Alex Goh
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Personal Information
Entreprise/Lieu de travail
Selangor, Malaysia Malaysia
Profession
Director of Strategic Planning at m/SIX (GroupM)
Secteur d’activité
Advertising / Marketing / PR
À propos
With an eclectic background, spanning more than 10 years, across the biggest and fastest growing marketing categories (automotive, finance, FMCG, telecommunications and eCommerce), Alex injects fresh perspectives on brands and strategy, and works closely with people and organisations to discover their "voice" – their strategic narrative - in our loud and noisy world.
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Mots-clés
marketing advertising strategic planning communications personal development branding innovation creativity art collaboration design brand business career tip storytelling content marketing management self-help content strategy malaysia creative strategy communication story internet marketing content brand management award effie positioning product launch account management viral marketing social media gamification endorsement celebrity brand ambassador endorser cars case study idea ideation automotive 2014 insights
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