niche capability spans across two service types
and at least generic capability level in one
service type
• Reusable IP’s built, and benefits quantified
• Alliances with Customers who are Industry
Leaders
R&D Practice
Maturity
Breadth
Innovation
Eco-system
Connect
SOFT LAUNCH
Atkins
Wipro
TCS
Tata Elxsi
Tech Mahindra
L&T TS
Altran
QuEST Global
Innominds
Ness Digital Engineering
Cyient
Infosys
37. Bangalore
69 "Prathiba Complex",
4th 'A' Cross,
Koramangala 5th Block,
Bangalore-560 095.
Phone: +91-80-41127925/6
Singapore
Level 42, Suntec Tower Three
8 Temasek Boulevard
Singapore 038988
Phone:+65 6829 2123
Texas
21,Waterway Ave
Suite 300
The Woodlands
TX-77380 USA
Phone:+1-281-362-2773
Beijing
Meilifang Tower 4, Entrance 4,
10/F #1003,
11 Beiyuan Shuangying Road,
Chaoyang District, Beijing
China 100012
ThankYou
Gurgaon Office:
First Floor,
Plot no. 131, Sector 44,
Gurgaon-122002,
Phone: +91 124 4420100
California Office
3080 Olcott Street
Suite A125,
Santa Clara, CA 95054
Phone: +408-716-8432