Paul Greenberg
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Personal Information
Entreprise/Lieu de travail
Washington D.C. Metro Area, VA United States
Profession
Founder, Managing Principal, The 56 Group, LLC , customer-facing strategies, programs, thought leadership
Secteur d’activité
Apparel / Fashion
Site Web
blogs.zdnet.com/crm
À propos
Paul Greenberg is founder & Managing Principal of The 56 Group, LLC, an advisory firm, focused on customer-facing strategic services. His book, CRM at the Speed of Light now in its 4th edition, is in 9 languages and been called “the bible of the CRM industry”. It has been used by more than 70 universities as a primary text. Currently, Paul, often called the “Godfather of CRM”, sits on the Global Advisory Board of the SEAT Consortium as the only non-sports professional of a sports business professionals organization & is a member the University of Texas System’s Transformation Project Advisory Board. Paul has been the EVP of the CRM Association, the Chairman of the University of Toront...
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Mots-clés
crm social crm social 2.0 social media web #customer engagement scrm crm 20 social networks crm 2.0 web 2.0 networks management relationship customer sentiment customer experience technology matrix microsoft sap salesforce oracle artificial intellligence ai plaftorms ecosystems customer engagement cx #customer communications management #ccm enterprise 20 e20 green bay packers football customers procter & gamble social customer speechtek crm evolution 2009 intelligence sales economic recession downturn media customer relationship management financial services customer-centric banking
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