Melinda Belcher
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Personal Information
Entreprise/Lieu de travail
Greater New York City Area United States
Profession
Brand Strategist and Content Experience Designer
Secteur d’activité
Technology / Software / Internet
Site Web
www.linkedin.com/in/melindarocks/
À propos
The key to creating a great experience is talking to the right people about the right thing at the right time. That's why Melinda Belcher sees herself as a “content experience designer". A veteran of brand and design agencies such as Interbrand and frog, Melinda has worked with industry titans GE, IBM and Salesforce to solve problems through strategic deployment of content and design. She has managed all phases of content experience design—content strategy and content mapping, content partnerships and sourcing, editorial and social calendars, publishing and translation workflows, localization strategy, content audits and inventories, taxonomy, metadata, SEO, CMS and content tagging. Meli...
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Mots-clés
content strategy user experience content strategy process content experience design content experience design ux design ux ux training career development user experience playbook product design user experience guidelines ge ux playbook ux playbook ux guidelines ge playbook unicef game design gaming game paper prototype prototype blogger branding writer's style guide writing social media content marketing brand guidelines style guide writing guidelines sprint agile framework process agile content strategy agile methodology scrum agile rakuten global content strategy global translation localization target audience strategic planning audience communications digital strategy digital #skillshare #playgroundsessions #dstrat
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