Andy Smith
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Personal Information
Entreprise/Lieu de travail
Lafayette, CA United States
Profession
Author / Advisor / Investor
Secteur d’activité
Writing / Publishing
Site Web
dragonflyeffect.com
À propos
The Dragonfly Effect is a model that taps concepts from social media, marketing strategy, and consumer psychology to help people achieve a single, concrete goal. The four “wings” of the model—Focus, Grab Attention, Engage, and Take Action—work together to help readers produce the change they seek, and that desired change can take many forms: social good, employee morale, or customer loyalty.
Mots-clés
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Tout plus
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Plus récents Les plus populaires

Web 2.0 Expo The Dragonfly Effect: Harnessing Social Media to Build Brands

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How to Demonstrate the Value of Social Media to Your Boss - Chris Brogan

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The Dragonfly Effect - INK Conference

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The Dragonfly Effect - Harnessing Social Media to Build Brands

Andy Smith • il y a 13 ans