Pete Jakob

60 Abonné

My passion is driving marketing change linked to improved business results. Whether you need short term help to determine strategic priorities, or longer term engagements to help lead and deliver the desired changes, I can bring a wealth of first-hand experience learned through successfully leading projects at IBM and more recently via my own consultancy business (www.purplesalix.com). I help large global tech companies, SMEs, early stage startups, and Marketing Agencies. Recent projects have included: - Marketing Transformation for a global telco player around customer-centricity, marketing automation, scalable processes and cultural change - B2B Initiative launch for a major Financial...

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Pete Jakob

9 Ways to Be More Productive - Backed by Science

B2B Awards 2014 - Winners and runners-up showcase

Why happiness should be your business model (and some things we've learnt that we wish we'd known back then)

Content dungeon - Earnest