Russ Hopkinson

Greater Detroit Area United States

VP, Customer Experience Strategy at MRM//McCann

Advertising / Marketing / PR

I am a proven strategic thinker with deep knowledge of digital experience design and customer empathy. Over the course of my 16 year career, I have consulted for clients in a variety of industries including: automotive, high tech, finance, apparel, manufacturing, entertainment, travel, services, and various non-profit organizations. I have consistently achieved business results for my clients and have earned several Gold Effie awards to show for it. Specialties: Customer experience design, digital experience strategy, holistic marketing communications planning, persona development, data analysis, brand strategy, and consumer research.