Atanas Christov

Greater New York City Area United States

President CEO at Affinity Capital Exchange Inc.

Finance / Banking / Insurance

Changing the face of Loyalty, harnessing true innovation to create a new domain: Loyalty Finance. Not only do we put numbers in a marketing world, we align achievements with returns by bringing market forces inside the corporation. Specialties: Loyalty Finance, Monetization of Loyalty Program, Loyalty Strategy, Economics and Performance Management, Loyalty-centric business building, Point currency, Liability management, Capital Markets, Securitization, Financial Engineering, Airlines, Air Travel Distribution, Loyalty Marketing, Global Distribution Systems, Industrial Organization, Mergers & Acquisitions, Growth Strategy, Entrepreneurship, Innovation