Personal Information
Entreprise/Lieu de travail
Shanghai City, China China
Profession
Group Planning Director at BBDO Proximity China
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.draftfcb.com
À propos
Over 14 years of experience in advertising specialising in integrated communications and multi-discipline approach including branding, CRM, digital, social media and PR. Progressively learn about the market space, its continuous shifts and innovations by actively seeking out new trends, technologies and marketing ideas within the industry. Currently working on driving meaningful brand connections based on strong consumer insights in the China market.
Specialties: Integrated brand planning and communications
- Présentations
- Documents
- Infographies
Wrigleys Innovation in China
Prasanth Khanna
•
il y a 11 ans
Elastoplast Presentation
Bradley Luo
•
il y a 14 ans
no brand is your friend
Michael Paredrakos
•
il y a 10 ans
Meet Generation Z: Forget Everything You Learned About Millennials
sparks & honey
•
il y a 9 ans
Network Effects
a16z
•
il y a 8 ans
Mobile Is Eating the World (2016)
a16z
•
il y a 8 ans
Consumer Trends for 2016 and Beyond! David Mattin, Head of Trends, TrendWatching
ad:tech London
•
il y a 8 ans
Headphone market research 1.0
Sean Lee
•
il y a 11 ans
WeChat Impact Report
Andrew Schorr
•
il y a 9 ans
Growing a Brand. Growing a Team.
Brand Autopsy Marketing Practice
•
il y a 17 ans
The Power Of Archetypes In Brand Creation
Bianca Cawthorne
•
il y a 14 ans
CRM Best Practices For Luxury Retail
Leo Ting
•
il y a 14 ans
Digital Strategy for Chinese market - Abercrombie & Fitch
Emmanuel Peype
•
il y a 9 ans
Brand building in a digital world (Intro to Digital for Grads)
David Carr
•
il y a 11 ans
Zara Marketing Campaign Design
Carmen Neghina
•
il y a 14 ans