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Chapter 4 customer buying behavior (original)
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BB Chapter Fourteen : Group Influence And Communication
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BB Chapter Twelve : Demographics
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BB Chapter Thirteen : Household Structure And Consumption Behavior
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BB Chapter Five : Evaluating and Selecting Alternatives
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BB Chapter Six: Outlet Selection and Purchase
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BB Chapter Sixteen : Culture And Cross Cultural
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BB Chapter Ten : Motivation and Personality
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BB Chapter Three: Problem Recognition
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BB Chapter Eight: Perception
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BB Chapter Eleven : Attitude and Attitude Change
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BB Chapter Fifteen : Social Class
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BB Chapter Four : Information Search
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BB Chapter One: Consumer Behavior and Marketing Strategy
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Functional level strategies
mohitagarwal1989
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il y a 10 ans
Integration strategy
M. Umair
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il y a 8 ans
Online decision making process
Faisal Khan
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il y a 8 ans
E-commerce and Internet Marketing
Sheeja Joseph
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il y a 5 ans
Segmentation Targeting Positioning & Online Tools
Priyanka Gautam
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il y a 4 ans
Feature Areas
JadeRiesland
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il y a 15 ans